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New Music From Genna Matthew

I'm pouring my heart (and then some!) into this record. Thank you for supporting these songs so they can be released!

$4,900
pledged of$10,000 goal
70
15Days Left
Fund it
Campaign Ends on December 19, 2021

Project Description

Thank you for visiting my page<3 I'm so glad you're here.

My name is Genna Matthew and I'm a singer/songwriter from Virginia, now based in Nashville. 

It’s been over five years since my last EP, and the time to put new music out into the world is long overdue. I am so eager to share what I've been working on.

Backstory

The years leading up to this record have been a w i l d  music journey. I left my hometown and moved abroad to study music, where I first started arranging and drafting this record. After returning home, flying high on music dreams, I doubled down on crazy plans and moved to Nashville in the thick of COVID lockdowns... 

Genna on the beach in Valencia
Valencia

It goes without saying that COVID was a huge blow to music plans (all plans) everywhere. My recording projects halted immediately, and all gig revenue that would fund recording was eliminated. On a deeper level, like so many artists, I lost the thing that made me feel like myself. I struggled to hold onto the creative spark, or any spark for that matter. 

Spring 2021

In April, I met a producer in Nashville to see how we might work together. At the risk of sounding ~dramatic~, I stepped into that session to find a light and a joy that I forgot I even had. As luck would have it, this came at a time when I would need that light more than anything else. All prior hesitation went out the window and I knew that we needed to make this record, and it needed to be now. 

Funding

As an independent artist, I cover the costs of my projects out of my own pocket. When the gig industry shut down, half my income and my main funding source for recording was cut off. I’ve been able to cover some initial expenses, but the costs of making and releasing a record add up quick. My goal is to raise at least $10,000 to help cover the costs of recording, mixing, mastering, design, distribution and promotion.

Genna and Jake in the studio

 

 

It takes a very special type of village to create a record, and a contribution to this project means that you’re not only supporting my work, but creating jobs for all the amazing artists and engineers who are sharing their talents and valuable time to bring these songs to life. 

With Love

These songs are so meaningful to me because they traveled with me throughout these most transformative years. I'm pouring my whole heart into this record in the hopes that anyone who listens feels something real, hears their own story, and feels less alone in the things we all share - love, risk, pain, magic. 

Artists like me couldn't do what we do without your love and support. Thank you so much for being a part of this team <3

With love,

Genna

Updates

The Campaign FAQs

I want to purchase more than one reward. Can I do that?

Absolutely! You are able to select and add multiple rewards to your cart.

I just want to contribute, and not purchase a reward. What do I do?

The first reward listed is Monetary Contribution. Select this reward, type in the amount you'd like to contribute, and that amount will be added to fund.

I want a certain reward, but I'd like to contribute more than the reward price. What do I do?

Select the reward you would like to purchase, and then select the "Monetary Contribution" reward and fill in the additional amount you would like to contribute.

What types of payment do you accept?

I'm using Paypal for this campaign.  Please let me know if Paypal is not an option for you and we will find another solution (like venmo). If you choose venmo and would like a reward, just let me know which one so I can track it. My venmo is @genevieve-matthew

What stage of recording are you in with the record?

We have recorded 5 songs in Nashville and are currently working on the 6th. Two songs were previously recorded in Spain/Virginia, and will most likely be included in this album as well. We're planning to do at least a couple more, and will then be ready for mixing and mastering. 

Why $10,000?

Making and releasing an album requires many steps and a village of talented, passionate people. I want to make sure that I can pay everyone who's working on this album what they deserve. A contribution to this project means that you aren't just supporting my art, but creating jobs for all of the many artists and engineers involved in the process. Costs range from production, studio time, engineers, session musicians, mixing and mastering engineers, promotion, graphic design, photography, videography, merchandise, distribution, and likely many steps I have yet to discover. I am putting what I've saved into this work, but the costs add up quick. A minimum of $10k won't cover the full costs, but it will make a huge difference in my ability to fund the record. 

