Thrive Hair Bar
Thrive Hair Bar is an express, natural hair salon whose mission is to normalize kinky, coily, and curly hair.

Project Description
What is Thrive Hair Bar?
Thrive Hair Bar is an express, natural hair salon that provides twists, braids, & blowouts in an inclusive atmosphere by stylists who are trained experts in your hair texture, who prioritize your hair health, and who empower more people to embrace their natural kinks, coils, and curls more often.
Why does Thrive Hair Bar Exist?
Thrive Hair Bar believes all hair textures are beautiful, should be embraced, and can be easy to manage, but unfortunately not everyone agrees with us. Did you know that:
Black women are 1.5x more likely to be sent home from the workplace because of their hair?
Salons across the nation sometimes have what they call a "texture fee" essentially charging more for the hair types/textures they deem difficult to manage?
In the natural hair community, it is not uncommon to spend over 24 hours on "wash day", which is prepping, shampooing, conditioning, detangling, and re-styling your own hair?
Basically it is stigmatized, expensive, and time-consuming to live in the world with kinky, coily, or curly hair and it shouldn't be. Thrive Hair Bar exists to change all of that.

The Thrive Hair Bar Experience
Thrive Hair Bar provides an invigorating salon experience:
clients and guests will be offered water and smoothie shots upon entry
stylists are not only required to be licensed cosmetologist, but they're also required to complete a vigorous 12-step training process preparing them to expertly style all hair textures with an emphasis on kinky, coily, and curly hair
we have a simple pricing structure, where all basic styles are the same price, we never charge a "texture fee" and clients can opt into our #teamNatural membership which saves them 10% on each visit, includes 2 styles per month, and includes a free hair treatment during their birthday week
our twist, braid, and blowout packages, which include your shampoo and basic conditioning, are styles designed to easily transition between professional life and social life, and be completed in 90 minutes or less, eliminating that dreaded "wash day".
Thrive Hair Bar Customers
Over the 183 days we've been open during the Covid-19 Pandemic, we've provided over 450 services to women, men, and children of various ethnicities in our single chair salon and have earned an average rating of 5 stars across Google Reviews.
What are we Raising Money For?
We're expanding! We're raising $50,000 to open our 2nd location in Washington, DC which will have 6 chairs, giving us the capacity to serve 6 clients at once rather than 1. The $50,000 will help cover part of the build-out of our brand new salon including putting in flooring, a modern restroom, an HVAC system, our 6 styling stations, and our 3 wash stations.
Why Crowdfunding on IFW
We've chosen crowdfunding to start raising funds because it allows us to raise debt-free cash, enabling us to run our growing business without being tied to external investors too early in our process. We've chosen IFW to raise funds on because along with a platform for raising money, they provide mentorship, coaching, and they only take a 5% crowdfunding fee on the funds we raise.
Who's on the Thrive Hair Bar Team?
Thrive Hair Bar’s current team consists of CEO/Owner/Founder and Natural Hair Stylists Ajia Maximillian Minnis, Licensed Cosmetologist Daria Lisbon, and Natural Hair Stylist Janai Jackson.
Our CEO, Ajia Maximillian Minnis opened the first Thrive Hair Bar in Arlington, VA in July 2020, during the height of the Covid-19 pandemic. Since then she's led a team to grow revenue an average of 30% month over month, grown the Thrive Hair Bar team by 300%, and earned grants from both Caress® & Bobbi Boss®. Ajia studied natural hair at Zamora Natural Hair & Braiding and earned her Natural Hair & Braiding Certification from Bennett Career Institute Cosmetology School in Washington, DC. Her entrance into the hair industry wasn't a typical one though. Ajia earned her MA in Exercise Science from Columbia University in 2016 and prior to that, had spent over 15 years in the fitness and dance industry as a performer, choreographer, and instructor traveling the world. This life allowed her to experience firsthand how some of the most popular hair trends were damaging natural hair and how hard it was to find a salon in each city she visited that was well versed in her hair texture. She also saw how some doors, previously open when she wore straighter or loosely curled weaves, closed when she wore kinkier patterned hair. She knew she wasn't alone in experiencing these problems and wanted to solve them in the most efficient way possible, so in 2016 she moved to San Francisco and began working for leading SaaS companies from SalesLoft to Quartzy, to learn about running a business while helping organizations increase efficiency through leading technology. Finally, in 2020, she returned to the east coast ready to lead an efficient organization that will help to eliminate stigmas, empower people to embrace their best selves, and give people the inclusive, modern salon experience she'd been missing across the world.
The Rewards!
We are selling some really fun, thoughtful, and useful rewards for you to take part in on this page! Rewards include Thrive Hair Bar logo t-shirts, virtual dance & fitness classes, and even sponsoring hair salon services for a foster child in need! You're also welcomed to give without buying anything, every dollar counts! Thank you so much for your support in helping Thrive Hair Bar grow into a successful business that fights stigmas, promotes community, provides jobs and professional development opportunities, and illuminates the beauty of natural hair. Please reach out to us directly with any and all questions!
Updates
The Campaign FAQs
Frequently Asked Questions:
CAN I CONTACT THE FOUNDER DIRECTLY?
Absolutely, just email me at [email protected]!
WHY DC?
Washington, DC is a vibrant place, home to our nation's capital, a diverse demographic of people, thriving professionals of all ethnicities, historical universities and research institutions, and home to our owner & founder!We promise to continue to open Thrive Hair Bars in different cities across the US!
DO YOU SERVE PEOPLE WHO DON'T HAVE KINKY, COILY, OR CURLY HAIR?
Yes! Thrive Hair Bar embraces all hair types!
DO YOU PROVIDE RELAXERS OR OTHER CHEMICAL SERVICES?
Nope. Thrive Hair Bar is all about that natural life!
DO YOU COLOR HAIR?
Nope. Again, Thrive Hair Bar is all about that natural life!
WHAT PRODUCTS DO YOU USE?
All products used at Thrive Hair Bar are sulfate-free & paraben-free. Most products are also cruelty-free and free of paraffins, phthalates, mineral oil, petrolatum, drying alcohols, & silicon. The product brands we use and sell include Alodia Hair Care, Innersense Organic Beauty, Design Essentials, As I Am, & Moroccan Oil products. We also use & mix our own natural oils including Grapeseed, Jojoba, Jamaican Black Castor Oil, Olive Oil, Coconut Oil, & Avocado Oil.











