A New Approach to Living Longer and Feeling Better! A gym for people over age 40 using an integrative approach to healthy aging.
Project Description
A New Approach To Healthy Aging
For People Over 40
PrimeLife is a different kind of gym and wellness center. Based on the integrative health model, our mission is to provide an individualized approach that supports physical, mental, emotional and social needs of men and women over the age of 40.
The Statistics
Over 70% of people over age 40 have developed at least 1 chronic health condition. As we get into our 40s and beyond, most of us are over-worked, stressed and haven’t taken the time to care for ourselves. As a result, many of us are tired, gaining weight and just don’t have the energy we used to.
The Current Situation
Going to a gym where everyone around you is younger and in better shape can be discouraging. Most gyms are more focused on how you look than how healthy you are. The equipment and classes are often high-impact or bootcamp style and can be tough on aging bodies. The environment is often loud and competitive, which can be stressful and promote negative self-image.
The PrimeLife Difference
Our goal is to empower our clients to become self-reliant for their own wellness through lifestyle education, health coaching and targeted physical movement classes and equipment. This means you will learn the right way to stay fit and healthy for you and your body. We will guide you toward a more customized and sustainable wellness program that meets your needs. All in a community of like-minded people that support each other.
Be Part of the Change
PrimeLife is all about building a community of people looking for a more sustainable way to stay healthy and active as we age. As an all-female run company, we chose the IFundWomen platform because they support female entrepreneurs. As you can imagine, opening a gym is an expensive undertaking. We have projected our start-up costs to be around $200,000. Our team has put in a substantial amount already, but we still need more to move forward. We are looking to our friends and family to help us meet our goal. The funds we raise will be used to secure our space, renovate and purchase equipment for our first location, which will be in Cary, North Carolina. We envision opening up PrimeLife gyms across the country to make this new approach accessible to everyone. Your money will also help spread our message further through PrimeWorks, our employee wellness program. Thank you for supporting our vision to create a healthier, happier gym experience!!
Meet Our Team
Our founders created the idea for PrimeLife based on their own desires to have a different gym experience. Being health and wellness practitioners we saw a need and opportunity to provide a more integrative approach to healthy aging. The PrimeLife team is comprised of highly trained and certified health coaches, nutritionists and fitness experts who also have strong backgrounds in business. Our experiences have fueled our passion to live life to its fullest and share what we've learned with others.
Robin Ingersoll is the founder and CEO of PrimeLife. She is a nutritionist and a Duke-trained integrative health coach and also has over 15 years of health insurance experience.
Marty Sloditski is a co-founder, Business Manager and an IIN-trained health coach and HeartMath certified coach, who also brings 15+ years of human resources and workplace wellness experience.
Pooja Chilukuri is a co-founder, Product Manager and Nutritional Therapy Practitioner and certified health coach with a background in research.
Suzanne Ballantyne is a co-founder, Program Director, Certified Health & Wellness Coach and Yoga and Meditation teacher, as well as a certified Nutrition Specialist.
Frederique Beaufils is a Certified Health & Wellness Coach, trained extensively in yoga and mindfulness meditation and has also worked as a Neurofeedback Trainer.
Laura Foust is a National Board Certified Health & Wellness Coach (NBC-HWC), trained at Duke Integrative Medicine. She is also an ACSM Certified Personal Trainer and a USAT Level 1 Coach.
Shirley Michl is a Board Certified Health and Wellness Coach through Duke University Integrative Medicine and has been coaching for 15 years in large corporations coaching leaders and executives.
Beth Grose is a certified Nutritional Therapy Practitioner and is certified in functional nutrition. Beth also teaches Anatomy and Physiology, Chemistry and Biology.
Updates
The Campaign FAQs
Frequently Asked Questions:
- Where will the gym be? The first PrimeLife Gym will be in Cary, NC. Then we plan to expand to the rest of North Carolina and eventually across the country.
- What are some of the services and amenities PrimeLife will offer? PrimeLife will be a full-service gym with equipment, fitness classes, lifestyle education classes, certified health coaches and nutritionists. We will also sell health supplements and other products. We also want to build a supportive and fun community by offering events like book clubs, food demonstrations, mix and mingles and more!
- When will PrimeLife open? Our hope is to open the gym by the end of summer 2019. Possibly sooner depending on how much renovation we will need to do to the space.
