Rae's Roots | Wellness Teas for Moms

THE NEED FOR CHANGE

Our society has an expectation for women to have a job, have kids, maintain a household, be a supportive wife, have a personal life, be fit and active - when in reality the days after labor are filled with burnout and a lack of support that feels like a never ending cycle.

These pressures brings a level of stress moms never saw coming. According to the American Pregnancy Association, 75% of women experience the “baby blues”. Millennial moms are overwhelmed. They’re burnt out. The last person they’re thinking about is themselves.  And the last thing they’re thinking about is their wellness.

Rae's Roots believes that needs to change.

introducing Rae's Roots

Rae’s Roots is a brand of functional, purposeful wellness teas for moms. Our teas use Adaptogens and Ayurvedic herbs to help mom's body manage stress, mood and focus - from pregnancy to postpartum and beyond. We created something that any mom at any stage in motherhood can benefit from.

We know no day in mom’s life is ever the same, which means her body’s daily needs are never the same. So we formulated our teas to include functional ingredients to help moms handle the inevitable highs and lows in their motherhood journey. Our current tea line includes:

Rest Easy - Calming Tea:  A soothing blend of Tulsi, Chamomile and other relaxing tea herbs

Expecting - Mama Pregnancy Tea: A thoughtful blend of Red Raspberry Leaf, Ginger and other healthy pregnancy tea herbs

Milk Flow - Lactation Support Tea: A supporting blend of Fenugreek, Fennel and other lactation boosting tea herbs

Belly Soother - Digestive Health Tea: A calming blend of Tulsi, Chai and other soothing digestive tea herbs

Hi, I'm Joanna

I was inspired to launch Rae’s Roots after the birth of my second child - a time that was difficult both physically and emotionally. After months of self neglect, which included three trips to the ER from exhaustion and stress, I finally made the decision to do something.

I was raised to believe a healthy heart starts with a healthy gut, so I turned to my Chinese roots and began using adaptogens for their healing power and ability to ease tension and stress. This was when the idea for Rae’s Roots was born - but more importantly this was when the platform of prioritizing mom’s wellness was brought forth.

Having gone through my own motherhood struggles - which included pregnancy stress (leading to bed rest), postpartum depression, and miscarriages, I can absolutely relate to the millennial mom and all the pressures that come with today’s motherhood culture. Most companies only consider women as moms - I am striving to build a brand that empathizes with women as a mom and as a person.

I launched our new line of teas in Feburary 2021 and received an amazing response from the motherhood community.

But now I need your help.

With these funds we will be able to expand our product line to other motherhood needs such as Energy, Sleep, Miscarriage Healing, and Postpartum Hair Loss. We are looking to raise these funds for:

- Product Development + Research

- Ingredients + raw materials

- Initial small batch production

Right now I am a one mom show. My hope is that with the growth of the brand I will eventually be able to hire a few fellow moms to help build Rae's Roots into the motherhood wellness brand. For now, I look forward to continue to expand the brand's product line to continue to address all the wellness needs in a mom's motherhood journey.

Be well, Joanna Linton - Founder