PowerHouse Cycle & HIIT

• To empower individuals to achieve their fitness goals through engaging and innovative cycling and high-intensity interval training experiences, fostering a supportive community that inspires health, motivation, and personal growth.
• Currently, there are no independently owned boutique fitness concepts in the city of Columbia that allow men/women to come and have a low-impact transformative workout with little to no injury risk. 
• The opportunity is to reach men and women between the ages of 18-50 years old of all fitness levels. 
• My company will offer a variation of cycling classes alongside strength training, with certified personal trainers and studio support staff. 

If awarded a grant, I would focus on securing a building and opening a studio for my startup. Here’s how I’d allocate the funds:

1. **Property Acquisition**: The primary goal would be to secure a suitable building or studio space that aligns with our brand and operational needs. This includes costs for leasing or purchasing the property.

2. **Renovations and Setup**: I would allocate funds for necessary renovations to create an inviting and functional studio environment, including interior design, furniture, and equipment setup.

3. **Essential Equipment**: Investing in high-quality equipment that enhances our offerings would be a priority, whether it’s production gear, creative tools, or studio technology.

4. **Utilities and Initial Operating Costs**: I’d set aside funds to cover initial utility costs, insurance, and other operational expenses to ensure the studio runs smoothly from day one.

5. **Marketing Launch**: To promote the new studio, I would invest in a marketing campaign to create buzz, attract clients, and build a community around the space.

6. **Hiring Staff**: If needed, I would hire essential staff to help manage the studio and provide services, ensuring we have a capable team in place.

7. **Community Engagement**: I’d allocate funds for community outreach initiatives to foster relationships and attract potential clients, such as hosting open houses or workshops.

8. **Contingency Fund**: Finally, I’d reserve a portion for unexpected expenses that may arise during the setup and initial operational phases.

This comprehensive plan would ensure that the grant money is used effectively to establish a vibrant studio that supports our business goals and serves the community. 

• My partner and I are the only people on our team currently but we are looking to expand once we have the proper funding!