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nordbo - childrenswear for earth & people

an ethical, scandinavian-inspired apparel brand

$5,715
pledged of$20,350 goal
86
0Days Left

Project Description

WHO WE ARE 

Nordbo is an ethical, Scandinavian-inspired childrenswear brand. Our mission is to build a brand and design products that honor earth and people through the use of continually evolving ethical standards of practice.

In order to promote a happier, healthier future for our children, we commit to using only natural, organic materials, fair factories, and responsible packaging and shipping practices--always.

THE PROBLEM 

Over the years, the fashion industry has been allowed to operate with very little regulation. Unfortunately, a lot of the practices that are now often considered "standard" have alarming impacts on our society. Here are just a few examples of the unchecked practices within the fashion world:

  • Garments laden with harmful chemicals that in turn come into contact with our skin and water supplies
  • Fast fashion brands overproducing clothing that is never meant to last, contributing to the 17+ million tons of textile waste sent to U.S. landfills each year
  • Severe underpayment and abuse of garment workers

THE OPPORTUNITY

Fashion is a $2.5 trillion global industry. As society continues to pull back the curtain on its detriment thus far, there is an ever-growing demand for alternatives to fast fashion. Consumers are excited to support brands who prioritize the use of environmentally friendly materials and processes as well as fair wages and treatment of garment workers. 

THE FUNDING

Where will the money go? See the breakdown below! This is a lot of cash; my objective is to ensure Nordbo has a successful initial launch as well as enough momentum to carry through to the second and beyond, ultimately reaching a larger audience and strengthening our ability to push for more change within the industry. 

donut chart denoting fund allocation

THE TEAM

The Nordbo team currently consists of myself, Taylor Moore, founder and designer. In addition to nurturing Nordbo, I am a mother and a labor and delivery nurse. I've always had a passion for expression through fashion but struggled with the misalignment of my own values with the many unethical practices of the industry. That's when I decided to pursue building a brand that would make a difference. I have encountered so many like-minded individuals who have given me encouragement and inspiration throughout this journey--I could never have gotten to this point without you all and I wholeheartedly consider you part of my team! 


THANK YOU

Thank you so much for your support and hunger for change! Let's do this!

 

Updates

The Campaign FAQs

What sizes do you offer?

6m, 12m, 18m, 2y, 3y, 4y. Visit the website for a size chart!

How will Nordbo be an ethical brand?

Great question! For the first collection, my focuses have been to

  • Work with makers based in the USA (factories in Minneapolis, MN and Brooklyn, NY) who set their own hourly rates
  • Use organic cotton and RWS wool
  • Use curbside recyclable shipping materials
  • Offset carbon emissions

While these actions may seem simple, they are certainly not standard and took a lot of extra love and effort. That being said, they will all be part of our basic practices for the rest of our lifetime.  Our ultimate goal is to become as circular as possible and to be a force for change in the fight for climate and social justice through fashion. Stay tuned, much more to come! 

Wait. Isn't creating a new product unsustainable by nature? Aren't you just adding to the problem?

To be transparent--making ANYTHING new isn't all that sustainable.  But the reality is that we all need clothing and the consumer desire for buying it isn't going anywhere anytime soon.  The key is to offer the option of buying clothes from brands that have a net positive impact on our society in order to reduce purchases from brands that are ultimately harmful to it.  Our hope is that by building this brand well, we can lead by example and spark systemic changes in the industry as a whole.

Why are these pieces more expensive than typical kid's clothes?

The costs of organic and responsible farming, eco-friendly packaging, and fair pay/treatment of the people who created these garments all factor into the end sales price. These pieces are made of high-quality, natural materials, which are more costly than plastic-based synthetic fibers like polyester due to the fact that they must be farmed. It is also innately more expensive to partner with makers in the USA (although supporting local craftswomen AND reducing shipping costs and emissions are major bonuses!). These factories have set their own rates, so you can be sure they are paid and treated as they see fit. Simply put, we do not use cheap materials or employ sweatshops.  We feel that the increased cost of these garments is worth doing right by the planet and the people who live here and are confident that the quality and timeless design will keep them in rotation for years to come.

Why are you donating 1% of all sales to Every Mother Counts?

Nordbo is a brand dedicated to doing fashion well and urging others in the same direction. It is also important to me that, as a childrenswear brand, it is a community for parents to feel enabled and empowered to make healthy decisions for their children and our planet. That all begins with a positive, safe start to life during the periods of pregnancy, labor, and delivery. That's where Every Mother Counts comes in. It's an amazing non-profit organization working worldwide toward achieving quality, respectful, and equitable maternity care. This is a strong passion of mine and I am so excited to be able to intertwine it with the work of this brand. 

Besides contributing financially,  how else can I support?

Sharing our campaign and mission with friends and family in person/online/over the phone/any old way would be immensely helpful! Thank you!