- How can I learn more about PrimeLife? A great place to start is with our website:
- I see you also offer coaching and nutritional consults. Are those available now? Yes, we have a team of health coaches and nutritionists who are available for consultations now. You can get more information at our website.
- What is PrimeWorks? PrimeWorks is the workplace wellness program we currently offer. We can provide on-site lunch-and-learns and workshops as well as our cornerstone 8-week PrimeLife comprehensive employee wellness program. You can learn more on our website.
- What is your contact information? You can email us at info@prime-gyms.com, or feel free to call us (919) 590-5080
Be one of the first members to join our new, exciting wellness community! This special introductory membership entitles you to access to all of PrimeLife's equipment, fitness programs and educational classes for a whole year.
* this membership applies to the Cary, NC gym only at this time
Just because I care...
Please feel free to contribute as much as you feel comfortable with giving. You can also support anonymously if you prefer. Just check out as a "guest" and type in anonymous in the name section. Thank you for you generosity and support- you rock!
Be one of the first members to join our new, exciting wellness community! This special introductory membership entitles you to access to all of PrimeLife's equipment, fitness programs and educational classes for a whole year. Plus you will receive 6 sessions with a health coach or nutritionist (you can mix and match) and will receive 20% off all supplements for a year.
* this membership applies to the Cary, NC gym only at this time
As a thank you for supporting PrimeLife we will shout you out on social media and send good Karma your way!
- Plastic pedometer with white trim tracks steps, distance walked and calories burned.
- Counts up to 99,999 steps; resets at the touch of a button.
- Flashlight has three bright LED lights.
- Siren catches the attention of passers-by if there’s trouble--simply slide the white switch into "Siren" position.
- Energy-saving auto shut-off and idle mode.
Robin Ingersoll will present the latest findings about how our guts affect our overall health and wellbeing. This 60-minute webinar will explain what the microbiome is, how it gets damaged and how to keep it healthy and robust. Robin will provide the science behind how an unhealthy microbiome can trigger, or worsen, many health conditions such as cancer, autoimmune diseases, allergies, depression and even obesity. During the live webinar you will be able to ask questions. Everyone will also receive a link to a download with information about probiotics, supplements and dietary advice on how to maintain a healthy microbiome.
Wear the PrimeLife logo with pride! Choose from either a crew neck or v-neck and a variety of sizes.
* Please remember to tell us your size and what neck cut you want.
Classic cotton tote bags two-tone deluxe - 19" x 15" x 6" white/black
Do you feel like you are spinning your wheels when it comes to taking charge of your health? Do you feel that making healthy habit changes will get in the way of your busy work and family life? Are you seeking to make healthy lifestyle changes that are easy to implement and maintain?
In this introductory session you will share some of your health goals and concerns, and Pooja will discuss her approach to nutrition and health. She will also provide some basic suggestions to get you started on your health path. Plus you will receive the PrimeLife 5 Booklet that contains our top healthy living tips.
Pooja Chilukuri is a Certified Health Coach and Nutrition Therapy Practitioner. She also holds a BS and MS, with a background in scientific research. She has been practicing as a health and nutrition coach and teaching wellness classes since 2013. As a Nutritional Therapist, Pooja uses Linguo Neural Testing techniques to balance nutritional and functional deficiencies. She does not subscribe to a “one-size-fits-all” philosophy and is committed to honoring the individuality of those she serves by providing customized solutions.
This motivating health log provides a place to record daily notes—on sleep, exercise, diet, and mental balance—so users can discover patterns, improve habits, and ultimately feel their very best.
In this 30-45 minute stress relief & meditation session, you will explore your stressors, challenges and discover proven techniques to lower your stress and its impact on your body. This session includes practicing breathing exercises plus a guided meditation. You will come away understanding your stress triggers, the impact on your body, and new tools that you can use immediately and at any time to self-regulate your body's response to stress, build resilience, and become present in the moment.
Shirley Michl is a Board Certified Health & Wellness Coach from Duke Integrative Medicine. She holds a degree from Indiana University in Respiratory Therapy and a BA in Integrative Studies from Texas University. She earned two coaching certifications, one from The Coaches Training Institute, and then from Duke University Integrative Medicine. Shirley has been coaching for 15 years, initially in large corporations coaching leaders and executives. She is now focused on healthy lifestyle coaching, with an emphasis on reducing stress to achieve better harmony and resilience. Shirley uses the latest research findings on neuroscience and cognitive psychology when working with her clients on behavior change and stress reduction. Her work includes teaching and leading breathing and meditation sessions to empower her clients to use these skills as needed in life.
