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Purple Raina Self Care

Hemp CBD-infused topical self-care products that soothe sore muscles while delivering skin health and aromatherapy benefits.

$960
pledged of$21,000 goal
7
26Days Left
Fund it
Campaign Ends on June 7, 2021

Project Description

Dearly Beloved, we are gathered here today to get through this thing called Life…

In these divided times we are all seeking common ground, especially when it comes to our individual and collective health physically and mentally.

Raise your hand if you use of have used topical creams for muscle pain.

Raise your hand if you use facial cleanser and moisturizer.

Raise your hand if you use perfume, cologne, or scented oils and lotions.

Most of us use at least one product for each of these needs.

What’s missing from the current selection?
  • Most pain-relieving products overlook daily skin/hair care, personal grooming, and aromatherapy and have an unpleasant odor and ingredients that can irritate skin.
  • Many products overlook the Mind and Body connection and focus on beauty rather than wellness and gender-fluid grooming.
  • The skin is the body’s largest organ of the body yet is often overlooked as an integral part of a healthy immune system that must be nourished. The skin serves as the water retaining protective barrier for the body which is 75% water, making it necessary to hydrate from the inside out.
Dig if you will the picture…if you could have all this in just one brand?

PURPLE RAINA Self Care is a suite of hemp CBD-infused self-care and grooming products that soothe sore muscles, while providing skin health and aromatherapy benefits. 
These versatile products are created to be used from head to toe, and offer daily rituals invoking the 7 Chakras integral in yoga, meditation, massage, and aromatherapy.

Regardless of gender, ethnicity and age, adults desire the healthiest, most vibrant skin and hair individually possible. PURPLE RAINA Self Care seeks to appeal to our collective humanity, by focusing on our common need for daily grooming and self-care on a physical, mental, and spiritual level, going beyond gender and traditional beauty standards. 

PURPLE RAINA promotes “mindful self-care and grooming.”
PURPLE RAINA people collage

 

PURPLE RAINA Self Care is essentially a topical multivitamin for the skin,
the body’s largest organ.

 

What products does PURPLE RAINA offer and what are the product benefits?
  • PURPLE RAINA products are infused with Hemp-CBD, an active anti-inflammatory plant compound that has been known provide pain relief when applied topically or ingested orally.  
  • Hemp CBD and hemp oil have been known to help regenerate the skin's natural collagen production, helping to alleviate inflammation and calming skin irritations due to dryness, dermatitis, sunburn and tattoos.
  • Certified vegan, cruelty-free, and non-GMO, PURPLE RAINA products are also dermatologist-tested and lab-tested for product safety and potency.
  • PURPLE RAINA products are hygienically dispensed, convenient for travel, and sustainably packaged in recycled/recyclable eco-friendly materials.
The flagship PURPLE RAINA product to be launched May/June 2021 is the BALM WAND, the brand’s most potent, unique, and popular product, based on preliminary market feedback.

BALM WAND

  • Conveniently and sanitarily packaged in an eco-friendly plastic 2.2 oz twist-up cylinder tube containing 275 mg of Hemp CBD.  A 1⁄2 oz sample size tube will also be available.
  • Apply BALM WAND to affected areas and massage into the skin to help soothe muscles.
  • Hydrate the skin and nourish its protective microbiome. Help calm skin irritations, treat sunburn, and care for tattoos.
  • Use BALM WAND as a spot moisturizer on feet, hands, knees and elbows and to help diminish scars.
  • Apply BALM WAND directly or with fingertips to the face and gently blend in. Use as an under-eye rejuvenator and lip balm.
  • Use BALM WAND as a hair and beard pomade and as an "edge control" to smooth and nourish the hairline.
  • BALM WAND key ingredients include shea butter, organic cocoa butter, sunflower, argan, hemp, jojoba, and olive oils, and therapeutic cedarwood, geranium, patchouli, and rosemary essential oils, providing aromatherapy. 

   

 

        

 

Future PURPLE RAINA products have been formulated for a Fall 2021 launch:   

OILIXIR

  • Silky smooth massage and grooming oil with a sensual calming aroma.
  • Can be used as a gentle oil cleanser and shaving oil for the face and body.
  • Delightful sensual enhancer and lubricant; pH-balanced and safe for use with non-latex condoms.
  • Apply smooth creamy oil all over, ideally on damp skin and hair. Savor the energizing yet sensual aroma...
MIND’S EYE & CROWN AURA MIST
  • Spray and massage aching muscles and use as a body mist and deodorizer.
  • Use Mist as a face toner, hydrator, aftershave or a leave-in hair conditioner, de-tangler, and curl/wave refresher.
  • Use to prepare the skin to best absorb serums and moisturizers like the Balm Wand and Oilixir.
  • Anoint your Mind’s Eye & Crown Aura to start your day and wind down at night.  Use to meditate or practice yoga... 
What is the founder’s background and inspiration for creating Purple Raina?

