The Story Shop Studio

Sustainable Fashion + Creative Coaching for Female Artists and Entrepreneurs

Shannon
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Project Description

Sustainable fashion. Equipping female creatives.

thestoryshopstudio.com

The mission of the Story Shop Studio is to support creative women - artists, designers, musicians, and anyone with a vision and an ounce of savvy. Founded by an artist with a deep commitment to empowering other female makers, The Story Shop seeks to be more than a retail clothing shop. With every garment purchased, we donate 20% toward creative or career coaching scholarships for female artists. Women supporting women (not to mention we will look great doing it!)


 

Story Shop Studio: 
Sustainable Clothing + Coaching for Creatives

Clothing and coaching may appear to be an unlikely combination, but not when you look closer. The Story Shop Studio curates a line of sustainable women's garments whose sale funds scholarships that support creative women. Our core values in this process are Story and Relationship. 

In recent history, the garment industry has devalued the craftspeople that produce garments and has disregarded relationships with makers. In an effort to combat these dehumanizing practices, the Story Shop seeks to build relationships with craftspeople and makers who design and create our garments. We make every effort to ensure that the pieces in our shop are ethically and sustainably made.

But how does this practice relate to coaching?
 

COACHING

We're glad you asked! The process of coaching artists and entrepreneurs is deeply relational - it is about sharing stories; about being known. 

Every woman with a creative dream has an important and unique story to tell - but nearly every artist struggles to tell her story well at some point or another - whether she is dealing with fear-related creative block; or whether she simply can't crack the social media code to market her work well.

Unfortunately, for many young artists and entrepreneurs, the cost of creative or career coaching makes this kind of support unattainable.

Our business model places an income-generator between the entrepreneur and the cost of coaching: small batch socially-conscious clothing. 20% of the sale of each garment goes into a scholarship fund for female entrepreneurs. So when artists and entrepreneurs apply for coaching with The Story Shop, we are able to offer the service entirely free of charge. 

For example, 20% of the sale of the Sophia Top (below) supports approximately one half-hour of coaching for a female artist or entrepreneur. 

For every five hours of funding we bank through profits from selling garments, we are able to offer a scholarship to a creative entrepreneur. Each scholarship recipient has the opportunity to choose between Creative Coaching or Career Coaching, in a package of five, hour-long sessions tailored to her business or creative needs. 

 

WILL YOU JOIN THE NARRATIVE?

A short three months from our launch in May, the Shop is thriving. We have already been able to offer free coaching packages to two women. 

As we look forward to the Autumn/Winter line launch, however, we need your help. As we grow into this new season, our goals are: 

  • to expand our clothing offerings in order to include more diverse styles and sizes; 
  • and to cover the cost of these pieces in advance so that we might offer more of our profits toward coaching scholarships. 

New artisans for Autumn/Winter include: ReifHaus (Portland, OR), Sunja Link (Vancouver, BC), and Beaumont Organic (Manchester, UK). In order to offer this more inclusive collection of garments, we need the seed money to pay our artisans - which is then multiplied into creative coaching opportunities faster because we don't have to cover the overhead. 

When you donate toward our campaign, you are contributing to the livelihood of diverse makers. Plus, you can choose from each of our unique campaign rewards seen on the right sidebar of this page.
 

YOUR PURCHASE WILL SUPPORT CREATIVE WOMEN:

  • OUR ARTISANS
    by allowing us to purchase their garments

  • OUR PHOTOGRAPHERS
    by allowing us to commission their services

  • CREATIVE ENTREPRENEURS
    by making coaching scholarships accessible - faster - because we don't have to cover the overhead


 

Stories

It is important to us that you are in on the story, too. Our blog, The Stories, features narratives from women that we coach, the women who model our pieces, women who inspire us; and yes, our makers. And we want to invite you into the conversation.

Stories flow from relationships, and deeper relationships flow from sharing our narratives. From designers to painters to architects to mothers, our greatest desire is to be a space where women can craft and tell their stories well - in a safe and trusting environment - for the good of the world. 

We want to hear your story. Will you share?


 

Our Team

We are a small shop, with just a handful of creatives on board right now. Founder, Shannon Sigler, runs the day-to-day management and social media presence. She also curates the clothing selections with the help of her artist sister, Emily Pullin, who has exceptional taste. 

With a degree in arts management, Shannon also offers career coaching to our artists and entrepreneurs. Her friend and colleague, Allyson Darakjian, offers creative coaching - focusing on the creative process. Allyson studied at the Seattle School for Theology and Psychology, focusing on the artist process and the mental health of artists. 

