Litty Bird Bags and Straps

Litty Bird is a company dedicated to designing ergonomically comfortable, convenient, and customizable patent pending bags and straps.

Sara
Lifestyle
$8,187
pledged of $15,000 goal
71
Backers
12
Days Left
Support now
Project Ends on July 31, 2018

Project Description

 
 
 
Litty Bird will launch with three products for the debut, all Made in the USA: The Wide Wing Strap, The Dinah Tote, and the Bernie Bag.
 
 
 
 
The Litty Bird Wide Wing Strap is broad so you can cap your shoulder for ergonomic comfort while wearing cross body. You can also quickly change it into a shoulder bag strap or into a backpack in a pinch when paired with the Litty Bird Tote. They can be used with virtually any bag that has a detachable strap. The straps will debut in seven limited edition fabrics:
 
 

Litty Bird Wide Wing Straps: Debut Designs from Sara Axelbaum on Vimeo.

(Please note: We will email you upon the completion of your purchase to determine your fabric selection. Once these fabrics are gone, there most likely won't be any more. Don't wait if you want your top choice!)
 
The Dinah Tote has convenient clips and large pockets that enable it to be used as a regular tote or as a diaper bag (that no one needs to know is a diaper bag):
 
 
The Dinah Tote also flips open to nearly double in size for the days you need a little extra room:
 
 
 
The Bernie Bag perfectly fits your laptop, books, or any small items you need to carry and attaches to the same Wide Wing Straps.
 
 

For all backers who contribute $30 or more, we will also send a Limited Edition Keychain Extender, which can either be used as an easy and fashionable clip for your keys or in conjunction with the Wide Wing Strap to add some length.

We look forward to launching all three products via this crowd funding campaign. Once the campaign is completed in July, we will send the order to the factory. We anticipate 8 weeks for production and hope to be shipping our first run by the end of September.

The Project FAQs

What exactly am I buying?

Should you select a reward with a product, you are purchasing actual products from the first run at the factory! There are three items in this first run that can be purchased in multiple combinations: 
1- Wide Wing Strap
2- Dinah Tote
3- Bernie Bag
 

How do I choose my Wide Wing Strap fabric?

Should you choose a reward with a strap, we will send you an email for you to select which limited edition fabric you would like. We will update this sale page once fabrics are sold out throughout the campaign, so act quickly!
 

When will I receive my items?

The factory has estimated it will take 8 weeks after the order is placed (upon the close of this campaign). We estimate we will be shipping by the end of September, and hopefully earlier!

 

Why Crowd Fund?

Before crowd funding existed, if we wanted to create a company like this, we would have to order hundreds, if not thousands of products from a factory, guessing how much we would sell of each type. We would then have to find retail outlets to sell our products, as well as put them on eCommerce outlets and a website. We would have to take on the risk being stuck storing everything while we tried to sell them, and being stuck with the sunk expense of producing them if we couldn't move all the inventory!

By crowd funding, we can go right to you, the buyer, and make sure we know exactly what you want before we place the order with the factory. We will produce what we have pre-sold, so we don't risk winding up with tons of stock you don't want (nor do we have room to store!)
 

Can you tell me more about the products?

The Wide Wing Strap is built to be ergonomically comfortable and distribute the weight of your bag across your body while capping your shoulder for comfort. The same strap can be quickly converted between a wide cross-body and a double strap shoulder bag and you can purchase additional fabric options so you can swap it out to match any outfit or mood. It can even be used as a backpack (in a pinch) when coupled with the Dinah Tote.

The convertible Dinah Tote enables a half and full size tote or diaper bag in one. It transforms in seconds to accommodate the changing gear you have with you, all in one bag. The added hooks inside allow you to clip keys, wristlets, umbrellas, baby toys, a diaper pad, and anything with a loop for easy access. The hooks also enable you to convert your bag into a simple backpack if you need to be truly hands free.

The Bernie Bag laptop sleeve can be used on its own with a Litty Bird Wide Wing Strap or it can be clipped into the main Dinah Tote for easy access to get through airport security, making travel just a little less stressful.
 

Will you be making these products even if you don't reach your goal?

Absolutely! The funds to produce the products are already set aside. The minimum for the first run is $10K, and the goal of $15K is to produce enough extra products to have on hand to bring to retail and wholesale. But even if we fall short of $10K, the minimum will definitely be produced (it will just be more out of pocket!).
 

Where did the idea for this invention come from?

One day I was rushing to the train and my laptop strap broke. I cursed my luck and found something in my purse, tied it on, and made the train just in time. 