Are you ready to make a change to your diet but not sure where to begin? Confused about all the different trends out there today like Paleo, Keto or the anti-inflammatory diets? Not sure if they work, or which one is best for you? In this 30-45 minute introductory session with nutritionist and integrative health coach Robin Ingersoll, you will share some of your health goals and concerns, and Robin will discuss her approach to nutrition and health. She will also help you better understand the different eating programs available today and help guide you to the right one for your needs.
Robin holds an MS in Holistic Nutrition and is a Duke-certified Integrative Health Coach. Robin began her career as a high school and community college educator. She later moved into sales and account management in the health insurance industry. It was there that she developed a passion for health. Robin has helped hundreds of clients make healthy lifestyle changes, which inspired her to create PrimeLife.
Be part of the PrimeLife movement! This lifetime membership entitles you to access all the equipment, classes and amenities we offer. You can be a part of our community for as long as you choose and never pay another membership fee- ever! You also will have a role on our community advisory board where you can have input into the direction of PrimeLife and help with ideas to keep us on the top of our game.
In this 45-minute HeartMath®️ introductory session, you will explore how HeartMath's life-long skills can increase your wellbeing, personal and professional performance and quality of life experience. You will come away with a scientifically validated technique that you can use immediately to help you self-regulate your body's response to stress and build resilience.
Marty Sloditski is a Certified Holistic Health Coach and HeartMath® Certified Coach who helps busy professional women achieve a healthier, happier, more productive, vibrant life by helping them discover and implement solutions to conquer their stress. Marty earned her holistic health coaching certification (HHC) from the Institute for Integrative Nutrition and her HeartMath®️ coaching certification from The Institute of HeartMath®️.
Nutritional deficiencies can cause a host of frustrating symptoms that mimic disease despite a lack of medical diagnoses. These include chronic fatigue, aches and pains, irritability, mood swings heart palpitations and anxious feelings, low energy, frequent headaches and digestive distress. If your doctor cannot “find anything wrong” it may be time to evaluate your nutritional deficiencies. A Nutritional Therapy Practitioner (NTP) can help!
As a certified NTP, Pooja offers a 90-minute session which includes evaluation of your nutritional deficiencies and digestive weaknesses to help ensure that you're not only eating to balance your deficiencies but that your digestion is functioning adequately to help absorb these nutrients. Pooja uses a specialized LNT (Linguo Neuro Testing technique) to determine which foods best serve to meet your unique, bio-individual dietary requirements.
The HeartMath Building Personal Resilience™ program is a focused and practical program, combining personalized coaching or mentoring with scientifically validated tools to help you self-regulate your body’ s response to stress and build resilience. You will learn life-long skills you can use any time to increase wellbeing, personal and professional performance and quality of life experience.
Marty Sloditski is a Certified Holistic Health Coach and HeartMath® Certified Coach who helps busy professional women achieve a healthier, happier, more productive, vibrant life by helping them discover and implement solutions to conquer their stress. Marty earned her holistic health coaching certification (HHC) from the Institute for Integrative Nutrition and her HeartMath®️ coaching certification from The Institute of HeartMath®️.
In this 30minute micro-session, you will learn about the integrative approach to health and wellness. You will then explore your vision of ideal health. What does *ideal health* mean to you? What would you be able to do then that you cannot do now? What is really important to you? And most importantly - WHY? Based on your WHY (also known as your personal values), you'll create an action plan that includes SMART goals to get you on your way to ideal health. You'll come away with tangible steps that you can put into action right away!
Laura is an NBC-HWC Integrative Health Coach trained at Duke Integrative Medicine. She holds a personal trainer certification from ACSM and is a USAT Level 1 Coach. Laura received her B.A. in Speech-Communication from NC State University. Her specialty is working with men and women over 40 to help them get active in order to delay, manage, or avoid preventable chronic disease.
Have you wanted to learn to meditate, or are having trouble getting started? In this 30-45 minute session with Frederique Beaufils you will experience a 10 minute guided meditation practice and trouble-shooting around issues related to starting or maintaining a consistent meditation practice.
Frederique is a Certified Health & Wellness Coach. She holds an MA in English from Paris Diderot University. She has trained extensively in yoga, mindfulness-based stress reduction, mindfulness-based cognitive therapy, and biofeedback in France and in the United States. She is also a Neurofeedback Trainer and has helped clients reach emotional balance and mental wellness for almost 5 years. As a coach, she provides a calm, safe, and non-judgmental space for clients to develop and maintain life-giving, health-promoting behaviors while building autonomous motivation and self-efficiency.