My name is Raina Jackson and I created PURPLE RAINA Self Care for people like me seeking to soothe sore muscles/joints and to treat dry and sensitive skin through plant-powered products free of artificial ingredients and fragrances.

I am a cannabis brand strategist and product junkie with over 15 years of experience in personal care product development, sales and marketing management, and education.  After earning a B.A. degree with honors from Stanford University as a first-generation college graduate and an MBA in Marketing from the NYU Stern School of Business, I worked for top beauty/personal care companies like Shea Moisture and L’Oréal in NYC.  I trained as a hairdresser at the internationally acclaimed Vidal Sassoon Academy in London and later taught cosmetology at The Aveda Institute in SOHO NYC.

                    

Since I was a young girl, I have loved the color Purple and have been a major fan of Prince, the musical cultural legend and fellow Purple lover. Purple is my chosen hair color and the color of my February Aquarius birthstone amethyst. Purple is a divine spiritual color that is rare in nature and vibrates at a high frequency.

The PURPLE RAINA brand name was inspired by Prince’s iconic Purple Rain movie and soundtrack, featuring his racially diverse and gender fluid band The Revolution. Since the early 1980s Prince sang songs promoting personal and sexual freedom, having a good time, and denouncing war and racial/sexual intolerance.

 

As an urban hippie born and raised in San Francisco’s Haight Ashbury neighborhood I have practiced yoga for over 15 years and am inspired by the Mind and Body connection and daily “mindful self-care” rituals to promote mental and physical balance. I want to build a Purple Posse of brand ambassadors who will take an active role educating consumers on plant-powered wellness products and and gaining their feedback.  

                       

         

Actress Kristen Bell’s children’s bookThe World Needs More Purple People truly resonates with me as we seek to find common ground and focus on our collective Humanity. PURPLE RAINA is the Purple People’s brand for those who aspire to vibrate at their most elevated frequency to be as Purple as Possible for the Greater Good. I like to believe His Royal Badness Prince would be proud! 

                                            

                                                                                                    

REASON FOR CROWDFUNDING & HOW FUNDS WILL BE USED

As the sole proprietor, founder and CEO of GloWonderful LLC, I am seeking funding to finance the first production run of PURPLE RAINA Self Care, starting with the BALM WAND in May/June 2021. Subscribers will receive product monthly, along with  product knowledge classes and a series of masterclasses at the highest tiers. 

THE TEAM

Though I am a single member LLC, my Advisory Board is closely involved and has the necessary expertise to support the launch of a wellness brand like Purple Raina. My advisory board consists of a wide range of professionals at the top of their respective disciplines: the owner of an award-winning Silicon Valley public relations firm, a fellow Stanford-educated social media/online community-building guru, an AI cyber marketing company founder, a top East Bay chiropractor, and a world-renown cosmetic surgeon and instructor. My well-connected advisors will assist in the recruitment of my future short-term and long-term professional teams. 

THANK YOU!

Thank you for taking the time to explore my Purple-fied Purpose to provide plant-powered self-care products that serve the Greater Good by reminding us of our Divine Humanity.     

                     

Updates

The Campaign FAQs

FREQUENTLY ASKED QUESTIONS:

What is Purple Raina Self Care and what needs does it serve?

What is Purple Raina and what needs does it serve? Purple Raina Self Care is a suite of hemp CBD-infused self-care and grooming products that soothe sore muscles, while providing skin health and aromatherapy benefits. The products are created to be used from head to toe, and offer daily rituals invoking the 7 Chakras integral to yoga, meditation, and massage. 
 
What is Hemp CBD?

Hemp CBD is a chemical compound found in the hemp plant that is known to help reduce inflammation and pain when used both topically and internally.  The Hemp plant is in the same family as the Cannabis plant but naturally contains far less THC. Hemp CBD-infused products are legal in the US as long as they contain less than 0.3% THC, unreasonably classified as a federally illegal substance. 

THC is the most prevalent cannabinoid found in Cannabis and is known for its physical and mental healing properties and psychoactive effects, such as experiencing a "high'' feeling. Cannabis-derived-CBD is also found in a wide range of cannabis strains and products available only at licensed Cannabis dispensaries in legal states.

What is the product need gap and Purple Raina solution?