Our models are real, beautiful women! Thank you, Makenna, Sophia, Lauren, and Katie. And we've worked with a number of talented photographers, including Henry Cotton, Dragana Lassiter, Maddie Olling, Elizabeth Ong, Miranda Estes, and Mollie Adams - with the help of GATHER Seattle.

Finally, special thanks to all of the women of GATHER Seattle - you are definitely a part of the team! 

 


 

Thank you for taking the time to browse our campaign. If you'd like to know more, check out our website or Instagram. Or send us a note at thestoryshopstudio@gmail.com. We would love to hear from you!

"Stories can conquer fear, you know. They can make the heart bigger.”

Ben Okri

The Project FAQs

Frequently Asked Questions:

  • Why do you only coach women?
    We have found that coaching opportunities specifically geared toward women are difficult to find. In the realms of the business and art worlds, women struggle uniquely to find and articulate their voices. We think men are the best, but our services are geared toward females. 
     
  • How can men be involved in the Story Shop Studio?
    You can share us with your friends, wives, sisters, and mothers! You can purchase our gorgeous Story Shop Polo reward. You can hang out with and encourage the women in your lives to tell their stories well. 
     
  • How does coaching work?
    To learn more about our coaching applications, and the two different styles of coaching services we offer, please visit the Coaching Tab on our website
     
  • How do you ensure that the clothing you carry is made ethically and sustainably?
    Whenever possible, we seek out vendors and makers who are transparent on their websites and materials about how their garments are made, and who produces them. When this is not possible, we reach out personally to vendors and makers for a confirmation. We do not carry brands if we cannot find clear answers to these questions. 
     
  • Do you have a brick and mortar store?
    We don't have a brick and mortar store right now, but who knows what can happen! We are, however, hosting our first pop-up this summer at Anders Shop if you are in the Seattle area. 
     
  • Do you have another question?
    Please send us a note at thestoryshopstudio@gmail.com. We would love to hear from you!

 

Lauren
08/31/2018
Monetary Contribution
$10
Susan Forshey
08/31/2018
Monetary Contribution
$18
Susan Forshey
08/31/2018
Handwritten Thank-You Note & Mention on The Stories Blog
$25
HENK DAWSON
08/31/2018
Handwritten Thank-You Note & Mention on The Stories Blog
$50
Kim Garza
08/31/2018
Handwritten Thank-You Note & Mention on The Stories Blog
$25
Rachel Morris
08/30/2018
Monetary Contribution
$20
Meredith
08/30/2018
Monetary Contribution
$10
08/30/2018
Handwritten Thank-You Note & Mention on The Stories Blog
$30
Jen Bourckel
08/30/2018
Monetary Contribution
$10
Shannon Vandewarker
08/30/2018
Monetary Contribution
$10
Monetary Contribution

Just Because I Care!

38 Supporters
Contribute
$25
Handwritten Thank-You Note & Mention on The Stories Blog

Yes, we still believe in old-fashioned pen & ink and think handwritten notes are a beautiful way to tell you we are grateful. But if you like digital just as much, we will also throw in a mention on The Stories Blog on our website. 

14 Supporters
Select this reward
$50
Our Signature Radical Women Tee

A best-seller from our launch, this awesome tee is from our friends at Banquet Workshop in Vancouver, BC. We are all so moved by the resurgence of activism we have seen in the last year, and this is our response to the spirit of change that's clearly in the air! A new favorite, the Radical Women screen print is inspired by the women who came before us, the feminists inspiring us today, and our sons and daughters who are up next.

14 Supporters
None available
$85
Men's Eddie Bauer Performance Polo with Story Shop Logo

Men! We have rewards for you, as well, and we aren't skimping on quality. This handsome Eddie Bauer slate blue polo is: 

  • 64/36 cotton/poly double knit jacquard
  • Easy care blend resists wrinkles and shrinkage
  • 3-button placket with dyed-to-match buttons
  • Eddie Bauer® logo embroidered on left sleeve cuff
  • Wicking-moisture and odor-control 
  • Shows of your support of creative women with our embroidered logo!

Thanks for supporting the creative women in your lives. 

19 Left
1 Supporter
Select this reward
$100
VIP Invitation to Story Shop Pop Up @ Anders Shop

For our Seattle friends, join us as a VIP guest at our very first pop up in partnership with Anders Shop in Ballard. Come try on the goods in person, sip a complimentary glass of champagne, and receive 25% off of any merchandise - before the general public. 

20 Left
0 Supporters
Select this reward
$150
Norah Kaftan Dress

Late summer release - only available through this campaign!

From one of our favorite partners, Thought, in London, UK, we offer this kaftan maxi dress featuring an exclusively designed print inspired by the exotic travels of artist Marianne North. Featuring a tied waist for a flattering fit and a slit at the front, this maxi dress can be paired with sandals and statement earrings for a tropical, art-inspired look.

