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The Wellness Apothecary

Self Care is your prescription & we believe access to safe, healthy and luxurious personal care should not be a privilege.

pledged of$35,000 goal
9Days Left
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Campaign Ends on August 9, 2021

Project Description



Our Story

Dr. Tayiana Reed officially launched The Wellness Apothecary (TWA), based in the Washington DC Metropolitan are, in March 2019. A licensed clinical pharmacist and wellness expert, she made the decision to pursue her passion for creating nourishing, nontoxic beauty and wellness products after over 14 years in the pharmaceutical industry.

She created The Wellness Apothecary to provide an ethical and equitable space where individuals could be affored the opportunity to access safe, healthy and luxurious alternatives for personal care. These options should not be a privilege, and the goal of TWA is to change that narrative, while also improving public health. 

Our Mission

The Wellness Apothecary's mission is to curate and develop, clean and natural personal care products that are affordable, and efficacious to assist in cultivating a holistically healthy lifestyle.  

The Problem 

Consumers find price to be their biggest barrier for obtaining clean beauty options. A recent survey found that 61% of non-buyers find clean beauty too expensive. Social determinants of health can cause barriers for consumers who would like to transition to clean and natural personal hygiene products.

The Clean Beauty Market

The Clean Beauty industry is projected to generate $511 billion dollars in revenue in 2021. Over 50% of women and men prefer clean personal care products, and a recent survey found that 61% of non-buyers find clean beauty too expensive.

The Solution

The Wellness Apothecary focuses on affordability and efficacy when formulating our personal and self care product lines. We apply the same concepts of cost effectiveness that's seen in the pharmaceutical industry and extend those same principles to our buisness model.

Your Support

Your donation will help The Wellness Apothecary grow and scale, and the funding will be used to enhance our consumer's shopping experience with the launch of our first brick and mortar tiny shop, and the remaining funds will be used for advertising and marketing.  

Our Gratitude

We appreciate our community and ayour support because without you The Wellness Apothecary could not continue to thrive! We are here to serve you! Thank you!


The Campaign FAQs

Frequently Asked Questions:

Are your products cruelty free?

Yes we are also leaping bunny certified

Do you use plant based ingredients?

Yes, most our formulations are plant based

Do you offer consultations?

Yes, we offer an end to end review of products that work with your current self care regimen and pre-existing conditons

Are consults private?

Yes,  we follow all privacy and saftey compliance  laws & requirements


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Just Because I Care

7 Supporters
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Monetary Contribution

Just Because I Care

7 Supporters
Select this reward