Skinary, a health tracking mobile app for skin

Clear skin is an inside job, and we are here to help you put your best face forward!

Bianca
Tech
$2,626
pledged of $10,000 goal
41
Backers
52
Days Left
Support now
Project Ends on January 1, 2020

Project Description

Why you may want to contribute:

  1. Supporting a First-Time Female Founder of Color (Women typically only get 2.2% of VC investment each year. Women of color get less!)
  2. Be part of the early stage of launching a new groundbreaking mHealth app for skin
  3. We have great traction with 200in our beta-testing community and are currently in a startup incubator
  4. Founder has Business & Marketing Degree, and 7+ years of experience in digital marketing, content and platforms. Also in Y-Combinator StartUp School
  5. Great "App Funder" exclusive swag, that will only be available to future investors 

       

      Our Mission

      Clear skin is an inside job, and we want to help you build better habits so you can put your best face forward.

       

      The Problem

      Your face is the first thing someone sees, and we all want to make a good impression, but breakouts happen to all of us.

      The average person will experience 1 skin condition in their lifetime with Acne, Rosacea, Psoriasis and Eczema being the most common affecting over 76.5 million people a year.

      85% of pre-teens, teens and young adults (ages 12-20) have acne, and 15% of women will still have acne as they go through their 30s.

      It's hard to pinpoint how a breakout may have been triggered, and we spend alot of time and money trying to solve the cause - with the Modern Woman spending over $3700 on beauty a year.

      I have turned to mobile apps to help me with weight loss, diet management and exercise, so I turned to it once again to find an app for skin.

      After weeks of downloading and testing different skin apps - I found that there wasn't one that served what I needed - a full-body approach.

      I didn't want to be sold a product, or track a medical condition with pictures. I wanted an easy to use app, that tracked the progress of my skin overtime and gave me recommendations on things to try - not just products to use.

      It is amazing that with over 300,000 health apps in the App Store, this didn't exist yet!

       

      The Solution

      Skinary is the answer to the problem I was trying to solve for my acne + eczema.

      Daily Features and Functions include:

      • Skin Score - think of it like a credit score, but for your skin
      • Skin Cycle - Your skin has a turnover cycle that we keep track of
      • Habit Tracking - Track your habits across Cleansing, Lifestyle and Diet
      • Daily SPF Recommendation - We tell you what SPF you should be wearing
      • Hydration Recommendation- You may need more than 8 cups a day, so we update your daily recommendation based on what you do
      • Glycemic Index Food Tracking - You get points based on what you eat, and over time you can see if you diet could be the trigger to breakouts!
      • Graphs - Your averages scores across your Habits
      • Image Gallery -Keep track of Your #Selfies
      • Face Mapping + Tracking - Know what a breakout means in certain parts of your face

      and more!

      This app will be free to download

      With a premium upgrade ($9.99 monthly or $29.99 annually) you get access to all of our current and upcoming premium features.

       

      Our Campaign Goal

      So far, I have self-funded all costs for legal, incorporations, prototyping, part of development, etc. And now I need some help!

      We are raising to cover the remaining Operational costs to make our goal to launch this Fall! Just in time for back to school!

      Operational expenses we are hoping to cover with this campaign include:

      - Development 

      Average app development costs about 5x what we we need! We were able to reduce cost by thoughtful partnerships, lean teams, and doing all prototyping and research in-house

      - Paid Marketing

      Important for getting the word out farther than my friends and family

      - Some Freelance help

      We do everything we can in-house, but we will need to hire professionals for a few things!

       

      Rewards (images coming soon!)

      Hydration & Cleansing are key parts to having a good foundation of habits. I use the below everyday to stay on track, so I made some for you!

      • 60oz Water Bottle with Vinyl Stickers (You can design it yourself!)

      • Terry Cloth Facial Band for Washing your Face

      My favorite part of the rewards is our "App Funder" Swag

      • Dad Hat (with White Embroidery)
      • Pop Socket (custom Swappable PopGrip from PopSocket)
      • Coffee Mug
      • LapTop Stickers

       

      Meet the Founder

      Bianca Maxwell Harris is from the Southside of Chicago, and grew up in California.

      Bianca has a degree in Business & Management, and Public Relations & Marketing from Simmons University.

      She has spent the last 7 years building a career in Digital Branding, Marketing, Platforms and Technology. She has lead lean teams in luxury start-ups focusing on re-branding initiatives, and large teams for global product brands focusing on operations and site architecture.

      She is currently based in Boston, and spends her free time researching how overall health is affected by diet, lifestyle and cleansing. She loves to mix new beauty tech and old-school/natural remedies for her beauty routine.

       

      Follow Us

      Instagram | Facebook | Twitter | YouTube

    The Project FAQs

    When will you launch?

    Our MVP will launch in 2019!