 

 

Simon Evans
12/02/2021
Retail Therapy (T-Shirt)
$35
Ann Lhospital
12/01/2021
Monetary Contribution
$25
Carleigh
12/01/2021
The Fan Package
$50
Angela M Calonder
12/01/2021
Virtual Performance w/ Genna & Producer
$20
Stacy Antonel
12/01/2021
"Bittersweet-Folk" Cocktail Recipes
$30
Liz Denton
12/01/2021
Love Letter + Mix-CD Package
$35
Kate L
12/01/2021
The "Broken Record" Package
$100
Claire
12/01/2021
Virtual Performance w/ Genna & Producer
$20
Erynn Legna
11/30/2021
Retail Therapy (T-Shirt)
$35
Susanna Williams
11/30/2021
The Fan Package
$50
Monetary Contribution

Just Because I Care

11 Supporters
Select this reward
15.00 USD
Just Because You Like (like) Me

Check yes or no ;)

99 Left
1 Supporter
Select this reward
20.00 USD
Virtual Performance w/ Genna & Producer
Access to the virtual album performance at the close of the campaign.

To celebrate the campaign, I'll hold a virtual album show where I'll play through the songs on the record. I'll be joined by my producer, Jake Finch, and we'll talk through the process of creating the songs together! 

Q&A, merriment and possibly some sneak peeks of produced tracks will be included. Wine encouraged. 

39 Left
11 Supporters
Select this reward
25.00 USD
Love Letter Package
Time to break out the gel pens

A handwritten letter from me to you, with a pressed dried flower (inspired by "Garden"), and maybe even a spritz of perfume to remember me by;) 

Also includes: Record Download Card, Stickers and access to the Virtual Album Performance. 

6 Left
4 Supporters
Select this reward
30.00 USD
"Bittersweet-Folk" Cocktail Recipes
AKA The Drunk Text Package

Mix up these classy cocktails and send that text with your pinky out. Full send, no regrets.

A very special collaboration with In High Spirits Infusions! Claire Sessler of In High Spirits is creating custom cocktail recipes inspired by Genna's bittersweet-folk vibes and songs from the album.

Packaged as individual recipe cards you can proudly display on the fridge for frequent use. 

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance. 

3 Left
2 Supporters
Select this reward
30.00 USD
The Luster Package
Inspired by the lyric "I'll find my luster under pressure".

A very special collaboration with Caitlin Quick of Re-inspired Reveries! Delicate handmade window charms, created with beads, crystals and a whole lotta love.

Designed to catch the light and fill your space with a little more magic. A reminder that sometimes the most beautiful things are made under the harshest conditions.

Also Includes: Record Download Card, Stickers and access to the Virtual Album Performance

2 Left
3 Supporters
Select this reward
35.00 USD
Love Letter + Mix-CD Package
When a love letter isn't quite enough, reach for the sharpies and blank CD's because its time to get serious.

This package includes:

  • A physical CD of the album, hand-decorated by me in the style of my most romantic mixtapes from 9th grade - you know the kind.
  • This comes along with a handwritten letter to make sure you know just how much I love you.

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance.

**I'm not planning to have CD's manufactured this time around, so these will be a special treat for my biggest crushes <3 

2 Left
3 Supporters
Select this reward
35.00 USD
Retail Therapy (T-Shirt)
If retail therapy is your go-to cure-all...

I'm designing brand new tees just for this release, so you can be the first to snag that swag. Ok enough rhyming...

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

3 Left
7 Supporters
Select this reward
40.00 USD
BTS - Behind the Scenes Package
AKA The "TMI" Package

An exclusive look at this album's journey so far! These songs have seen studios in Spain, Virginia, and Nashville, and have gathered some remarkable memories along the way. I'm creating an electronic picture book, featuring very special pics and video clips from this wild ride. 

The BTS/TMI Package Includes:

  • Electronic Picture Book
  • Handwritten Lyrics
  • Polaroid from the set of the album shoot. 

Also Includes: Stickers, Record Download Card,  access to the Virtual Album Performance

5 Left
0 Supporters
Select this reward
45.00 USD
Album Art + Handwritten Lyrics
For your collage wall (ideally next to Leo)...

This package includes a print of the upcoming album art (unframed), along with handwritten lyrics. 

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

4 Left
1 Supporter
Select this reward
50.00 USD
The Fan Package
For fans who want a little bit of everything

The Fan Package includes:

  • New Genna Matthew tee
  • Handwitten lyrics
  • Very secret voice memo versions of the album tracks (straight from the first writing sessions) 

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

5 Left
10 Supporters
Select this reward
60.00 USD
The "Broken Record" Package
Inspired by the title track, "Broken Record"

Handmade canvas wall art with shattered vinyl, along with handwritten lyrics.

