The Wellness Apothecary
Self Care is your prescription & we believe access to safe, healthy and luxurious personal care should not be a privilege.
Project Description
Our Story
Dr. Tayiana Reed officially launched The Wellness Apothecary (TWA), based in the Washington DC Metropolitan are, in March 2019. A licensed clinical pharmacist and wellness expert, she made the decision to pursue her passion for creating nourishing, nontoxic beauty and wellness products after over 14 years in the pharmaceutical industry.
She created The Wellness Apothecary to provide an ethical and equitable space where individuals could be affored the opportunity to access safe, healthy and luxurious alternatives for personal care. These options should not be a privilege, and the goal of TWA is to change that narrative, while also improving public health.
Our Mission
The Wellness Apothecary's mission is to curate and develop, clean and natural personal care products that are affordable, and efficacious to assist in cultivating a holistically healthy lifestyle.
The Problem
Consumers find price to be their biggest barrier for obtaining clean beauty options. A recent survey found that 61% of non-buyers find clean beauty too expensive. Social determinants of health can cause barriers for consumers who would like to transition to clean and natural personal hygiene products.
The Clean Beauty Market
The Clean Beauty industry is projected to generate $511 billion dollars in revenue in 2021. Over 50% of women and men prefer clean personal care products, and a recent survey found that 61% of non-buyers find clean beauty too expensive.
The Solution
The Wellness Apothecary focuses on affordability and efficacy when formulating our personal and self care product lines. We apply the same concepts of cost effectiveness that's seen in the pharmaceutical industry and extend those same principles to our buisness model.
Your Support
Your donation will help The Wellness Apothecary grow and scale, and the funding will be used to enhance our consumer's shopping experience with the launch of our first brick and mortar tiny shop, and the remaining funds will be used for advertising and marketing.
Our Gratitude
We appreciate our community and ayour support because without you The Wellness Apothecary could not continue to thrive! We are here to serve you! Thank you!
Updates
The Campaign FAQs
Frequently Asked Questions:
Are your products cruelty free?
Yes we are also leaping bunny certified
Do you use plant based ingredients?
Yes, most our formulations are plant based
Do you offer consultations?
Yes, we offer an end to end review of products that work with your current self care regimen and pre-existing conditons
Are consults private?
Yes, we follow all privacy and saftey compliance laws & requirements
Just Because I Care
Our Lip Balm and Mini Body Butter Duo gift set is great for those who love to keep their skin moisturzed when you on the go!
Rewards
Just Because I Care
Our Lip Balm and Mini Body Butter Duo gift set is great for those who love to keep their skin moisturzed when you on the go!