As it turned out, my rigged strap was incredibly comfortable; it stayed put and didn't dig, while also making the heavy laptop feel light. When I got to the train, two women stopped me to compliment me on my “very pretty bag” and asked where I bought it. I laughed as I explained that I had rigged it just a few moments before out of desperation…

And the idea was born.

Check out the video in the main page for more about the fun origin story!


Why "Litty Bird"?

My Grandmother, Melitta, was "Grandma Litty" to me. She came to the US from Austria during World War II at the age of 11. She and her mother were permitted into America, but her father didn't have the same fortune due to the quota for his particular country of birth. He had to spend many years in Cuba where he wasn't allowed to work. So my strong as nails great grandmother, previously a business owner, took on jobs as a domestic employee to make sure she could provide for her family.

They got out of Europe just in time. Grandma Litty didn't talk much about their departure, but it was part of the fabric that made her the woman I came to know when I spent every weekend with her and my Grandfather while my parents launched a business.

By that time, my Grandfather, Bernard (Bernie/Axel) had retired and was dabbling in sculpture. Another great influence on my life, there was nothing my super hero "Grampa Axel" couldn't do. He was an inventor and artist at heart and with a scientific mind, he taught me to never stop exploring, inventing, and discovering.

My Grandmother was wrapping up her life dedicated to nursing when I came along. Her first job out of nursing school was with the Margaret Sanger Institute: teaching women the importance of birth control. She had survived breast cancer in her 30s and the radical treatment that existed at that time. She was a super star of a woman and an incredible influence on my life, not to mention an inspiration to women everywhere.

Together, my grandparents showed me a world filled with art, nature, food, and humor. They were both tenacious people who loved each other, and their families, fiercely. They appreciated the world around them and inspired us to take our own paths, stand up for our beliefs, appreciate nature, and to laugh often.

This is for them. Motivated by them. And would have been encouraged by them.

06/19/2018
EARLY (Litty) BIRD Full System - The Whole Shebang For Less Buck
$167
06/19/2018
EARLY (Litty) BIRD Full System - The Whole Shebang For Less Buck
$167
06/19/2018
2 Wide Wing Straps + 1 Dinah Tote + 1 Bernie Bag - Double Wing Fun!
$500
06/19/2018
EARLY (Litty) BIRD Full System - The Whole Shebang For Less Buck
$167
06/19/2018
EARLY (Litty) BIRD Full System - The Whole Shebang For Less Buck
$167
06/19/2018
EARLY (Litty) BIRD Full System - The Whole Shebang For Less Buck
$167
06/19/2018
Wide Wing Strap + Dinah Tote + Bernie Bag - The Whole Shebang
$188
06/19/2018
2 Wide Wing Straps + 1 Dinah Tote + 1 Bernie Bag - Double Wing Fun!
$215
06/20/2018
EARLY (Litty) BIRD Full System - The Whole Shebang For Less Buck
$167
06/20/2018
EARLY (Litty) BIRD Full System - The Whole Shebang For Less Buck
$167
Monetary Contribution With No Reward

Thanks for your support! 

16 Supporters
Contribute
$30
Monetary Contribution of $30+

For any backer who contributes over $30, we will send you a Litty Bird Extender Keychain made from one of our first run fabrics as a token of our appreciation.

5 Supporters
Select this reward
$80
2 Wide Wing Straps - Double The Fun

Two Wide Wing Straps so you can interchange them depending on your outfit or mood. Or give one to a friend! (Once you place your order, we will email you to determine which fabrics you would like for the straps) - Save 9% by buying two straps together!

1 Supporter
Select this reward
$145
Wide Wing Strap + Dinah Tote - A Match Made In Bag Heaven

One Wide Wing Strap and one Dinah Tote. (Once you place your order, we will email you to determine which fabric you would like for the strap) - 7% off by buying both pieces together!

9 Supporters
Select this reward
$167
EARLY (Litty) BIRD Full System - The Whole Shebang For Less Buck

One Wide Wing Strap, one Dinah Tote, and one Bernie Bag, only for early (Litty) birds. (Once you place your order, we will email you to determine which fabric you would like for the strap) - Save 20% off the retail prices

21 Supporters
None available
$188
Wide Wing Strap + Dinah Tote + Bernie Bag - The Whole Shebang

One Wide Wing Strap, one Dinah Tote, and one Bernie Bag. (Once you place your order, we will email you to determine which fabric you would like for the strap) - 10% off by buying all three pieces together!

4 Supporters
Select this reward
$215
2 Wide Wing Straps + 1 Dinah Tote + 1 Bernie Bag - Double Wing Fun!

One Dinah Tote plus one Bernie Bag plus TWO Wide Wing Straps so you can interchange them depending on your outfit or mood. Or give one to a friend! But keep the bags for yourself, of course. (Once you place your order, we will email you to determine which fabric you would like for the strap) - Save 15% by buying two straps with the full system at the same time!

