Lauren Gabrielson is a womenswear brand that creates elevated essentials for the modern womens wardrobe. The collection is entirely designed and produced in Brooklyn NY. The Lauren Gabrielson woman values quality versatile pieces that she can wear every day that are customized to her body, her time, and her style. All women have those pieces in their closets that feel like they were made for them or in their favorite color. That’s where we come in.
In this age of online shopping and fast fashion, there is a lack of craftsmanship and continuity in the production process. This effects the quality of clothing thats available to the consciously aware women who wants beautiful clothing. The cost of operating as a local business have increased dramatically. Making our clothes in a third party factory is expensive. The production time is inconsistent and unreliable. So what do we do?
My goal is to create the LG project. A space that will be a factory, showroom, office and photography studio all in one in Williamsburg Brooklyn. To have our entire process all under one roof. Where we can grow to better serve our customers through a vertically integrated facility, which will allow us to oversee our own manufacturing increasing quality and reducing turnaround time. This would allow our customers to have a custom showroom experience from conception to end product all in one beautiful location.
I have over 10 years experience in the fashion industry and am an expert in New York manufacturing, as well as working intimately with a variety of customers for custom collections. In addition to producing our own collection we will take on new clients manufacturing needs. This will be huge a huge improvement from thetypes of factories that I've worked with in the past. I will be on hand to help clients create pieces of their dreams in a beautiful and supportive environment.
I know the design process like the back of my hand and am often a resource to new and upcoming fashion brands. I am also a two-time mom who has worked corporate jobs, so I understand the need for women to be able to pull together a beautiful outfit effortlessly.
We want to keep our brand Brooklyn local and for that we need your help. I'm raising money through iFundWomen to grow our business into a one stop shop for our customers. I would use the funds to rent the space, turn it into a factory, Hire 3 seamstresses, and create the Lauren Gabrielson Headquarters from design and manufacturing to office and showroom.
Thank you so much for your support in helping Lauren Gabrielson grow into a successful business that promotes keeping our products American made and job growth for people in my community. We have some really great rewards for you to take part in.
Xo
Lauren Gabrielson