100% Tencel; Sizes 2-16 available. 

Click here to see more images. 

10 Left
0 Supporters
Select this reward
$150
You Choose!

Pick any in-stock item from the shop, and we will send it your way. So many options...

11 Left
4 Supporters
Select this reward
$200
House Call Featuring our Fall Collection

Want to see the fall collection before anyone else? Want us to BRING IT to your house? If you live in the Seattle area, we will make that happen. We will also offer special styling tips for each of our pieces and offer 25% off of any items you want to purchase - before anyone else. Shhhhhh....

5 Left
0 Supporters
Select this reward
$500
Work it! (AKA - Be a model)

Females only on this one - sorry guys! Have you aspired to a runway career? Now's your time. Join us for our Autumn/Winter photo shoot and model a garment for us. (There will also be champagne). Strike a pose. 

2 Supporters
None available
$1,000
Creative Coaching Pack

When you support the shop, we support your dreams! Let our coaches help you launch a brand, craft a social media presence, or hone your own artistic skills. One of our creative or career coaches will walk with you each step of the way. Includes five personalized sessions - online or in person options available. Use for yourself, or gift to another creative woman in your life!

2 Left
0 Supporters
Select this reward

Rewards

Monetary Contribution

Just Because I Care!

38 Supporters
Contribute
$25
Handwritten Thank-You Note & Mention on The Stories Blog

Yes, we still believe in old-fashioned pen & ink and think handwritten notes are a beautiful way to tell you we are grateful. But if you like digital just as much, we will also throw in a mention on The Stories Blog on our website. 

14 Supporters
Select this reward
$50
Our Signature Radical Women Tee

A best-seller from our launch, this awesome tee is from our friends at Banquet Workshop in Vancouver, BC. We are all so moved by the resurgence of activism we have seen in the last year, and this is our response to the spirit of change that's clearly in the air! A new favorite, the Radical Women screen print is inspired by the women who came before us, the feminists inspiring us today, and our sons and daughters who are up next.

14 Supporters
None available
$85
Men's Eddie Bauer Performance Polo with Story Shop Logo

Men! We have rewards for you, as well, and we aren't skimping on quality. This handsome Eddie Bauer slate blue polo is: 

  • 64/36 cotton/poly double knit jacquard
  • Easy care blend resists wrinkles and shrinkage
  • 3-button placket with dyed-to-match buttons
  • Eddie Bauer® logo embroidered on left sleeve cuff
  • Wicking-moisture and odor-control 
  • Shows of your support of creative women with our embroidered logo!

Thanks for supporting the creative women in your lives. 

19 Left
1 Supporter
Select this reward
$100
VIP Invitation to Story Shop Pop Up @ Anders Shop

For our Seattle friends, join us as a VIP guest at our very first pop up in partnership with Anders Shop in Ballard. Come try on the goods in person, sip a complimentary glass of champagne, and receive 25% off of any merchandise - before the general public. 

20 Left
0 Supporters
Select this reward
$150
Norah Kaftan Dress

Late summer release - only available through this campaign!

From one of our favorite partners, Thought, in London, UK, we offer this kaftan maxi dress featuring an exclusively designed print inspired by the exotic travels of artist Marianne North. Featuring a tied waist for a flattering fit and a slit at the front, this maxi dress can be paired with sandals and statement earrings for a tropical, art-inspired look.

100% Tencel; Sizes 2-16 available. 

Click here to see more images. 

10 Left
0 Supporters
Select this reward
$150
You Choose!

Pick any in-stock item from the shop, and we will send it your way. So many options...

11 Left
4 Supporters
Select this reward
$200
House Call Featuring our Fall Collection

Want to see the fall collection before anyone else? Want us to BRING IT to your house? If you live in the Seattle area, we will make that happen. We will also offer special styling tips for each of our pieces and offer 25% off of any items you want to purchase - before anyone else. Shhhhhh....

5 Left
0 Supporters
Select this reward
$500
Work it! (AKA - Be a model)

Females only on this one - sorry guys! Have you aspired to a runway career? Now's your time. Join us for our Autumn/Winter photo shoot and model a garment for us. (There will also be champagne). Strike a pose. 

2 Supporters
None available
$1,000
Creative Coaching Pack

When you support the shop, we support your dreams! Let our coaches help you launch a brand, craft a social media presence, or hone your own artistic skills. One of our creative or career coaches will walk with you each step of the way. Includes five personalized sessions - online or in person options available. Use for yourself, or gift to another creative woman in your life!

2 Left
0 Supporters
Select this reward