Smart shopping, conveniently curated.
Project Description
Qatchcode is a platform where users can browse a handful of curated clothing products for work and events from their favorite retailers on one page. You tell us your style, we eliminate products from your favorite sites that don't align, and you shop products you'll love.
The problem
We got 99 problems, and too many clothing options is one.
Here's the thing: online shopping is inconvenient, time-consuming & impersonal. Something that should be fun & expressive has turned into a burdensome task, and here's why:
1. There are thousands of online clothing sites to shop at
2. Some of these sites offer more than 50,000 products to browse
3. There's no personalized solution that allows you to browse items from multiple sites in one place
We did our research, and we know there's a problem with the current state of online shopping.
- Millennials spend an average of 312 hours per year shopping online
- 91% of consumers shop at 2 or more clothing sites regularly
- 73% of consumers do not feel they are currently receiving a personalized shopping experience
- 82% of consumers often find the amount of products offered on online clothing site overwhelming
Our mission is to make online shopping more
convenient & personal so young professionals
can spend their time enjoying life rather than
shopping for it.
Qatchcode offers a personalized shopping experience, allowing users to shop recommended products across multiple clothing sites in one place. That's right - no more opening 20 tabs to compare products from your 3 favorite sites. Qatchcode compiles your favorite items from your favorite places in one browsing page.
Imagine opening your phone and having items hand-picked for you from your favorite stores ready to browse - all in one screen? That's what we're here for - fashion at your finger tips.
How it works
1. Users who subscribe to the app answer 20 questions about their personal style preferences - this includes things like price points they're comfortable with, preferred fit of certain items, patterns they find tasteful, etc. This becomes the user's unique style profile.
2. Our algorithms set out to disqualify as many products that objectively do not fit a user's profile. The remaining products are ranked based on a hierarchy structure of more subjective product attributes, to provide consumers with the most accurate product recommendations possible.
3. The result is a curated list of 200 products that reflect the user's style.
Easy, right?
We believe everyone deserves a personalized
shopping experience - without the
unnecessarily high costs of fashion
subscription boxes & personal stylists.
Wait - there's more!
Meet the founders
Qatchcode was founded by sisters Nicole Philips & Raquel Phillips. Nicole and Raquel left their conventional corporate jobs in law and accounting to disrupt the fashion world with Qatchcode.
As lovers of fashion & shopping alike, they have experienced the frustration and disappointment with the current state of online shopping, and the lack of a personalized solution.
They noticed a trend that was applicable in almost every aspect of life where a consumer faces many options... except online shopping.
- Searching for flights? Use a platform like Expedia.
- Ordering take out? Use a platform like Seamless.
- Choosing a movie? Use a platform like Netflix.
Consumers have become reliant on streamlined services like the ones mentioned above. But everyone is still shopping the old-fashioned way. Qatchcode is the future of fashion, online.
Featured reward
For $100, you'll score a Qatchcode subscription for life - this includes curated product recommendations at no monthly cost (typically $5/month for users). You'll also score a Qatchcode swag bag, which includes a baseball cap, choice of white or black t-shirt (pictured below) & stickers!
Reward fulfillment
We will reach out to each contributor following the campaign for specific details regarding your reward (such as shipping information, sizing, personalization requests, if applicable). Rewards are expected to be fulfilled no later than 1 month after the end of the campaign. For any specific questions, please do not hesitate to reach out to us!
Funding breakdown
How you can help
Contribute to the campaign! By supporting the campaign, you are are not only helping us turn this vision into a reality, but you are helping us disrupt fashion.
Share the campaign with your friends! Friends don't let friends spend hours shopping online to no avail. Spread the word with a text, tweet, email, DM, whatever!
Join the Qatchcode community! Once our first prototype is up and running, we need consumers like you on the app to help refine, shape, and perfect our vision. You can sign up to be part of our BETA testing on https://qatchcode.com/!
THANK YOU & let's do this!
XOXO, Nicole & Raquel
Updates
The Project FAQs
What is Qatchcode?