These pieces are too special to ship, so only available in Charlottesville or Nashville. 

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

4 Left
1 Supporter
Select this reward
75.00 USD
"Crying in the Club" Package
Ready to feel those feels? Do you put the "hot" in "hot mess"? I got you. 

This package includes:

  • Reusable cup/tumbler (for your fav. adult beverage on the go) 
  • A special curated playlist of songs that inspired the album and/or get me too in the feels
  • Custom-designed temp tats. Because who doesn't love an emotionally-inspired tattoo moment that lasts a lifetime?

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

2 Left
1 Supporter
Select this reward
75.00 USD
"Up In Smoke" Package
Inspired by the song "Smoke" from the album

If burning those bad vibes is more your speed, this one's for you.

This package includes: 

  • Handmade resin catch-all tray (for trinkets, keys, or ash)
  • Customized lighter
  • Palo Santo, to cleanse that negative energy and relieve that stress
  • Handmade tea candle
  • Handwritten lyrics to "Smoke"

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

2 Left
1 Supporter
Select this reward
90.00 USD
Cover Song
Want a unique version of your favorite tune? 

I'll arrange, record and share a cover song of your choosing, made just for you <3

Also includes access to the virtual album performance

1 Left
2 Supporters
Select this reward
100.00 USD
Self Care Package
For anyone who likes to hit the mat when its time to get your head & heart straight

I'm recording a very special yoga class, designed to get your heart rate up and get your mind off your stressors (who/whatever they may be).

Includes: 

  • Access to the pre-recorded yoga class that can be accessed at any time. 
  • Playlist of my favorite songs to push me through a power yoga sequence
  • Palo santo, tea candle, and amethyst to add to your yoga altar - to guide focus, cleanse negative energy and relieve stress. 

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

1 Left
2 Supporters
Select this reward
100.00 USD
Because You Love Me

If you want a quick way to contribute to the album but don't want anything in return, except for my sincere love and appreciation forever. <3

Includes access to the virtual album performance at the close of the campaign. 

25 Left
5 Supporters
Select this reward
125.00 USD
Throwback Package
Inspired by the title track, "Broken Record", and the album's throwback vibes, we simply must make vinyl

This package includes:

  • Pre-order for the Vinyl
  • Polaroid from the album art shoot
  • Handwritten Lyrics

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

1 Left
2 Supporters
Select this reward
175.00 USD
Original Lullaby
Don't ask me why but - babies are transfixed by my music

I'm combining my love of music and lil' littles to create 1-minute lullabies to help mix up the bedtime routine. Includes handwritten lyrics so you and your littles can pass it on through the years.

Purchase as a gift for a new parent, or for yourself if your hubby can't hold a tune but insists on taking lullaby solos;)

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

2 Left
0 Supporters
Select this reward
250.00 USD
Virtual Private Concert
A virtual private concert for you and your friends!

Bring a private show to your own home without the set-up or hungry musicians. I'll work with you to schedule the show, and perform a full set of favorite originals and covers for you and your guests. Since it's an intimate setting, we'll have the chance to chat about the songs, take requests, and celebrate from afar <3 

Also includes: Access to the Virtual Album Performance with Genna and her Producer at the close of the campaign. 

1 Left
1 Supporter
Select this reward
350.00 USD
Custom Song & Handwritten Lyrics
Ever wonder what it's like to be crazy enough to write a song for someone and play it for them?

I will work with you to write you a custom song based on your story, topic, or loved one (or not-so-loved one!). Includes handwritten lyrics. 

Also includes: Access to the Virtual Album Performance

1 Left
1 Supporter
Select this reward
400.00 USD
In-Person Private House Show
In-person private concert for you and your friends (Nashville or Charlottesville)

Bring the show to your living room, porch or yard and invite your pals. I'll work with you to schedule the show, and will play a full set of favorite originals and covers. I can provide sound PA.

This reward is limited to Charlottesville or Nashville only. 