Join our founder, dancer, choreographer, and AFAA certified group fitness instructor Ajia Maximillian for 60 minutes of smiles, sweat, and heart pumping beats in these live Cardio Dance Classes or HIIT classes via GoogleMeet. Choose from Cardio Hip Hop Choreography for hip hop, dancehall, and r&b music; Cardio Dance Fusion Choreography for afrobeats, latin, & pop hits; or High Intensity Interval Training (HIIT) for a full body workout. Classes are held on Saturdays Dates/Times/Types are below. Just put the class date, & time you want to attend in the notes section.
- Saturday, November 13th Cardio Dance Fusion @ 10am EST or 10am PST/1pm EST
- Saturday, November 20th Cardio Hip Hop @ 10am EST or 10am PST/1pm EST
- Saturday, December 4th HIIT at 7am EST
- Saturday, December 11th HIIT at 10am EST or 10am PST
- Saturday, December 18th Cardio Hip Hop at 10am EST or 10am PST
Gift is transferable and must be used by Dec 2021!

Donate Any Amount You Want. $5, $9, $10,$20, every dollar counts and we mean EVERY DOLLAR! Make sure to share your Instagram Facebook, or LinkedIn handle in the notes and we'll tag you in our "Thank You Thursdays" social media posts where we thank founding supporters of our expansion.

Custom Thrive Hair Bar Logo Satin Lined Hat in Black or Green. Stay warm without snagging your hair strands, drying out your hair, and or causing frizziness like typical wool or cotton hats do in this fitted cap lined with satin. Perfect for fall & winter styles and even easy to sleep in! Great for all genders!

Custom Thrive Hair Bar Logo Black Microfiber Towel. Can be used for hair, the gym, golf, you name it! Microfiber is less abrasive than your typical towel fabric and super absorbent!

Custom Thrive Hair Bar Black Logo T-shirt. T- Shirt is typical men's cut. Ladies, style the extra fabric however you wish to put your own flair on what you wear!

Custom Thrive Hair Bar Black Logo Double-Sided T-shirt. Thrive Hair Bar Logo on the front and "I like it kinky, coily, curly, wavy, & straight" on the back. Show your love for all hair types! T- Shirt is typical men's cut. Ladies, style the extra fabric however you wish to put your own flair on what you wear!

Exclusive Invitation to Thrive Hair Bar's Daytime Grand Opening in Washington, DC. This invite includes complimentary wine, champagne, and a free gift! This daytime event will feature live performances by local artists including singers, dancers, and musicians. Date: TBD, estimated early 2022. Must be 21+ to consume alcohol.

Custom Thrive Hair Bar Black Logo Cropped Hoodie. Hoodie is typical women's cut. Fellas, if football players can do it, you can rock a cropped top too!

48% off first 2 Months of #teamNatural (normally $338), Thrive Hair Bar's monthly membership program which includes 2 services per month, 10% off any additional services, 10% of any in-store purchases, and a free hair treatment with your service during your birthday week! New members only. First use must be in Washington, DC location. After 1st use, membership can be used at all Thrive Hair Bar locations!