Qatchcode is a web and mobile app that acts as a smart search engine for its users. Upon sign up, you answer some questions about your style preferences and favorite brands and stores to shop. Then, we put our super savvy technology to work to eliminate as many products that don't match your style, leaving you with a handful of amazing items you love, from your favorites stores. All in one place.
How do you pronounce Qatchcode?
(n.) catch-code. Pretty catchy, huh?
Who is behind Qatchcode?
Two sisters, Nicole Phillips and Raquel Phillips. Nicole is an attorney with an LL.M. in Fashion Law and Raquel has a Master in Accounting from Babson College.
Why does Qatchcode cost money?
Qatchcode costs $5/month after your first free month in order to receive personalized product recommendations. This fee helps us to continuously learn what every user loves and dislikes, and allows us to create a unique algorithm for each Qatchcode user, meaning the recommendations you'll receive will be highly accurate. Compare this fee with curated subscription boxes, who charge a "styling fee" that hovers around $20/month.
What does Qatchcode have that subscription boxes don't?
Lots of options, for one! The purchasing and shopping power remains with the user, so you still get the excitement of shopping, but it's much more focused and intentional. There is no stranger selecting 5 or 6 products for you, once a month; you buy what you want, when you want, as many times a month as you want. We give users the benefit of having a curated selection of items in one location, without the hassle of returning unwanted items and having only 5 products to "shop" from.
What is your mission?
We really want to save our users time and provide them with a more convenient and efficient shopping experience. You shouldn't have to hire a personal stylist to look good & save time shopping for clothes you love. We think you should spend your time enjoying life, not shopping for it!
What are you going to use the money for?
The $50,000 that Qatchcode is raising today will be used to fund the first iteration of our app in the form of a Minimum Viable Product. We will be able to build a fully functional app that users, like yourself, can sign up and start reaping the benefits of Qatchcode, for free! Building this first version of the app before we fully launch it to the public is an important step in gaining user feedback, user flow, and accuracy of our complex tagging sets. We hope you will help us!
What if you get extra money?
This is what I like to call a "good problem to have." If we raise more than the $50,000 we are seeking, the remaining funds will be used to grow our team and bring on a head of technology to facilitate the large infrastructure of data we are collecting and help us build an awesome product faster!
Can I donate as "Anonymous?"
If you want to keep your name private from us and everyone else, we respect that! You can checkout as a "guest" and we will not receive your name or details. Since we won't be able to personally email our thanks, thank you for donating!!
How can I get involved?
There are so many ways you can support us! If you're unable to donate, you can help us out by taking this survey about your shopping habits or this survey about how you would describe certain women's fashion. We would love to have you on our Beta testers list, so head to our website here and sign up! Finally, following us along on social media and watching us grow and providing feedback and encouragement is priceless. We appreciate you!
When do you plan to launch?
We are launching our web and mobile app in the Spring of 2020. In the meantime, we will be testing out versions of our app to our Beta testers who get a sneak peak of the action before anyone else. Follow us on social media for updates on our launch and Beta testing.
Interested in joining our Beta? Sign up here!
Receive a lifetime subscription to Qatchcode.
Personalization never goes out of style, so save yourself some serious cash with this reward and receive Qatchcode's curated product recommendations for life. A Qatchcode subscription for users is $5/month.*
In addition, you will receive our swag bag, consisting of a hat, stickers, a shirt, and more!
*Donors will receive a unique promo code prior to Qatchcode's public launch in Spring 2020. This reward is transferable and can be gifted. Please ensure you provide us with an accurate email address.
Just Because I Care
Receive a fun qatchcode sticker with this reward.
Stick her everywhere!
Receive a Qatchcode t-shirt.
Rock one of our Qatchcode t-shirts with this reward! If you're feeling generous, you can order 2 shirts by increasing your contribution amount to $40 at checkout. Please specify which shirt option(s) and size you want in the comments section of your order!
Option 1 - White tee "Qatchcode - desire to disrupt fashion"
Option 2 - Black tee with white Qatchcode
Option 3 - Red white & blue Qatchcode
Qatchcode hat and sticker.