4 Supporters
Select this reward
$52
(Just the) Bernie Bag - The Skinny Bag You Never Knew You Needed

The Bernie Bag is a 15"x12" multipurpose sleeve that can be used for a laptop, a book carrier, or just as a quick thin bag for on the go. This sleeve clips into the Dinah Tote to efficiently speed up your trip through airport security, or can work on its own with a Wide Wing Strap. It is made out of the same water resistant fabric as the Dinah Tote on the outside and is lined in a padded cotton.

(NO STRAP IS INCLUDED: this is an add-on item for those who already have secured a strap)

5 Supporters
Select this reward
$112
(Just the) Dinah Tote - The Bag Born Out Of Necessity

The expandable Dinah Tote works just as well as a day bag as it does as a diaper bag and everything in between. The deep pockets and hooks inside make sure your small items are never far from reach. It is 5" deep, 18" wide, and expands from 12" tall to 17" tall with no extra pieces necessary. The light grey fabric is water resistant and durable, with 3 pockets and 1 zipper pocket on the outside, 3 big internal pockets on the inside, and one wide zipper compartment across the full interior. With the Wide Wing Strap (purchase separately or as a separate package), it can also be quickly carried as a backpack!

(NO STRAP IS INCLUDED: this is an add-on item for those who already have secured a strap)

1 Supporter
Select this reward

Rewards

Monetary Contribution With No Reward

Thanks for your support! 

16 Supporters
Contribute
$30
Monetary Contribution of $30+

For any backer who contributes over $30, we will send you a Litty Bird Extender Keychain made from one of our first run fabrics as a token of our appreciation.

5 Supporters
Select this reward
$80
2 Wide Wing Straps - Double The Fun

Two Wide Wing Straps so you can interchange them depending on your outfit or mood. Or give one to a friend! (Once you place your order, we will email you to determine which fabrics you would like for the straps) - Save 9% by buying two straps together!

1 Supporter
Select this reward
$145
Wide Wing Strap + Dinah Tote - A Match Made In Bag Heaven

One Wide Wing Strap and one Dinah Tote. (Once you place your order, we will email you to determine which fabric you would like for the strap) - 7% off by buying both pieces together!

9 Supporters
Select this reward
$167
EARLY (Litty) BIRD Full System - The Whole Shebang For Less Buck

One Wide Wing Strap, one Dinah Tote, and one Bernie Bag, only for early (Litty) birds. (Once you place your order, we will email you to determine which fabric you would like for the strap) - Save 20% off the retail prices

21 Supporters
None available
$188
Wide Wing Strap + Dinah Tote + Bernie Bag - The Whole Shebang

One Wide Wing Strap, one Dinah Tote, and one Bernie Bag. (Once you place your order, we will email you to determine which fabric you would like for the strap) - 10% off by buying all three pieces together!

4 Supporters
Select this reward
$215
2 Wide Wing Straps + 1 Dinah Tote + 1 Bernie Bag - Double Wing Fun!

One Dinah Tote plus one Bernie Bag plus TWO Wide Wing Straps so you can interchange them depending on your outfit or mood. Or give one to a friend! But keep the bags for yourself, of course. (Once you place your order, we will email you to determine which fabric you would like for the strap) - Save 15% by buying two straps with the full system at the same time!

4 Supporters
Select this reward
$52
(Just the) Bernie Bag - The Skinny Bag You Never Knew You Needed

The Bernie Bag is a 15"x12" multipurpose sleeve that can be used for a laptop, a book carrier, or just as a quick thin bag for on the go. This sleeve clips into the Dinah Tote to efficiently speed up your trip through airport security, or can work on its own with a Wide Wing Strap. It is made out of the same water resistant fabric as the Dinah Tote on the outside and is lined in a padded cotton.

(NO STRAP IS INCLUDED: this is an add-on item for those who already have secured a strap)

5 Supporters
Select this reward
$112
(Just the) Dinah Tote - The Bag Born Out Of Necessity

The expandable Dinah Tote works just as well as a day bag as it does as a diaper bag and everything in between. The deep pockets and hooks inside make sure your small items are never far from reach. It is 5" deep, 18" wide, and expands from 12" tall to 17" tall with no extra pieces necessary. The light grey fabric is water resistant and durable, with 3 pockets and 1 zipper pocket on the outside, 3 big internal pockets on the inside, and one wide zipper compartment across the full interior. With the Wide Wing Strap (purchase separately or as a separate package), it can also be quickly carried as a backpack!

(NO STRAP IS INCLUDED: this is an add-on item for those who already have secured a strap)

1 Supporter
Select this reward