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

2 Left
0 Supporters
Select this reward
500.00 USD
Super Fan Package
For Super Fans who want a little bit of everything and more!
  • New Genna Matthew T-shirt
  • Handwritten Lyrics
  • Original voice memos of album tracks
  • Vinyl
  • Early Listening
  • Thank You Call Out in the Liner Notes

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

3 Left
0 Supporters
Select this reward
1,000.00 USD
Honorary Executive Producer
The credit of Honorary Executive Producer, and exclusive early listening of the produced tracks

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

1 Left
1 Supporter
Select this reward

Rewards

Monetary Contribution

Just Because I Care

11 Supporters
Select this reward
15.00 USD
Just Because You Like (like) Me

Check yes or no ;)

99 Left
1 Supporter
Select this reward
20.00 USD
Virtual Performance w/ Genna & Producer
Access to the virtual album performance at the close of the campaign.

To celebrate the campaign, I'll hold a virtual album show where I'll play through the songs on the record. I'll be joined by my producer, Jake Finch, and we'll talk through the process of creating the songs together! 

Q&A, merriment and possibly some sneak peeks of produced tracks will be included. Wine encouraged. 

39 Left
11 Supporters
Select this reward
25.00 USD
Love Letter Package
Time to break out the gel pens

A handwritten letter from me to you, with a pressed dried flower (inspired by "Garden"), and maybe even a spritz of perfume to remember me by;) 

Also includes: Record Download Card, Stickers and access to the Virtual Album Performance. 

6 Left
4 Supporters
Select this reward
30.00 USD
"Bittersweet-Folk" Cocktail Recipes
AKA The Drunk Text Package

Mix up these classy cocktails and send that text with your pinky out. Full send, no regrets.

A very special collaboration with In High Spirits Infusions! Claire Sessler of In High Spirits is creating custom cocktail recipes inspired by Genna's bittersweet-folk vibes and songs from the album.

Packaged as individual recipe cards you can proudly display on the fridge for frequent use. 

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance. 

3 Left
2 Supporters
Select this reward
30.00 USD
The Luster Package
Inspired by the lyric "I'll find my luster under pressure".

A very special collaboration with Caitlin Quick of Re-inspired Reveries! Delicate handmade window charms, created with beads, crystals and a whole lotta love.

Designed to catch the light and fill your space with a little more magic. A reminder that sometimes the most beautiful things are made under the harshest conditions.

Also Includes: Record Download Card, Stickers and access to the Virtual Album Performance

2 Left
3 Supporters
Select this reward
35.00 USD
Love Letter + Mix-CD Package
When a love letter isn't quite enough, reach for the sharpies and blank CD's because its time to get serious.

This package includes:

  • A physical CD of the album, hand-decorated by me in the style of my most romantic mixtapes from 9th grade - you know the kind.
  • This comes along with a handwritten letter to make sure you know just how much I love you.

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance.

**I'm not planning to have CD's manufactured this time around, so these will be a special treat for my biggest crushes <3 

2 Left
3 Supporters
Select this reward
35.00 USD
Retail Therapy (T-Shirt)
If retail therapy is your go-to cure-all...

I'm designing brand new tees just for this release, so you can be the first to snag that swag. Ok enough rhyming...

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

3 Left
7 Supporters
Select this reward
40.00 USD
BTS - Behind the Scenes Package
AKA The "TMI" Package

An exclusive look at this album's journey so far! These songs have seen studios in Spain, Virginia, and Nashville, and have gathered some remarkable memories along the way. I'm creating an electronic picture book, featuring very special pics and video clips from this wild ride. 

The BTS/TMI Package Includes:

  • Electronic Picture Book
  • Handwritten Lyrics
  • Polaroid from the set of the album shoot. 

Also Includes: Stickers, Record Download Card,  access to the Virtual Album Performance

5 Left
0 Supporters
Select this reward
45.00 USD
Album Art + Handwritten Lyrics
For your collage wall (ideally next to Leo)...

This package includes a print of the upcoming album art (unframed), along with handwritten lyrics. 

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

4 Left
1 Supporter
Select this reward
50.00 USD
The Fan Package
For fans who want a little bit of everything

The Fan Package includes:

  • New Genna Matthew tee
  • Handwitten lyrics
  • Very secret voice memo versions of the album tracks (straight from the first writing sessions) 

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

5 Left
10 Supporters
Select this reward
60.00 USD
The "Broken Record" Package
Inspired by the title track, "Broken Record"

Handmade canvas wall art with shattered vinyl, along with handwritten lyrics.

These pieces are too special to ship, so only available in Charlottesville or Nashville. 

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

4 Left
1 Supporter
Select this reward
75.00 USD
"Crying in the Club" Package
Ready to feel those feels? Do you put the "hot" in "hot mess"? I got you. 