Are you a model? Well you should be and we would love for you to rock our hat and sticker!
Personalized wire name bracelet!
For a contribution of $35, you'll receive a personalized wire name bracelet. Each bracelet is hand-made and completed with a hook closure. Specify the name or word you'd like in the comments section of checkout!
Line artwork by founder.
Our talented co-founder, Raquel, is an entrepreneur by day and an artist by night. With this donation, you will receive a 5x7 customizable print on matte paper. There is beauty in simplicity and her line artwork is perfect for any space.
At checkout, let us know what image you'd like for your artwork. If you have any personal requests of images you don't see above, let us know and we'll make it work!
Custom painted jean or leather jacket.
Nothing screams personalization like a custom painted piece. Rock this rare and trendy jean jacket with words of your choice painted on the back to really stand out from the crowd. If edgy is more your scene, our hand painted leather jackets will satisfy your style. No two jackets are the same.
At checkout, please indicate if you would like jean or leather, male or female, your jacket size, and your customized word or phrase of choice.
Two tickets to Qatchcode's Launch Party in Boston.
Want to be there with us when we launch our web and mobile app? We want you there too! Bring your best friend along and celebrate with us when Qatchcode goes live in the Spring of 2020. We promise to have champagne and great music.
Coffee with the founders.
Interested in launching your own business or startup? This reward will earn you a coffee date with the Qatchcode founders, Nicole and Raquel, in your choice of Boston or New York.
The Founders
Prior to launching Qatchcode, Nicole was a complex civil litigation attorney at both small and large firms, handling claims ranging from trademark infringement to wrongful death cases to breach of contract claims. After a few years of litigation, Nicole received an LL.M. in Fashion Law from Fordham School of Law and her practice focused on intellectual property, licensing agreements, and marketing and advertising laws for fashion and retailer clients.
Raquel attended Babson College for undergrad and her Masters in Accounting. She went on the work in PricewaterhouseCoopers' audit department before leaving for Qatchcode. Having attended the #1 Entrepreneurial school in the country, Raquel has studied how to set up and run a company, including launching one during her time at Babson for one of her classes.
If you choose this reward, we will dedicate 2 hours of our time to sit down, chat about your ideas and hopes, and offer all the insight we can! Oh, and coffee is on us. :)
All-access pass to New York Fashion Tech Week during NYFW & Swag Bag.
Do you love fashion and tech? Then this reward is for you. Receive an all-access pass to an 8 day expo hosted by New York Fashion Tech Week during this upcoming NYFW from September 9-16. You will have access to panel series, presentations, runways, workshops, and more.
You can find the agenda here, which will continue to update as NYFW approaches.
In addition, you will receive a Qatchcode swag bag, including a custom painted leather or jean jacket, a hat, a shirt, a sweatshirt, and stickers.
10 personally customized jean jackets.
Want to rock custom painted jean jackets with 9 of your besties? Then this reward is for you. For a contribution of $1000, you will receive 10 personalized jean jackets, customized to your liking. Perfect for any bachelorette party, girls weekend, sorority photo shoot, you name it. With these jackets, you'll be total #squadgoals.
We will email you at the completion of our campaign for your choice of customization & jacket sizes.
Brand sponsorship.
If your company or brand believes in Qatchcode and wants to come along for the ride, we would love to have you! From promoting your company's products on our app to helping us deliver and perfect our technology, there are so many opportunities to help out. We will display your logo loud and proud on our website so everyone can see how awesome and supportive your company is.
Rewards
Receive a lifetime subscription to Qatchcode.
Personalization never goes out of style, so save yourself some serious cash with this reward and receive Qatchcode's curated product recommendations for life. A Qatchcode subscription for users is $5/month.*
In addition, you will receive our swag bag, consisting of a hat, stickers, a shirt, and more!
*Donors will receive a unique promo code prior to Qatchcode's public launch in Spring 2020. This reward is transferable and can be gifted. Please ensure you provide us with an accurate email address.