Feeling Altruistic? Thrive Hair Bar partners with local foster care programs to provide complimentary services to those in the foster care system once per month. Fund 1 Basic Braids, Twists, or a Blowout Service + Hair Treatment & Free Gift for a foster child from the DMV Area*. Will be used now in Arlington, VA location and starting in 2022, in both Arlington, VA and Washington, DC location. Services are ongoing so the value never expires! *Thrive Hair Bar partners with many foster programs in the area to provide services to children, if you have a particular program or child in mind, we're happy to accommodate your wishes. Otherwise we will offer the services to the programs we currently partner with.

Exclusive Invitation to Thrive Hair Bar's Nighttime Grand Opening Dinner in Washington, DC. Bring yourself and up to 2 friends to join Thrive Hair Bar's Team for a night out in DC to celebrate our grand opening! Dinner and alcoholic & nonalcoholic drinks are included! This invitation also includes an invitation to our Daytime Event. Date: TBD, estimated early 2022. Must be 21+ to consume alcohol.
Rewards

Join our founder, dancer, choreographer, and AFAA certified group fitness instructor Ajia Maximillian for 60 minutes of smiles, sweat, and heart pumping beats in these live Cardio Dance Classes or HIIT classes via GoogleMeet. Choose from Cardio Hip Hop Choreography for hip hop, dancehall, and r&b music; Cardio Dance Fusion Choreography for afrobeats, latin, & pop hits; or High Intensity Interval Training (HIIT) for a full body workout. Classes are held on Saturdays Dates/Times/Types are below. Just put the class date, & time you want to attend in the notes section.
- Saturday, November 13th Cardio Dance Fusion @ 10am EST or 10am PST/1pm EST
- Saturday, November 20th Cardio Hip Hop @ 10am EST or 10am PST/1pm EST
- Saturday, December 4th HIIT at 7am EST
- Saturday, December 11th HIIT at 10am EST or 10am PST
- Saturday, December 18th Cardio Hip Hop at 10am EST or 10am PST
Gift is transferable and must be used by Dec 2021!

Donate Any Amount You Want. $5, $9, $10,$20, every dollar counts and we mean EVERY DOLLAR! Make sure to share your Instagram Facebook, or LinkedIn handle in the notes and we'll tag you in our "Thank You Thursdays" social media posts where we thank founding supporters of our expansion.

Custom Thrive Hair Bar Logo Satin Lined Hat in Black or Green. Stay warm without snagging your hair strands, drying out your hair, and or causing frizziness like typical wool or cotton hats do in this fitted cap lined with satin. Perfect for fall & winter styles and even easy to sleep in! Great for all genders!

Custom Thrive Hair Bar Logo Black Microfiber Towel. Can be used for hair, the gym, golf, you name it! Microfiber is less abrasive than your typical towel fabric and super absorbent!

Custom Thrive Hair Bar Black Logo T-shirt. T- Shirt is typical men's cut. Ladies, style the extra fabric however you wish to put your own flair on what you wear!

Custom Thrive Hair Bar Black Logo Double-Sided T-shirt. Thrive Hair Bar Logo on the front and "I like it kinky, coily, curly, wavy, & straight" on the back. Show your love for all hair types! T- Shirt is typical men's cut. Ladies, style the extra fabric however you wish to put your own flair on what you wear!

Exclusive Invitation to Thrive Hair Bar's Daytime Grand Opening in Washington, DC. This invite includes complimentary wine, champagne, and a free gift! This daytime event will feature live performances by local artists including singers, dancers, and musicians. Date: TBD, estimated early 2022. Must be 21+ to consume alcohol.

Custom Thrive Hair Bar Black Logo Cropped Hoodie. Hoodie is typical women's cut. Fellas, if football players can do it, you can rock a cropped top too!

48% off first 2 Months of #teamNatural (normally $338), Thrive Hair Bar's monthly membership program which includes 2 services per month, 10% off any additional services, 10% of any in-store purchases, and a free hair treatment with your service during your birthday week! New members only. First use must be in Washington, DC location. After 1st use, membership can be used at all Thrive Hair Bar locations!

Feeling Altruistic? Thrive Hair Bar partners with local foster care programs to provide complimentary services to those in the foster care system once per month. Fund 1 Basic Braids, Twists, or a Blowout Service + Hair Treatment & Free Gift for a foster child from the DMV Area*. Will be used now in Arlington, VA location and starting in 2022, in both Arlington, VA and Washington, DC location. Services are ongoing so the value never expires! *Thrive Hair Bar partners with many foster programs in the area to provide services to children, if you have a particular program or child in mind, we're happy to accommodate your wishes. Otherwise we will offer the services to the programs we currently partner with.

Exclusive Invitation to Thrive Hair Bar's Nighttime Grand Opening Dinner in Washington, DC. Bring yourself and up to 2 friends to join Thrive Hair Bar's Team for a night out in DC to celebrate our grand opening! Dinner and alcoholic & nonalcoholic drinks are included! This invitation also includes an invitation to our Daytime Event. Date: TBD, estimated early 2022. Must be 21+ to consume alcohol.