How did KAZMALEJE start?
KAZMALEJE is a company started by three sisters, LaToya, LaTasha and LaTrice Stirrup, who took it upon themselves to solve a problem they continued to face along their journey to reconnecting with their natural hair texture. Like many black women in America, their hair was chemically straightened at a relatively young age. Therefore, they were well versed in how to take care of chemically straightened hair. Then starting in 2008, each sister sequentially began what is called “the natural hair journey.” However, this process is not as simple as getting a haircut. It requires much trial and error (with a mix of bad hair days) to figure out the perfect combination when it comes to styling products, hairstyles and maintenance techniques. During this process, they became acquainted with a very common pain point for many with naturally curly, coily hair - the detangling process. Those with textured hair know the myriad of issues that come along with trying to detangle curly hair without excessive damage and/or disrupting the curl pattern. Having tried various wide tooth combs, the sisters were frustrated with the amount of hair that would come out during detangling and styling. Then one day the proverbial light bulb came on - what if they flipped the scenario and redesigned the comb to better work with curly, coily hair types? They created a rapid prototype using 3D printing technology, tested it against their combs that were purchased from various retail stores and found a huge difference in the amount of hair left in their prototype comb in comparison to the store bought combs. That was the beginning of KAZMALEJE.
How do you pronounce KAZMALEJE?
KAZMALEJE is actually the phonetic spelling of the word COSMOLOGY, which is used to describe various theories and cultural accounts on the origin as well as evolution of the universe.
Why are you doing a crowdfunding campaign?
KAZMALEJE was started as a solution for a community of consumers. Therefore, the sisters wanted to incorporate the community in the start of the business so that they are as invested in the success of the business as the co-founders.
Why should I support?
KAZMALEJE’s crowdfunding campaign is the perfect campaign for you to support if you believe in the vision, identify personally (or have a friend or loved one who identifies) with the need for hair tools made for curls and/or understand the importance of empowering women-owned businesses.
Over 30% of all businesses in the US are now owned by women and black women are the fastest growing group of entrepreneurs. However, there are still disparities when it comes to women entrepreneurs securing traditional funding. iFundWomen is a platform that looks to fill the gap by empowering women to start and grow better businesses.
How can I get others to support?
On the main page of our campaign is a SHARE PROJECT button. Please feel free to click that button and share our campaign across all of your social media channels as many times as you like.
All campaign backers will receive an email with templated copy and images that can be shared via email and/or on social media. KAZMALEJE wants to be sure all supporters have the tools to spread the word to their family and friends.
Another surefire way is to tell a friend. In our digitally led era, word of mouth still works wonders.
And of course, follow @kazmaleje on all social channels (Facebook, Instagram, Twitter, YouTube), comment, like, and share all posts.
How long will it take to get my order?
The production process will take about five months. This is due to the various stages within the manufacturing process that ultimately work to ensure the end product meets the high quality standards of the brand.
Do we have options for retail?
Yes. We have a reward level that includes a starter kit for retailers. If a larger order is desired, contact us to discuss prior to purchasing the existing reward. Please email email@example.com.
Can I use the combs if I have straight hair or extensions?
Absolutely! Our combs are made to detangle curly hair, so imagine how great they will work on straight hair or extensions.
Are there any potential risks or challenges?
With manufacturing a new product, there definitely are potential risks and challenges. However, we were very diligent in identifying and vetting our partners. For manufacturing, we identified a partner in California with over 40 years of experience in custom plastic injection molding. They have state-of-the-art equipment, renowned quality assurance team and experts with years of experience in the industry.
Yet and still, there are some potential challenges we could encounter such as issues with the production run. Luckily, our manufacturer has a very extensive process, which includes test runs to ensure the best quality product. Therefore, any potential issues should be addressed during this phase of the process.
Another potential risk is unforeseen delays. Along each phase of the process, from manufacturing to fulfillment, we will have access to a tracker to stay up to date on the orders as well as quality of the product. Each of our partner companies have provided us with a direct contact, who will be available to us for any issues and/or questions.
Lastly, a common issue that many retailers face is damaged goods. Our fulfillment partner has a process to alert us of any damaged goods that are received at their centers. Therefore, all orders that leave the warehouse for delivery to customers will have been confirmed that they are in good condition prior to shipment. However, should your order arrive damaged, please contact us immediately at firstname.lastname@example.org with your order number and details of the situation so that we may assess the cause and take the proper action.
What if I have additional questions?
If you have any additional questions, please contact: email@example.com.