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House of Foster

a modern fragrance house rooted in intention.

$1,082
pledged of$30,000 goal
19
22Days Left
Fund it
Campaign Ends on November 6, 2021

Project Description

the brand.   

House of Foster - a modern fragrance house rooted in intention.

 

the founder.

my name is Selah, Founder + CEO of House of Foster. I turned my combined love of chemistry, architecture, design, and appreciation for raw ingredients into intentional fragrances that are both palate and neuro-pleasing.

 

the product. 

our luxury fragrances don't just smell amazing - they're intentionally designed to impact the olfactory with sensorial rate-of-absorption science.

 

the stack up. 

House of Foster is influenced by notes that remind you of where you've been and introduce you to places you've yet to discover. the mission is to promote fragrance that's methodical, explorative, complex from conception to composition - in a variety of mediums.

here's what sets us apart:

 

the fans.

House of Foster has shipped to nearly every state - even into Puerto Rico and Canada.

and people are raving:

 

the goal.

the goal of $30,000 reflects the amount of capital necessary to take House of Foster to the next level:

 

I. Expansion | starting with a new, expanded line of fragrances I'll then begin amping up production to keep up with demand, getting the foster bible on shelves, and implementing some big plans.

II. Team Building | hiring means increased brand support and customer attention, allowing me to focus on the company's culture + growth as founder, while also using some of the funds for fragrance training and exploration. 

III. Studio | the build out of the new studio will feature a dedicated lab space for in-house production and work areas that facilitate collaboration - with a concierge lounge just for clients. 

IV. Sourcing | mirroring a farm-to-table concept, I'll allocate funds to invest in fresh local farmers, sustainable suppliers, and partner with an offset program.

V. Market Reach | the remaining funds will be used for media + pr relations as well as travel and speaking engagement support to spread the brand message further.

 

the blueprints.

along with the expansion of House of Foster as a whole, here are a couple other big projects to look forward to:

 

 

 

the rewards.

the rewards reflect collaborations that I believe really speak to the foster culture:

 

 

thank you.

say hello + follow along:

@fostercurated on IG | www.thehouseoffoster.com | concierge@thehouseoffoster.com

 

credits:

campaign cover (product photography)  - Kate Sweeney Photography / mini postcards - RacquelRene x MOO Print | cocktail recipe card - Emily of Prospect Jam Co. | exclusive sweatshirt artist - Tobi De'Ja Nicol Ewing X Uprightpress | foster keychain - RacquelRene x TowerPress | campaign video edited by Sia / campaign written + shot by Selah(founder + CEO)

House of Foster, LLC 

Updates

The Campaign FAQs

FAQ's:

How much do you need?

House of Foster's goal is to raise $30,000 for expansion - focusing first on amping up production, building out a new studio, and planting our first HOF Flagship.

Any amount succeeding that, is considered a stretch goal and will allow additional funds to go towards aforementioned projects.

Where is the money going?

The money from this fundraiser is going directly to House of Foster's expansion and future plans, with support for research + team building, sourcing, the studio build, and market reach. You can even see the breakdown of the goal on the main campaign page!

When will the rewards be sent?

Rewards will start being fulfilled at the beginning of Q1 January 2022. While we do plan on delivering some rewards during the holiday season, this timeline allots comfortable lead time for the collaborators and printers in this time of natural production delay. Rewards will continue to be sent on a rolling basis as the campaign progresses. 

When are you relaunching?

The current date for the relaunch of the online retail site is tentative, depending on the completion of our new studio and the reaching of our campaign goal.

Why crowdfunding?

House of Foster is taking on the fragrance industry and you can support those big ambitions through a grassroots effort! Spread the word! 

 

Jack and Zach
10/06/2021
foster fragrance discovery collection.
$50
Jack and Zach
10/06/2021
the foster bundle.
$50
Kathy
10/06/2021
foster fragrance discovery collection.
$75
Charlotte Graham
10/02/2021
the foster bible.
$40
10/01/2021
exclusive, foster branded sweatshirt.
$200
Sara Zieber
09/24/2021
foster fragrance discovery collection.
$50
09/24/2021
the foster bible.
$22
Julia Graham
09/23/2021
Monetary Contribution
$5
Jennie Baloy
09/23/2021
Monetary Contribution
$25
Jenn Lambert
09/22/2021
foster fragrance discovery collection.
$50
22.00 USD
the foster bible.

first edition copy of the foster bible

+ signature cocktail recipe card

23 Left
2 Supporters
Select this reward
50.00 USD
the foster bundle.

first edition copy of the foster bible

+ signature cocktail recipe card

+ foster keychain commemorating the future plans

+ two exclusive mini postcards (MOO x RacquelRene)

24 Left
1 Supporter
Select this reward
50.00 USD
foster fragrance discovery collection.

the brand new moody range of fragrances from House of Foster - foster(our namesake), midland, phoenix, juniper, and novel.

