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Winning strategies to build confidence with Nine West





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November 16, 2021 • 12PM ET

Why you should take this workshop

The confidence gap is just as real as the funding gap for women entrepreneurs and can be just as large of an obstacle to growing your business. The good news is that IFundWomen & Nine West have teamed up to share some winning strategies to ensure that women founders have the tools - and the confidence - they need to build their businesses successfully. Join us for a one-hour workshop that will uplift your entrepreneurial spirits, provide you with a framework to overcome your doubts and insecurities, and remind you of the strong leader and innovator that you are!


  • 45 minutes of course instruction from IFundWomen Startup Coach, Ashley Olafsen
  • 15 minutes of Q&A
  • Access to the live replay in the IFundWomen workshop library*

*Must have an IFundWomen Coaching Plan in order to access the library.

What you will learn

  • What is confidence and why it’s important
  • Statistics about confidence 
  • Five tangible strategies to help you successfully build confidence

About the coach

Ashley Olafsen is a 2 time published author, TEDx speaker, and social entrepreneur who is passionate about building inspiring businesses. She accidentally became an entrepreneur at the age of 16, when she gave an empowerment workshop to a group of 8th grade girls. After realizing her passion for helping others, Ashley co-founded MOVE, LLC, through which she has directed over 100 workshops and 6 week-long summer programs for teenage girls, focusing on self-esteem, body image, leadership, and more.  

During college, Ashley created an online video series focusing on the same topics, for students. The 10-part online workshop series, titled ‘Let’s Talk About It: The Workshop Series For Students’ is implemented in wellness and guidance curricula all over New England. She won $36k in funding for her venture. After graduating college, Ashley founded Visionaria Consulting, and supported small businesses with her consulting services.

Today, Ashley is a StartUp Coach at IFundWomen and coaches female founders on pitch honing, goal setting, sales strategy, and more. She has been featured in Forbes, is a 2019 VS PINK GRL PWR Project winner as sponsored by Victoria’s Secret, and Vital Voices fellow.

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About Nine West

Nine West is the inclusive, trendy and affordable brand that inspires women to take on the world in style from the ground, up. Available in sizes 5 through 12, with styles ranging from comfy flats, to chunky lug soles, to sky-high stilettos – Nine West has something for every entrepreneur looking to make her mark.

Take the first step towards a more confident you with a new pair of shoes (or two!) using code EMPOWER15 for 15% off sitewide through 12/15/21.