Most topical products addressing pain relief overlook daily skin/hair care, personal grooming, and aromatherapy, and many have a strong odor and can irritate skin. Some CBD-infused products make unproven claims and contain negligible amounts of CBD, sometimes from contaminated sources.
Purple Raina Self Care promotes “mindful grooming” and seeks to appeal to our collective humanity by focusing on our common need for daily grooming and self-care on a physical, mental, and spiritual level.
Each product contains lab-tested hemp CBD and a high concentration of organic ingredients like argan, hemp and coconut oil. Non-GMO, vegan, and cruelty-free, Purple Raina Self Care is essentially a topical multivitamin for the skin, the body’s largest organ. 
Most plant-powered brands present a decidedly feminine brand image, focusing on women’s health concerns and beauty. Purple Raina Self Care address these needs and more, scented with soothing yet invigorating essential oil blends going beyond gender.
 
What is the founder’s background and inspiration?

GloWonderful LLC founder, CEO, and sole proprietor Raina Jackson, is a cannabis brand strategist with over 15 years of experience in product development, sales/marketing management, and product education. Raina, a San Francisco native, earned a B.A. degree from Stanford University and an MBA in Marketing from NYU. She has worked for top beauty/personal care companies like Shea Moisture and L’Oréal Professional and has taught cosmetology at The Aveda Institute in SOHO NYC. 

For the past 5 years she has worked in the Bay Area cannabis industry in sales management, distribution and field marketing. She is also a verified SF Cannabis Equity applicant. “After gaining experience in the personal care and cannabis industries, I dreamed of the day I would be able to merge the two into a wellness lifestyle brand that would serve common needs and provide an experience, going beyond beauty and gender. I created multi-purpose products for people like me with sore muscles and dry sensitive skin.” 

What products does Purple Raina Self Care offer?

The products are hygienically dispensed, convenient for travel, and sustainably packaged in recycled/recyclable eco-friendly materials. The flagship product to be launched Winter 2020-2021 is the Balm Wand, the brand’s most potent, unique, and popular product, based on preliminary market feedback.

BALM WAND 
Sanitarily packaged in a 2.2 oz and a 0.55 oz twist-up plastic tube. 
Apply to affected areas to soothe muscles, calm skin irritations, treat sunburn and care for tattoos. 
Use as a spot moisturizer on feet, hands, knees and elbows and to help minimize scars.
Apply to dry skin on the face, and as an under-eye rejuvenator and lip balm. 

Future products have been formulated for an early 2021 launch:
OILIXIR SPRAY
Silky smooth massage and grooming oil with a sensual calming aroma.
Can be used as a gentle oil cleanser and shaving oil for the face. 
Delightful sensual enhancer and lubricant; safe for use with non-latex condoms.

MIND’S EYE & CROWN AURA MIST
Spray on aching muscles and use as a body mist and deodorizer.
Use Mist as a face toner, hydrator, aftershave or a leave-in hair conditioner and de-tangler.
 

 

Michael Seneadza
05/09/2021
PURPLE PREVIEW
$50
Johnnie McBride
04/29/2021
PURPLE PREVIEW
$50
Kim M
04/27/2021
PURPLE POST
$20
Gia Moron
04/26/2021
PURPLE PROGRESSION
$145
04/26/2021
PURPLE POSITIVITY
$500
Mark Stephen Kerford
04/26/2021
PURPLE PREVIEW
$50
04/26/2021
PURPLE PROGRESSION
$145
Monetary Contribution

Thank you for your support "Just Because."  

For contributions above each reward amount, indicate if you would like to receive a reward package of the same or lesser dollar value. 

1000 Left
0 Supporters
Select this reward
10.00 USD
PURPLE POST
  • 1 Instagram/Facebook shout out
  • New product updates and previews
  • Digital Purple Raina Sticker
499 Left
1 Supporter
Select this reward
145.00 USD
PURPLE PROGRESSION
  • 3 Balm Wands
  • 3 Balm Wand Minis
  • New product updates/previews
248 Left
2 Supporters
Select this reward
500.00 USD
PURPLE POSITIVITY

12-month Membership/Subscription

Tangibles

  • 1 Balm Wand (2.2 oz) sent monthly
  • 1 Balm Wand Mini (.55oz) sent monthly

*Balm Wand may be combined with new product experiences in late 2021

Intangibles

  • Invite to an exclusive engagement, the Purple Raina Quarterly Virtual Soiree
  • Group Product Knowledge and Experience session with Purple Raina founderQuarterly Live Q&A Session
  • First shot at new Purple Raina product experiences
  • PRIVATE virtual cocktail hour with Purple Raina founder

Mindful Masterclass 

  • Purple Powered Rituals: Guided Meditation, Mindful Grooming, Muscle Massage ($250 value)
  • Curated Purple Raina elevated list List of Aura Elevation Tools.
19 Left
1 Supporter
Select this reward
750.00 USD
VIOLETS IN BLOOM