Rewards
Be one of the first members to join our new, exciting wellness community! This special introductory membership entitles you to access to all of PrimeLife's equipment, fitness programs and educational classes for a whole year.
* this membership applies to the Cary, NC gym only at this time
Just because I care...
Please feel free to contribute as much as you feel comfortable with giving. You can also support anonymously if you prefer. Just check out as a "guest" and type in anonymous in the name section. Thank you for you generosity and support- you rock!
Be one of the first members to join our new, exciting wellness community! This special introductory membership entitles you to access to all of PrimeLife's equipment, fitness programs and educational classes for a whole year. Plus you will receive 6 sessions with a health coach or nutritionist (you can mix and match) and will receive 20% off all supplements for a year.
* this membership applies to the Cary, NC gym only at this time
As a thank you for supporting PrimeLife we will shout you out on social media and send good Karma your way!
- Plastic pedometer with white trim tracks steps, distance walked and calories burned.
- Counts up to 99,999 steps; resets at the touch of a button.
- Flashlight has three bright LED lights.
- Siren catches the attention of passers-by if there’s trouble--simply slide the white switch into "Siren" position.
- Energy-saving auto shut-off and idle mode.
Robin Ingersoll will present the latest findings about how our guts affect our overall health and wellbeing. This 60-minute webinar will explain what the microbiome is, how it gets damaged and how to keep it healthy and robust. Robin will provide the science behind how an unhealthy microbiome can trigger, or worsen, many health conditions such as cancer, autoimmune diseases, allergies, depression and even obesity. During the live webinar you will be able to ask questions. Everyone will also receive a link to a download with information about probiotics, supplements and dietary advice on how to maintain a healthy microbiome.
Wear the PrimeLife logo with pride! Choose from either a crew neck or v-neck and a variety of sizes.
* Please remember to tell us your size and what neck cut you want.
Classic cotton tote bags two-tone deluxe - 19" x 15" x 6" white/black
Do you feel like you are spinning your wheels when it comes to taking charge of your health? Do you feel that making healthy habit changes will get in the way of your busy work and family life? Are you seeking to make healthy lifestyle changes that are easy to implement and maintain?
In this introductory session you will share some of your health goals and concerns, and Pooja will discuss her approach to nutrition and health. She will also provide some basic suggestions to get you started on your health path. Plus you will receive the PrimeLife 5 Booklet that contains our top healthy living tips.
Pooja Chilukuri is a Certified Health Coach and Nutrition Therapy Practitioner. She also holds a BS and MS, with a background in scientific research. She has been practicing as a health and nutrition coach and teaching wellness classes since 2013. As a Nutritional Therapist, Pooja uses Linguo Neural Testing techniques to balance nutritional and functional deficiencies. She does not subscribe to a “one-size-fits-all” philosophy and is committed to honoring the individuality of those she serves by providing customized solutions.
This motivating health log provides a place to record daily notes—on sleep, exercise, diet, and mental balance—so users can discover patterns, improve habits, and ultimately feel their very best.
In this 30-45 minute stress relief & meditation session, you will explore your stressors, challenges and discover proven techniques to lower your stress and its impact on your body. This session includes practicing breathing exercises plus a guided meditation. You will come away understanding your stress triggers, the impact on your body, and new tools that you can use immediately and at any time to self-regulate your body's response to stress, build resilience, and become present in the moment.
Shirley Michl is a Board Certified Health & Wellness Coach from Duke Integrative Medicine. She holds a degree from Indiana University in Respiratory Therapy and a BA in Integrative Studies from Texas University. She earned two coaching certifications, one from The Coaches Training Institute, and then from Duke University Integrative Medicine. Shirley has been coaching for 15 years, initially in large corporations coaching leaders and executives. She is now focused on healthy lifestyle coaching, with an emphasis on reducing stress to achieve better harmony and resilience. Shirley uses the latest research findings on neuroscience and cognitive psychology when working with her clients on behavior change and stress reduction. Her work includes teaching and leading breathing and meditation sessions to empower her clients to use these skills as needed in life.