    David Bradley
    10/24/2019
    "Early Believers" Package
    $100
    10/01/2019
    ShoutOuts! Package
    $25
    Bianca Vonleh
    09/13/2019
    "So Excited!!" Package
    $50
    Sabeta Jarba
    08/10/2019
    "So Excited!!" Package
    $50
    Alexia
    08/02/2019
    ShoutOuts! Package
    $25
    Kat
    08/01/2019
    ShoutOuts! Package
    $25
    Benny Cole
    07/31/2019
    Monetary Contribution
    $250
    Dasha Menafee
    07/31/2019
    Monetary Contribution
    $10
    Emile Freeman
    07/29/2019
    "Early Believers" Package
    $100
    Shiona Turini
    07/29/2019
    "Stay Hydrated" Package
    $150
    Monetary Contribution

    Just Because I Care

    4 Supporters
    Contribute
    $25
    ShoutOuts! Package

    A Social Media "Thank You" on...

    - Instagram

    - Facebook

    - Twitter

    from @SkinaryApp and @BiancaMaxwell (10k+ followers)

    179 Left
    21 Supporters
    Select this reward
    $50
    "So Excited!!" Package
    1. Social Media Thank You Instagram/Facebook/Twitter from @SkinaryApp and @BiancaMaxwell
    2. PrePaid Premium Subscription (1 year)
    3. Avatar to Share on Instagram
    93 Left
    7 Supporters
    Select this reward
    $100
    "Early Believers" Package
    1. Social Media Thank You Instagram/Facebook/Twitter from @SkinaryApp and @BiancaMaxwell
    2. PrePaid Premium Subscription (1 year)
    3. Avatar to Share on Instagram
    4. Thank You Card from Founder
    5. #ClearSkinIsAnInsideJob" Laptop Sticker
    6. "App Funder" Laptop Sticker (exclusive)

     

    95 Left
    5 Supporters
    Select this reward
    $150
    "Stay Hydrated" Package
    1. Social Media Thank You Instagram/Facebook/Twitter from @SkinaryApp and @BiancaMaxwell
    2. PrePaid Premium Subscription (1 year)
    3. Avatar to Share on Instagram
    4. Thank You Card from Founder
    5. #ClearSkinIsAnInsideJob" Laptop Sticker
    6. "App Funder" Laptop Sticker (exclusive)
    7. Logo Terry Headband
    8. Early "Funders" Mention on Website (exclusive)
    9. 60oz Water Bottle w/ Vinyl Stickers
    10. "App Funder" Pop Socket (exclusive)
    47 Left
    3 Supporters
    Select this reward
    $300
    "All The Swag" Package
    1. PrePaid Premium Subscription (1 Year)
    2. Early "Funders" Mention on Website
    3. "App Funder" Dad Hat (exclusive)
    4. "App Funder" Mug (exclusive)
    5. "App Funder" Pop Socket (exclusive)
    6. "App Funder" Laptop Sticker (exclusive)
    7. Logo Terry Headband
    8. 60oz Water Bottle w/ Vinyl Stickers
    9. #ClearSkinIsAnInsideJob" Laptop Sticker
    10. Thank You Card from Founder
    11. Avatar to Share on Instagram
    12. Social Media Thank You Instagram/Facebook/Twitter from @SkinaryApp and @BiancaMaxwell
    50 Left
    0 Supporters
    Select this reward
    $500
    "All the Swag" + My Bestie + Brainstorm
    1. Includes "All The Swag" Package
    2. 1 Gift Set for your Bestie includes a 1 year Subscription and #ClearSkinIsAnInsideJob" Laptop Sticker
    3. 30 min Consultation for your StartUp Idea with Founder in Person or remote
    9 Left
    1 Supporter
    Select this reward
    $1,000
    "I'll Take Everything" Package
    • Includes "All the Swag" Package
    • UPGRADE Premium Subscription to Lifetime #SkinaryApp4Life
    • 2 Gift sets for your Besties includes a 1 year Subscription and #ClearSkinIsAnInsideJob" Laptop Sticker
    • 1 hour Consultation for your StartUp Idea with Founder in Person or remote
    5 Left
    0 Supporters
    Select this reward
    $2,500
    Super Package
    • Includes "All the Swag" Package
    • UPGRADE Premium Subscription to Lifetime #SkinaryApp4Life
    • 3 Gift sets for your Besties includes a 1 year Subscription and #ClearSkinIsAnInsideJob" Laptop Sticker
    • 2 hour Consultation for your StartUp Idea with Founder in Person or remote
    • Custom Avatar for your profile

     

    2 Left
    0 Supporters
    Select this reward
    $5,000
    Super Duper Package+
    • Includes "All the Swag" Package
    • UPGRADE Premium Subscription to Lifetime #SkinaryApp4Life
    • 1-on-1 Walkthrough of the app before launch with Founder (in-person or remote)
    • 4 Gift sets for your Besties includes a 1 year Subscription and #ClearSkinIsAnInsideJob" Laptop Sticker
    • 4 hour Consultation for your StartUp Idea with Founder in Person or remote
    • Custom Avatar for your profile
    • Design an Avatar for the next App Update with Founder
    1 Left
    0 Supporters
    Select this reward

    Rewards

    Monetary Contribution

    Just Because I Care

    4 Supporters
    Contribute
    $25
    ShoutOuts! Package

    A Social Media "Thank You" on...

