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OUR MISSION: “Transforming lives, one mani at a time”
For over two years we’ve provided clean, innovative, and quality nail services to our growing client community.
Our studio, serving as a cool, calming haven where guests can disconnect from the outside world, and reconnect with themself.
Images of our current space, products, and a few of our favorite events.
We’ve also formulated our own non-toxic and cruelty-free polish line, Notably Nude, a timeless, inclusive collection of go-to nudes! Each shade, created with a variety of complexions in mind.
Did you know the average nail salon has products that contain over 10,000 chemicals, chemicals linked to asthma, cancer, and reproductive harm? In fact, the University of Colorado found that most nail salons have higher levels of harmful, cancer-causing chemicals than auto garages and oil refineries.
These risks can turn a relaxing Mani/Pedi into a harmful experience.
Mindful Mani was specifically designed to bring you a fume-free, safe, relaxing, and enjoyable experience, without compromising your health.
Drawing from my own undesirable nail salon encounters, and those of my family and friends, I wanted to create a conscious and caring beauty experience.
Mindful Mani is a certified Safe Salon ®. Meaning our manicurists have undergone extensive training on healthful nail care and safe and sanitary techniques.
WHAT IS THE MARKET SIZE/OPPORTUNITY?
Amid the COVID-19 crisis, the global market for Nail Care was estimated at $9. 9 Billion in the year 2020, is projected to reach a revised size of $11. 6 Billion by 2027.
We believe there is a huge opportunity to disrupt the nail industry, elevating the existing experience for both our customers and our employees. Check out this New York Times expose to learn more!
It’s no secret that there are clear barriers to women, especially women of color (WOC) when it comes to fundraising. As of 2019, WOC account for 50% of all women-owned businesses and generate $422.5 billion in revenue for the economy. Yet, out of $85 Billion in VC funding last year, WOC only received less than 1%.
As a WOC-owned business, we are crowdfunding due to these disparities.
Crowdfunding is a way to call upon our community and allies in order to gain the support and energy needed to continue to fuel and expand the Mindful Mani mission
You're not only investing in the future of Mindful Mani but in the future of the nail industry.
Renderings of our redesigned nail salon and wellness concept.
WHY WE'RE CROWDFUNDING
We’re currently raising funds to expand our mindful oasis and to grow our non-toxic product line.
With a Minimal concept, earthy tones, and leafy plants galore----the new Mindful Mani is a clean, thoughtfully curated space designed to make you feel inspired, at peace, and at home.
More than a salon, it’ll serve as a wellness space dedicated to facilitating authentic connections, creating social impact, and mindfully advancing the creative community.
In addition, we plan to increase the production of our non-toxic product line and launch our first collection of Notably Nude vegan gel polishes.
HOW YOU CAN SUPPORT US
Contribute what you can! We invite you to support our mission to help us reach our goal! We’ve put together a set of uniquely cool and exclusive rewards you will receive for supporting our campaign.
These rewards include playlists curated by musical tastemakers and connoisseurs, manicure kits and self-care boxes, and early membership access to our wellness community “Mind Yours”, launching Spring 2022.
Sign up for our newsletter to keep up-to-date with new events and offerings.
Share our campaign on social media. You can find us on Instagram at @mindfulmanisalon and on Facebook.
Beyond this campaign, we’re also seeking brand partners and sponsors who are just excited about this opportunity as we are. Mindful Mani’s expansion will be unlike anything else in South Florida and we’re eager to bring brands along for this incredible journey.
If you're interested in becoming a brand partner, please email at [email protected] for additional information, metrics, and more.
ABOUT MINDFUL MANI
Mindful Mani is your go-to oasis for you to disconnect and practice self-care for your mind, body, and soul. We curate and use cruelty-free, non-toxic beauty and wellness products and provide you with clean, innovative, and customized services for an elevated nail salon experience. We commit to upholding the highest sanitary standards to ensure you can relax and enjoy our services.
Lauren Johnson is a; Creative Entrepreneur, Natural Nail Care Specialist, and Event curator from South Florida. She is passionate about community building and creating safe spaces for all. Faith, mindfulness, integrity, and inclusivity are core values she carries with her.
Thanks for taking the time to learn about us! We hope that you will support our mission and share our story.
I want to personally thank you in advance for helping us grow into a successful business that promotes wellness, creativity, and inclusivity.