This package includes:

  • Reusable cup/tumbler (for your fav. adult beverage on the go) 
  • A special curated playlist of songs that inspired the album and/or get me too in the feels
  • Custom-designed temp tats. Because who doesn't love an emotionally-inspired tattoo moment that lasts a lifetime?

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

2 Left
1 Supporter
Select this reward
75.00 USD
"Up In Smoke" Package
Inspired by the song "Smoke" from the album

If burning those bad vibes is more your speed, this one's for you.

This package includes: 

  • Handmade resin catch-all tray (for trinkets, keys, or ash)
  • Customized lighter
  • Palo Santo, to cleanse that negative energy and relieve that stress
  • Handmade tea candle
  • Handwritten lyrics to "Smoke"

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

2 Left
1 Supporter
Select this reward
90.00 USD
Cover Song
Want a unique version of your favorite tune? 

I'll arrange, record and share a cover song of your choosing, made just for you <3

Also includes access to the virtual album performance

1 Left
2 Supporters
Select this reward
100.00 USD
Self Care Package
For anyone who likes to hit the mat when its time to get your head & heart straight

I'm recording a very special yoga class, designed to get your heart rate up and get your mind off your stressors (who/whatever they may be).

Includes: 

  • Access to the pre-recorded yoga class that can be accessed at any time. 
  • Playlist of my favorite songs to push me through a power yoga sequence
  • Palo santo, tea candle, and amethyst to add to your yoga altar - to guide focus, cleanse negative energy and relieve stress. 

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

1 Left
2 Supporters
Select this reward
100.00 USD
Because You Love Me

If you want a quick way to contribute to the album but don't want anything in return, except for my sincere love and appreciation forever. <3

Includes access to the virtual album performance at the close of the campaign. 

25 Left
5 Supporters
Select this reward
125.00 USD
Throwback Package
Inspired by the title track, "Broken Record", and the album's throwback vibes, we simply must make vinyl

This package includes:

  • Pre-order for the Vinyl
  • Polaroid from the album art shoot
  • Handwritten Lyrics

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

1 Left
2 Supporters
Select this reward
175.00 USD
Original Lullaby
Don't ask me why but - babies are transfixed by my music

I'm combining my love of music and lil' littles to create 1-minute lullabies to help mix up the bedtime routine. Includes handwritten lyrics so you and your littles can pass it on through the years.

Purchase as a gift for a new parent, or for yourself if your hubby can't hold a tune but insists on taking lullaby solos;)

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

2 Left
0 Supporters
Select this reward
250.00 USD
Virtual Private Concert
A virtual private concert for you and your friends!

Bring a private show to your own home without the set-up or hungry musicians. I'll work with you to schedule the show, and perform a full set of favorite originals and covers for you and your guests. Since it's an intimate setting, we'll have the chance to chat about the songs, take requests, and celebrate from afar <3 

Also includes: Access to the Virtual Album Performance with Genna and her Producer at the close of the campaign. 

1 Left
1 Supporter
Select this reward
350.00 USD
Custom Song & Handwritten Lyrics
Ever wonder what it's like to be crazy enough to write a song for someone and play it for them?

I will work with you to write you a custom song based on your story, topic, or loved one (or not-so-loved one!). Includes handwritten lyrics. 

Also includes: Access to the Virtual Album Performance

1 Left
1 Supporter
Select this reward
400.00 USD
In-Person Private House Show
In-person private concert for you and your friends (Nashville or Charlottesville)

Bring the show to your living room, porch or yard and invite your pals. I'll work with you to schedule the show, and will play a full set of favorite originals and covers. I can provide sound PA.

This reward is limited to Charlottesville or Nashville only. 

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

2 Left
0 Supporters
Select this reward
500.00 USD
Super Fan Package
For Super Fans who want a little bit of everything and more!
  • New Genna Matthew T-shirt
  • Handwritten Lyrics
  • Original voice memos of album tracks
  • Vinyl
  • Early Listening
  • Thank You Call Out in the Liner Notes

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

3 Left
0 Supporters
Select this reward
1,000.00 USD
Honorary Executive Producer
The credit of Honorary Executive Producer, and exclusive early listening of the produced tracks

Also includes: Stickers, Record Download Card, access to the Virtual Album Performance

1 Left
1 Supporter
Select this reward