12-month Membership/Subscription

Tangibles

  • 2 Balm Wands (2.2 oz) sent monthly
  • 2 Balm Wand Minis (.55oz) sent monthly

*Balm Wand may be combined with new product experiences in late 2021

Intangibles

  • Invite to an exclusive Purple Raina Quarterly Virtual Soiree
  • Live Product Knowledge and Q&A Experience with Purple Raina founder
  • PRIVATE virtual cocktail hour with Purple Raina founder 

2 Mindful Masterclasses 

  • Purple Powered Rituals: Guided Meditation, Mindful Grooming, Muscle Massage ($500 value)
  • Curated Purple Raina elevated list List of Aura Elevation Tools.
15 Left
0 Supporters
Select this reward
1,000.00 USD
THE VIOLET ROOM

12-month Membership/Subscription

Tangibles

  • 3 Balm Wands (2.2 oz) sent monthly
  • 3 Balm Wand Minis (.55oz) sent monthly

*Balm Wand may be combined with new product experiences in late 2021

Intangibles

  • Invite to an exclusive Purple Raina Quarterly Virtual Soirees
  • Live Product Knowledge and Q&A Experience with Purple Raina founder
  • PRIVATE virtual cocktail hour with Purple Raina founder

3 Mindful Masterclasses 

  • Purple Powered Rituals: Guided Meditation, Mindful Grooming, Muscle Massage ($750 value)
  • Curated Purple Raina elevated list List of Aura Elevation Tools.
10 Left
0 Supporters
Select this reward

Rewards

Monetary Contribution

Thank you for your support "Just Because."  

For contributions above each reward amount, indicate if you would like to receive a reward package of the same or lesser dollar value. 

1000 Left
0 Supporters
Select this reward
10.00 USD
PURPLE POST
  • 1 Instagram/Facebook shout out
  • New product updates and previews
  • Digital Purple Raina Sticker
499 Left
1 Supporter
Select this reward
145.00 USD
PURPLE PROGRESSION
  • 3 Balm Wands
  • 3 Balm Wand Minis
  • New product updates/previews
248 Left
2 Supporters
Select this reward
500.00 USD
PURPLE POSITIVITY

12-month Membership/Subscription

Tangibles

  • 1 Balm Wand (2.2 oz) sent monthly
  • 1 Balm Wand Mini (.55oz) sent monthly

*Balm Wand may be combined with new product experiences in late 2021

Intangibles

  • Invite to an exclusive engagement, the Purple Raina Quarterly Virtual Soiree
  • Group Product Knowledge and Experience session with Purple Raina founderQuarterly Live Q&A Session
  • First shot at new Purple Raina product experiences
  • PRIVATE virtual cocktail hour with Purple Raina founder

Mindful Masterclass 

  • Purple Powered Rituals: Guided Meditation, Mindful Grooming, Muscle Massage ($250 value)
  • Curated Purple Raina elevated list List of Aura Elevation Tools.
19 Left
1 Supporter
Select this reward
750.00 USD
VIOLETS IN BLOOM

12-month Membership/Subscription

Tangibles

  • 2 Balm Wands (2.2 oz) sent monthly
  • 2 Balm Wand Minis (.55oz) sent monthly

*Balm Wand may be combined with new product experiences in late 2021

Intangibles

  • Invite to an exclusive Purple Raina Quarterly Virtual Soiree
  • Live Product Knowledge and Q&A Experience with Purple Raina founder
  • PRIVATE virtual cocktail hour with Purple Raina founder 

2 Mindful Masterclasses 

  • Purple Powered Rituals: Guided Meditation, Mindful Grooming, Muscle Massage ($500 value)
  • Curated Purple Raina elevated list List of Aura Elevation Tools.
15 Left
0 Supporters
Select this reward
1,000.00 USD
THE VIOLET ROOM

12-month Membership/Subscription

Tangibles

  • 3 Balm Wands (2.2 oz) sent monthly
  • 3 Balm Wand Minis (.55oz) sent monthly

*Balm Wand may be combined with new product experiences in late 2021

Intangibles

  • Invite to an exclusive Purple Raina Quarterly Virtual Soirees
  • Live Product Knowledge and Q&A Experience with Purple Raina founder
  • PRIVATE virtual cocktail hour with Purple Raina founder

3 Mindful Masterclasses 

  • Purple Powered Rituals: Guided Meditation, Mindful Grooming, Muscle Massage ($750 value)
  • Curated Purple Raina elevated list List of Aura Elevation Tools.
10 Left
0 Supporters
Select this reward