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Learn and connect with other women on their way

 

Level up your skills by getting educated on a wide variety of important business and fundraising topics through our virtual learning platform. Virtual workshops are led by IFW coaches and expert guest instructors. Workshops are approximately one hour and are always recorded and archived in the IFundWomen Library in case you can’t make it. 

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December 2020
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Past workshops

How to use IFundWomen to launch and scale your business

IFundWomen is the go-to marketplace for women-owned businesses and the people who want to fund them. Whether you're just starting out or you already have an established brand, IFundWomen can help propel your business forward. Learn how to leverage our funding platform to raise capital, build your brand, monetize your product or service, and launch and scale your business.
 

Wednesday December 02, 2020 2:00 PM
IFW Startup Coach
Crowdfunding 101 weekly webinar

This "How to Crowdfund" Weekly Zoom Webinar should be your first stop on your crowdfunding journey. Learn all the basics of what you need to have a successful campaign. 

Thursday December 03, 2020 1:00 PM
IFW Startup Coach
Perfect your business pitch

When preparing for your crowdfunding campaign, the first and most important exercise is honing your pitch. As a Founder, it is your job to be able to articulate the mission of your company and the problem your product/service is solving, making sure whoever is listening fully understands why your business needs to exist. A perfect pitch is not only extremely valuable for your crowdfunding campaign,  but it’s also critical to getting your first customers, and eventually securing your next round of funding after your campaign. Join us for this interactive session with IFundWomen Startup Coach, Alex Brockelman, where you'll write and practice pitching your business live!

Tuesday December 08, 2020 12:00 PM
Alex Brockelman

Startup Coach at IFundWomen

How to use IFundWomen to launch and scale your business

IFundWomen is the go-to marketplace for women-owned businesses and the people who want to fund them. Whether you're just starting out or you already have an established brand, IFundWomen can help propel your business forward. Learn how to leverage our funding platform to raise capital, build your brand, monetize your product or service, and launch and scale your business.
 

Wednesday December 09, 2020 2:00 PM
IFW Startup Coach
Crowdfunding 101 weekly webinar

This "How to Crowdfund" Weekly Zoom Webinar should be your first stop on your crowdfunding journey. Learn all the basics of what you need to have a successful campaign. 

Thursday December 10, 2020 1:00 PM
IFW Startup Coach
How to hit your funding goal: Network Mapping & Rewards Strategy

In business, your network is your net worth. Raising money is first and foremost a sales process and requires a sales approach in order for you to hit your goal.  The IFW Network mapping process provides you with a realistic idea of how much money you can raise through your campaign. The process involves looking through your contacts in your various communities, platforms, and devices, and mapping out how much you expect them to give. Taking out this guesswork will allow you to be more targeted in your marketing, confident with your ask, and clear on the path to hitting your funding goal. Also, learn strategies for expanding and growing your network if your immediate list is limited. Come ready to talk about your business model and what your business needs to make money. Bring your IFundWomen Method Playbook with you!

Friday December 11, 2020 12:00 PM
Elizabeth Eichhorn

Startup Coach at IFundWomen

Shopify 101: Building the Online Store of Your Dreams

In today’s competitive business climate, it’s essential that you have an online store for your business. Shopify is now the leading commerce platform designed for businesses of all sizes. Whether you sell online, on social media, in store, or out of the trunk of your car, Shopify has you covered. Join IFundWomen and Shopify expert, Megan Glassman, for this hands-on instruction on how to use the Shopify platform to build a customized e-commerce store.  In this intro-level workshop, learn how to add products, design your user experience, and connect your Shopify store with marketing channels like Facebook and Instagram.

Monday December 14, 2020 3:00 PM
Megan Glassman

Support Advisor/Retail Specialist & Event Coordinator @ Shopify

How to use IFundWomen to launch and scale your business

IFundWomen is the go-to marketplace for women-owned businesses and the people who want to fund them. Whether you're just starting out or you already have an established brand, IFundWomen can help propel your business forward. Learn how to leverage our funding platform to raise capital, build your brand, monetize your product or service, and launch and scale your business.
 

Wednesday December 16, 2020 2:00 PM
IFW Startup Coach
Crowdfunding 101 weekly webinar

This "How to Crowdfund" Weekly Zoom Webinar should be your first stop on your crowdfunding journey. Learn all the basics of what you need to have a successful campaign. 

Thursday December 17, 2020 1:00 PM
IFW Startup Coach
Financial forecasting and planning for 2021 w/ Gusto

It's a difficult time for many small businesses. The COVID-19 pandemic persists while financial relief programs are expiring and the economy is gearing up for a rough winter. As a business owner, what do you do when the future is a black box? How do you make decisions about taking loans or grants? How do you know when you need to hire and fire people? The answer: You get really good at cash flow forecasting. Join IFundWomen and our partner, Gusto, for this interactive workshop on financial forecasting and planning for 2021. You will learn cash flow basics, how to use Gusto's free financial modeling tool to build an 18 month forecast, and how to set and achieve your 2021 business goals. 

Friday December 18, 2020 2:00 PM
Andi Smiles

Financial Consultant and Coach @ Gusto

Marketing your crowdfunding campaign and making the ask

The secret to raising money is ALL about how you make the ask! We get it, asking for money from your friends, family, or complete strangers can be awkward and uncomfortable. The best crowdfunders overcome this fear by treating their crowdfunding campaign like a sales process. In the first part of this workshop, you'll get expert marketing and social media advice for your crowdfunding campaign. Discuss how to get a community engaged around your campaign, how to contact influencers, and tactics that drive your backers to support your campaign. Then for the second part of this workshop, combine your pitching skills with your network mapping strategy to determine which message is right for every type of potential backer for your campaign. You'll learn how to confidently make the ask to your friends and family, get over those awkward feelings, and raise more money for your crowdfunding campaign.

Tuesday December 22, 2020 3:00 PM
Virginia Almendarez

Startup Coach at IFundWomen

Funding AMA (Ask Me Anything) with IFundWomen Founder & CEO Karen Cahn

IFundWomen was founded in 2016 to address the massive funding gap that exists for women starting businesses. Throughout their startup journey, Karen and co-founders Kate Anderson and Sarah Sommers have successfully crowdfunded, raised venture capital, and advised thousands of entrepreneurs on their funding journeys, from idea stage to Series A. Come to this special, unscripted session with IFundWomen Founder and CEO Karen Cahn ready to ask any questions you may have about how to get FUNDED.

Tuesday December 29, 2020 1:00 PM
Karen Cahn

Founder & CEO, IFundWomen

Missed a workshop? Watch it again in our IFundWomen Workshop Library. 

 

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