Just Because I Care
Receive a fun qatchcode sticker with this reward.
Stick her everywhere!
Receive a Qatchcode t-shirt.
Rock one of our Qatchcode t-shirts with this reward! If you're feeling generous, you can order 2 shirts by increasing your contribution amount to $40 at checkout. Please specify which shirt option(s) and size you want in the comments section of your order!
Option 1 - White tee "Qatchcode - desire to disrupt fashion"
Option 2 - Black tee with white Qatchcode
Option 3 - Red white & blue Qatchcode
Qatchcode hat and sticker.
Are you a model? Well you should be and we would love for you to rock our hat and sticker!
Personalized wire name bracelet!
For a contribution of $35, you'll receive a personalized wire name bracelet. Each bracelet is hand-made and completed with a hook closure. Specify the name or word you'd like in the comments section of checkout!
Line artwork by founder.
Our talented co-founder, Raquel, is an entrepreneur by day and an artist by night. With this donation, you will receive a 5x7 customizable print on matte paper. There is beauty in simplicity and her line artwork is perfect for any space.
At checkout, let us know what image you'd like for your artwork. If you have any personal requests of images you don't see above, let us know and we'll make it work!
Custom painted jean or leather jacket.
Nothing screams personalization like a custom painted piece. Rock this rare and trendy jean jacket with words of your choice painted on the back to really stand out from the crowd. If edgy is more your scene, our hand painted leather jackets will satisfy your style. No two jackets are the same.
At checkout, please indicate if you would like jean or leather, male or female, your jacket size, and your customized word or phrase of choice.
Two tickets to Qatchcode's Launch Party in Boston.
Want to be there with us when we launch our web and mobile app? We want you there too! Bring your best friend along and celebrate with us when Qatchcode goes live in the Spring of 2020. We promise to have champagne and great music.
Coffee with the founders.
Interested in launching your own business or startup? This reward will earn you a coffee date with the Qatchcode founders, Nicole and Raquel, in your choice of Boston or New York.
The Founders
Prior to launching Qatchcode, Nicole was a complex civil litigation attorney at both small and large firms, handling claims ranging from trademark infringement to wrongful death cases to breach of contract claims. After a few years of litigation, Nicole received an LL.M. in Fashion Law from Fordham School of Law and her practice focused on intellectual property, licensing agreements, and marketing and advertising laws for fashion and retailer clients.
Raquel attended Babson College for undergrad and her Masters in Accounting. She went on the work in PricewaterhouseCoopers' audit department before leaving for Qatchcode. Having attended the #1 Entrepreneurial school in the country, Raquel has studied how to set up and run a company, including launching one during her time at Babson for one of her classes.
If you choose this reward, we will dedicate 2 hours of our time to sit down, chat about your ideas and hopes, and offer all the insight we can! Oh, and coffee is on us. :)
All-access pass to New York Fashion Tech Week during NYFW & Swag Bag.
Do you love fashion and tech? Then this reward is for you. Receive an all-access pass to an 8 day expo hosted by New York Fashion Tech Week during this upcoming NYFW from September 9-16. You will have access to panel series, presentations, runways, workshops, and more.
You can find the agenda here, which will continue to update as NYFW approaches.
In addition, you will receive a Qatchcode swag bag, including a custom painted leather or jean jacket, a hat, a shirt, a sweatshirt, and stickers.
10 personally customized jean jackets.
Want to rock custom painted jean jackets with 9 of your besties? Then this reward is for you. For a contribution of $1000, you will receive 10 personalized jean jackets, customized to your liking. Perfect for any bachelorette party, girls weekend, sorority photo shoot, you name it. With these jackets, you'll be total #squadgoals.
We will email you at the completion of our campaign for your choice of customization & jacket sizes.
Brand sponsorship.
If your company or brand believes in Qatchcode and wants to come along for the ride, we would love to have you! From promoting your company's products on our app to helping us deliver and perfect our technology, there are so many opportunities to help out. We will display your logo loud and proud on our website so everyone can see how awesome and supportive your company is.