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Strategic planning and goal setting for 2022





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January 26, 2021 • 3PM ET

Why you should take this workshop

When was the last time you evaluated the many different aspects of your business? More specifically, when was the last time you assessed your sales, marketing, or fundraising strategy? If it's been a while, take an hour to review your business foundation in this engaging workshop. You'll be asked thought-provoking questions about the state of your business—what's working and what's not working. After taking a high-level look at your business, you'll have an opportunity to set goals for the new year. Let's make 2022 your best year yet!


  • 45 minutes of course instruction from IFundWomen Startup Coach, Ashley Olafsen
  • 15 minutes of Q&A
  • Access to the live replay in the IFundWomen workshop library*

*Must have an IFundWomen Coaching Plan in order to access the library.

What you will learn

  • How to re-evaluate your foundational business strategies
  • How to outline business goals for 2022
  • Actionable steps to set yourself up for success in the new year


About the coach

Ashley Olafsen is a two time published author, TEDx speaker, and social entrepreneur who is passionate about building inspiring businesses. She accidentally became an entrepreneur at the age of 16, when she gave an empowerment workshop to a group of eighth grade girls. After realizing her passion for helping others, Ashley co-founded MOVE, LLC, through which she has directed over 100 workshops and six week-long summer programs for teenage girls, focusing on self-esteem, body image, leadership, and more.  

During college, Ashley created an online video series focusing on the same topics, for students. The 10-part online workshop series, titled ‘Let’s Talk About It: The Workshop Series For Students’ is implemented in wellness and guidance curricula all over New England. She won $36k in funding for her venture. After graduating college, Ashley founded Visionaria Consulting, and supported small businesses with her consulting services.

Today, Ashley is a StartUp Coach at IFundWomen and coaches female founders on pitch honing, goal setting, sales strategy, and more. She has been featured in Forbes, is a 2019 VS PINK GRL PWR Project winner as sponsored by Victoria’s Secret, and Vital Voices fellow.


RSVP for this workshop