42 Left
8 Supporters
Select this reward
100.00 USD
exclusive, foster branded sweatshirt.

a collaboration with local artist Tobi De'Ja Nicol Ewing - an #exclusive, rad sweatshirt.

locally printed by Upright Press on organic, fair-trade cotton. quality limited print and won't ever be made again...

47 Left
3 Supporters
Select this reward
500.00 USD
the foster supporter.

the foster bundle

+ foster fragrance discovery collection

+ exclusive, limited-run branded sweatshirt

+ complimentary 15% discount for one year

10 Left
0 Supporters
Select this reward
1,000.00 USD
private studio tour + session.

be one of the first to take a private tour of our new studio. listen to the origin story of House of Foster, walk through our process, and curate your own signature fragrance to take home. you'll receive:

+ the foster bundle, including autographed copies of the foster bible

+ complimentary 20% discounts for one year, online and in-store

+ VIP invite to the first official foster diner supper club pop-up (slated Spring 2022)

+ VIP shortlist for future soft openings

+ five virtual cooking videos from our founder

*includes option to bring up to (2) complimentary guests!

10 Left
0 Supporters
Select this reward
5,000.00 USD
the foster partner.

become an official House of Foster brand partner.

be one of the first to take a private tour of our new studio. listen to the origin story of House of Foster, walk through our process, and curate your brands signature fragrance. includes a co-branding suite complete with labels, packaging, and media assests. as the founder, you'll also be featured on the Fostered(.) blog and podcast.

you (and your employees) will also receive:

+ the foster bundle, including autographed copies of the foster bible

+  complimentary 20% discounts for one year

+ VIP shortlist for future soft openings

+ VIP invite to the first official foster diner supper club pop-up (slated Spring 2022)

+ five virtual cooking videos from our founder

*please email concierge@thehouseoffoster.com for inquiries and brand assessment before selecting this reward.

5 Left
0 Supporters
Select this reward

About the Entrepreneur

Rewards

22.00 USD
the foster bible.

first edition copy of the foster bible

+ signature cocktail recipe card

23 Left
2 Supporters
Select this reward
50.00 USD
the foster bundle.

first edition copy of the foster bible

+ signature cocktail recipe card

+ foster keychain commemorating the future plans

+ two exclusive mini postcards (MOO x RacquelRene)

24 Left
1 Supporter
Select this reward
50.00 USD
foster fragrance discovery collection.

the brand new moody range of fragrances from House of Foster - foster(our namesake), midland, phoenix, juniper, and novel.

42 Left
8 Supporters
Select this reward
100.00 USD
exclusive, foster branded sweatshirt.

a collaboration with local artist Tobi De'Ja Nicol Ewing - an #exclusive, rad sweatshirt.

locally printed by Upright Press on organic, fair-trade cotton. quality limited print and won't ever be made again...

47 Left
3 Supporters
Select this reward
500.00 USD
the foster supporter.

the foster bundle

+ foster fragrance discovery collection

+ exclusive, limited-run branded sweatshirt

+ complimentary 15% discount for one year

10 Left
0 Supporters
Select this reward
1,000.00 USD
private studio tour + session.

be one of the first to take a private tour of our new studio. listen to the origin story of House of Foster, walk through our process, and curate your own signature fragrance to take home. you'll receive:

+ the foster bundle, including autographed copies of the foster bible

+ complimentary 20% discounts for one year, online and in-store

+ VIP invite to the first official foster diner supper club pop-up (slated Spring 2022)

+ VIP shortlist for future soft openings

+ five virtual cooking videos from our founder

*includes option to bring up to (2) complimentary guests!

10 Left
0 Supporters
Select this reward
5,000.00 USD
the foster partner.

become an official House of Foster brand partner.

be one of the first to take a private tour of our new studio. listen to the origin story of House of Foster, walk through our process, and curate your brands signature fragrance. includes a co-branding suite complete with labels, packaging, and media assests. as the founder, you'll also be featured on the Fostered(.) blog and podcast.

you (and your employees) will also receive:

+ the foster bundle, including autographed copies of the foster bible

+  complimentary 20% discounts for one year

+ VIP shortlist for future soft openings

+ VIP invite to the first official foster diner supper club pop-up (slated Spring 2022)

+ five virtual cooking videos from our founder

*please email concierge@thehouseoffoster.com for inquiries and brand assessment before selecting this reward.

5 Left
0 Supporters
Select this reward