    - Instagram

    - Facebook

    - Twitter

    from @SkinaryApp and @BiancaMaxwell (10k+ followers)

    179 Left
    21 Supporters
    Select this reward
    $50
    "So Excited!!" Package
    1. Social Media Thank You Instagram/Facebook/Twitter from @SkinaryApp and @BiancaMaxwell
    2. PrePaid Premium Subscription (1 year)
    3. Avatar to Share on Instagram
    93 Left
    7 Supporters
    Select this reward
    $100
    "Early Believers" Package
    1. Social Media Thank You Instagram/Facebook/Twitter from @SkinaryApp and @BiancaMaxwell
    2. PrePaid Premium Subscription (1 year)
    3. Avatar to Share on Instagram
    4. Thank You Card from Founder
    5. #ClearSkinIsAnInsideJob" Laptop Sticker
    6. "App Funder" Laptop Sticker (exclusive)

     

    95 Left
    5 Supporters
    Select this reward
    $150
    "Stay Hydrated" Package
    1. Social Media Thank You Instagram/Facebook/Twitter from @SkinaryApp and @BiancaMaxwell
    2. PrePaid Premium Subscription (1 year)
    3. Avatar to Share on Instagram
    4. Thank You Card from Founder
    5. #ClearSkinIsAnInsideJob" Laptop Sticker
    6. "App Funder" Laptop Sticker (exclusive)
    7. Logo Terry Headband
    8. Early "Funders" Mention on Website (exclusive)
    9. 60oz Water Bottle w/ Vinyl Stickers
    10. "App Funder" Pop Socket (exclusive)
    47 Left
    3 Supporters
    Select this reward
    $300
    "All The Swag" Package
    1. PrePaid Premium Subscription (1 Year)
    2. Early "Funders" Mention on Website
    3. "App Funder" Dad Hat (exclusive)
    4. "App Funder" Mug (exclusive)
    5. "App Funder" Pop Socket (exclusive)
    6. "App Funder" Laptop Sticker (exclusive)
    7. Logo Terry Headband
    8. 60oz Water Bottle w/ Vinyl Stickers
    9. #ClearSkinIsAnInsideJob" Laptop Sticker
    10. Thank You Card from Founder
    11. Avatar to Share on Instagram
    12. Social Media Thank You Instagram/Facebook/Twitter from @SkinaryApp and @BiancaMaxwell
    50 Left
    0 Supporters
    Select this reward
    $500
    "All the Swag" + My Bestie + Brainstorm
    1. Includes "All The Swag" Package
    2. 1 Gift Set for your Bestie includes a 1 year Subscription and #ClearSkinIsAnInsideJob" Laptop Sticker
    3. 30 min Consultation for your StartUp Idea with Founder in Person or remote
    9 Left
    1 Supporter
    Select this reward
    $1,000
    "I'll Take Everything" Package
    • Includes "All the Swag" Package
    • UPGRADE Premium Subscription to Lifetime #SkinaryApp4Life
    • 2 Gift sets for your Besties includes a 1 year Subscription and #ClearSkinIsAnInsideJob" Laptop Sticker
    • 1 hour Consultation for your StartUp Idea with Founder in Person or remote
    5 Left
    0 Supporters
    Select this reward
    $2,500
    Super Package
    • Includes "All the Swag" Package
    • UPGRADE Premium Subscription to Lifetime #SkinaryApp4Life
    • 3 Gift sets for your Besties includes a 1 year Subscription and #ClearSkinIsAnInsideJob" Laptop Sticker
    • 2 hour Consultation for your StartUp Idea with Founder in Person or remote
    • Custom Avatar for your profile

     

    2 Left
    0 Supporters
    Select this reward
    $5,000
    Super Duper Package+
    • Includes "All the Swag" Package
    • UPGRADE Premium Subscription to Lifetime #SkinaryApp4Life
    • 1-on-1 Walkthrough of the app before launch with Founder (in-person or remote)
    • 4 Gift sets for your Besties includes a 1 year Subscription and #ClearSkinIsAnInsideJob" Laptop Sticker
    • 4 hour Consultation for your StartUp Idea with Founder in Person or remote
    • Custom Avatar for your profile
    • Design an Avatar for the next App Update with Founder
    1 Left
    0 Supporters
    Select this reward