Tricia
07/27/2021
Thermal Pullover
$35
Emily Riermann
07/27/2021
Nordbo Logo Mug
$50
Amanda Wachman
07/27/2021
Nordbo Logo Mug
$30
Kari Sawyer
07/27/2021
Nordbo Logo Mug
$30
Thane
07/27/2021
Nordbo Logo Mug
$30
Lindsey Streefland
07/27/2021
Monetary Contribution
$100
Kassie
07/27/2021
Monetary Contribution
$20
Samantha Kolbow
07/27/2021
Old-School Hoodie
$45
Brittany Celt
07/26/2021
Nordbo Logo Mug
$50
Jeanette
07/26/2021
Thermal Pullover
$40
Monetary Contribution

Just Because I Care

17 Supporters
Select this reward
25.00 USD
Limited Edition Onesies

The perfect little everyday onesie with the Nordbo logo embroidered on the front. Size 6m. 

3 Supporters
None available
30.00 USD
Nordbo Logo Mug

A sweet ceramic mug complete with the Nordbo logo for all your Scandinavian-inspired sipping needs.

45 Left
25 Supporters
Select this reward
45.00 USD
Old-School Hoodie

Soft and supple fleece made from a blend of hemp and lyocell. Works for wearing over and under--baby layering's new best friend. Also equipped with the pixie hood of your vintage children's clothing dreams. Get it for the limited-time low price today!

22 Supporters
Select this reward
35.00 USD
Thermal Pullover

Babies in mock necks? Adorable. Babies in ethically sewn, 100% organic cotton mock necks? Get outta town! These sturdy yet oh-so-comfy cuties are available in 2 colorways (natural & mushroom) at a limited-time low price. Get yours today!

12 Supporters
Select this reward
90.00 USD
Woolly Pullover

Made of 100% RWS wool, this versatile and cozy sweater is the perfect addition to your babe's cold weather capsule wardrobe. These garments are knitted here in the USA by loving makers who set their own hourly rates that we are happy to pay! We've partnered together to create each piece with enough roominess, durability, and functionality that they will absolutely pay for themselves AND when they have run the gamut of your own family, they can be passed to the next for many more years of love and enjoyment. Buy one now for a limited-time price and let it be your little one's go-to sweater!

1 Supporter
Select this reward
90.00 USD
Woolly Dungarees

Made from 100% RWS wool. and great for under and over layering. These garments are knitted here in the USA by loving makers who set their own hourly rates that we are happy to pay! We've partnered together to create each piece with enough roominess, durability, and functionality that they will absolutely pay for themselves AND when they have run the gamut of your own family, they can be passed to the next for many more years of love and enjoyment. Get yours today for a limited-time price!

0 Supporters
Select this reward
250.00 USD
The Collection

Get the whole collection for a cold weather season full of ethical coziness—and for a sweet bundle price!

6 Supporters
Select this reward

About the Entrepreneur

Rewards

Monetary Contribution

Just Because I Care

17 Supporters
Select this reward
25.00 USD
Limited Edition Onesies

The perfect little everyday onesie with the Nordbo logo embroidered on the front. Size 6m. 

3 Supporters
None available
30.00 USD
Nordbo Logo Mug

A sweet ceramic mug complete with the Nordbo logo for all your Scandinavian-inspired sipping needs.

45 Left
25 Supporters
Select this reward
45.00 USD
Old-School Hoodie

Soft and supple fleece made from a blend of hemp and lyocell. Works for wearing over and under--baby layering's new best friend. Also equipped with the pixie hood of your vintage children's clothing dreams. Get it for the limited-time low price today!

22 Supporters
Select this reward
35.00 USD
Thermal Pullover

Babies in mock necks? Adorable. Babies in ethically sewn, 100% organic cotton mock necks? Get outta town! These sturdy yet oh-so-comfy cuties are available in 2 colorways (natural & mushroom) at a limited-time low price. Get yours today!

12 Supporters
Select this reward
90.00 USD
Woolly Pullover

Made of 100% RWS wool, this versatile and cozy sweater is the perfect addition to your babe's cold weather capsule wardrobe. These garments are knitted here in the USA by loving makers who set their own hourly rates that we are happy to pay! We've partnered together to create each piece with enough roominess, durability, and functionality that they will absolutely pay for themselves AND when they have run the gamut of your own family, they can be passed to the next for many more years of love and enjoyment. Buy one now for a limited-time price and let it be your little one's go-to sweater!

1 Supporter
Select this reward
90.00 USD
Woolly Dungarees

Made from 100% RWS wool. and great for under and over layering. These garments are knitted here in the USA by loving makers who set their own hourly rates that we are happy to pay! We've partnered together to create each piece with enough roominess, durability, and functionality that they will absolutely pay for themselves AND when they have run the gamut of your own family, they can be passed to the next for many more years of love and enjoyment. Get yours today for a limited-time price!

0 Supporters
Select this reward
250.00 USD
The Collection

Get the whole collection for a cold weather season full of ethical coziness—and for a sweet bundle price!

6 Supporters
Select this reward