Are you ready to make a change to your diet but not sure where to begin? Confused about all the different trends out there today like Paleo, Keto or the anti-inflammatory diets? Not sure if they work, or which one is best for you? In this 30-45 minute introductory session with nutritionist and integrative health coach Robin Ingersoll, you will share some of your health goals and concerns, and Robin will discuss her approach to nutrition and health. She will also help you better understand the different eating programs available today and help guide you to the right one for your needs.
Robin holds an MS in Holistic Nutrition and is a Duke-certified Integrative Health Coach. Robin began her career as a high school and community college educator. She later moved into sales and account management in the health insurance industry. It was there that she developed a passion for health. Robin has helped hundreds of clients make healthy lifestyle changes, which inspired her to create PrimeLife.
Be part of the PrimeLife movement! This lifetime membership entitles you to access all the equipment, classes and amenities we offer. You can be a part of our community for as long as you choose and never pay another membership fee- ever! You also will have a role on our community advisory board where you can have input into the direction of PrimeLife and help with ideas to keep us on the top of our game.
In this 45-minute HeartMath®️ introductory session, you will explore how HeartMath's life-long skills can increase your wellbeing, personal and professional performance and quality of life experience. You will come away with a scientifically validated technique that you can use immediately to help you self-regulate your body's response to stress and build resilience.
Marty Sloditski is a Certified Holistic Health Coach and HeartMath® Certified Coach who helps busy professional women achieve a healthier, happier, more productive, vibrant life by helping them discover and implement solutions to conquer their stress. Marty earned her holistic health coaching certification (HHC) from the Institute for Integrative Nutrition and her HeartMath®️ coaching certification from The Institute of HeartMath®️.
Nutritional deficiencies can cause a host of frustrating symptoms that mimic disease despite a lack of medical diagnoses. These include chronic fatigue, aches and pains, irritability, mood swings heart palpitations and anxious feelings, low energy, frequent headaches and digestive distress. If your doctor cannot “find anything wrong” it may be time to evaluate your nutritional deficiencies. A Nutritional Therapy Practitioner (NTP) can help!
As a certified NTP, Pooja offers a 90-minute session which includes evaluation of your nutritional deficiencies and digestive weaknesses to help ensure that you're not only eating to balance your deficiencies but that your digestion is functioning adequately to help absorb these nutrients. Pooja uses a specialized LNT (Linguo Neuro Testing technique) to determine which foods best serve to meet your unique, bio-individual dietary requirements.
The HeartMath Building Personal Resilience™ program is a focused and practical program, combining personalized coaching or mentoring with scientifically validated tools to help you self-regulate your body’ s response to stress and build resilience. You will learn life-long skills you can use any time to increase wellbeing, personal and professional performance and quality of life experience.
Marty Sloditski is a Certified Holistic Health Coach and HeartMath® Certified Coach who helps busy professional women achieve a healthier, happier, more productive, vibrant life by helping them discover and implement solutions to conquer their stress. Marty earned her holistic health coaching certification (HHC) from the Institute for Integrative Nutrition and her HeartMath®️ coaching certification from The Institute of HeartMath®️.
In this 30minute micro-session, you will learn about the integrative approach to health and wellness. You will then explore your vision of ideal health. What does *ideal health* mean to you? What would you be able to do then that you cannot do now? What is really important to you? And most importantly - WHY? Based on your WHY (also known as your personal values), you'll create an action plan that includes SMART goals to get you on your way to ideal health. You'll come away with tangible steps that you can put into action right away!
Laura is an NBC-HWC Integrative Health Coach trained at Duke Integrative Medicine. She holds a personal trainer certification from ACSM and is a USAT Level 1 Coach. Laura received her B.A. in Speech-Communication from NC State University. Her specialty is working with men and women over 40 to help them get active in order to delay, manage, or avoid preventable chronic disease.
Have you wanted to learn to meditate, or are having trouble getting started? In this 30-45 minute session with Frederique Beaufils you will experience a 10 minute guided meditation practice and trouble-shooting around issues related to starting or maintaining a consistent meditation practice.
Frederique is a Certified Health & Wellness Coach. She holds an MA in English from Paris Diderot University. She has trained extensively in yoga, mindfulness-based stress reduction, mindfulness-based cognitive therapy, and biofeedback in France and in the United States. She is also a Neurofeedback Trainer and has helped clients reach emotional balance and mental wellness for almost 5 years. As a coach, she provides a calm, safe, and non-judgmental space for clients to develop and maintain life-giving, health-promoting behaviors while building autonomous motivation and self-efficiency.