DAME LIFE- A Brief History
As I grew into womanhood, I realized, like many other women, the products I was using on my skin were not keeping their "promises". Every year several beauty brands "promise" amazing results in just a few short weeks, but never work. Not only was I tired of these "promises", I was tired of being loyal to brands who use harsh chemical ingredients that often make women's skin worse. In 2012, I emptied my cabinets and set out on a hunt for effective, healthy alternatives.
The search was overwhelming and expensive. Unable to find anything that met the needs of my skin, I decided I would make my own products. Having witnessed my peers and women I look to also deal with skin issues, as they balance motherhood and career, it was apparent to that Dame Body would become more than a product, it would be a call to action. At Dame Body, we are encouraging women to toss out their artificial products and educate themselves on the significance of their skin's Natural Glow.
"I have a dream that one day my beauty products wouldn't lie to me. Tell me that my skin would be moisturized, glowing, & flawless if I just used this here jar for four to six weeks.
I have a dream that big named companies never compromised safety & health to cut corners & costs.
I have a dream that my lust for fragrant petals & creamy balms wouldn't lead me to a cancerous death. " Dame Sannae, Founder
After putting in months of research, investment and and travelling across the country, I was delighted to see the reaction of my family, friends, and clients. They were blown away by how smooth and clean their skin felt. It was in these moments that I knew my recipes had to be shared with a larger consumer-base.
Dame Body Scrubs are handmade fresh to order with mineral-rich salts and locally sourced organic plant-based exfoliants that open pores and assist the body in eliminating toxins and absorbing moisture. Revealing fresh healthy skin that’s soft, toned, and moisturized.
Where We Are Now
Over the years I have expanded the Butters & Scrubs brand to offer a full line of botanical body and facial care products to serve both women and men. I developed a 3-step skincare system, called: The Dame Method. This dynamic skin system demonstrates to consumers the advantages a natural approach to beauty routines can make for their skin, as well as the way they feel about their bodies. They're amazed to see how well their skin responds & how you don't need toxic additives to make amazing products.
In 2016, I launched my first series of Beauty and Wellness Basics workshops to share the objective of Dame products and how it is defined in terms of healthy lifestyle changes through holistic beauty practices, nutrition, movement, and sisterhood.
Many of my clients are making the transition to green beauty; education is key and something I think really sets us apart from other brands. Learning about natural skin care changes the way you think about your skin and how you treat it. The use of oils and vitamin rich extracts are having their day in the world of natural beauty thanks to their ability to do an immense job for the skin such as anti-aging, scar reduction, balancing the skin's natural hydration, and even reversing sun damage without a multitude of artificial ingredients or products. We tend to see our clients return quickly after their first order, raving about how great their skin looks and feels. It's a wonderful & rewarding feeling for our team. While I am proud to be a trailblazer in the shift of collective consciousness, we are just beginning to tap into nature's wonders as emerging plants from various regions around the world are being researched and integrated.
To date Dame Body has been self funded, with all other funding coming from the income generated by sales. I am planning to relocate my manufacturing facility by Fall 2017 so I may become a FDA certified laboratory and increase my product offerings. The move will allow me to expand my educational sales training program and offer more in-depth workshops and webinars. The space will also serve as a natural beauty and wellness store in Leimert Park, Los Angeles which will focus on healthy living.
We will offer made in house skin care products, nutritional supplements from high quality vendors, fresh cold pressed juices and elixirs, pop up health care services, workshops, and our one of a kind Dame Scrub Bar for customized body scrub blends.
The Scrub Blending Bar
No two Dames are alike. We all are unique with our own individual needs. My customized bar stemmed from people with food allergy restrictions commonly found in natural blends who began requesting custom blended products. The Dame Scrub Bar is a unique and innovative interactive concept which forms part of our store concept for truly having control over your glow. From skin softening coconut sugars and detoxifying mineral salts, to aromatic sun dried fruit peels, soothing flower petals, and exotic seed, nut, and plant oils our bar will be stocked with an assortment of powerhouse ingredients you can you smell, touch, and experience. Our "have-it-your-way" concept will customize blends using our selection of bases, carrier oils, actives & essences. Our staff will walk you through the process, mix scrub ingredients in a small bowl to your desired consistency and fragrance level. Scrub consistency and fragrance level are subjective – add as little of the carrier oils and essences as you like. Over 400 variations are possible as made fresh to order.
The concept consists of four parts:
With 15 years in the hospitality industry opening new restaurants around the world and 6 years in health and wellness, I have come to know the significance not only quality skin care, but quality lifestyle changes can have on the entire body; therefore, I am currently enrolled in a year long program to become a certified Health Coach to further support others along their journey. Prevention is better than any cure. Keeping up with a healthy lifestyle and beauty regimen today will be reflected in the way your skin looks both today and 10 years down the road. We want to nourish and protect our skin daily from the inside out to allow the best foundation for life. It's always easier to maintain a youthful look than to reverse damage that's already been done.
I believe behind every person's success is a tribe, a community, a system of support. Some people might like to think they've gotten here on their own. Sure hard work, commitment, perseverance is part of the equation but honestly.. My community is what has given me wings.
With Your Support This Campaign Will Help To Fund:
- Build Out of the Physical Store Including: Fixtures, Lights, Shelving, and the beautiful Dame Scrub Bar-$4,500
- Commercial Equipment for Product Production-$6,073
- Trademarking Fees, FDA Certification Costs, USDA National Organic Program/NSF/ANSI 305-$2,500-$3,000
- Training for Staff
- Hiring of Webinar Coach for Educational Webinars-$399+
- Marketing & PR
We're so excited for this new chapter in our journey. Thank you so much in advance for your support. Every bit helps. I truly hope you like the rewards we put together for you to enjoy. Thank you to the iFundWomen team for the opportunity to carry out my vision while impacting other women entrepreneurs do the same.
Follow on instagram, facebook for updates of our journey. We will be adding additional rewards as the campaign continues.