Help me start Kaur Republic Media Group
Bringing Punjabi Perspectives to American Issues
Project Description
- What is the mission of your company or project?
The mission of Kaur Republic Media Group is to democratize news and to empower the Punjabi American community to share their perspectives on the issues. We want to hear directly from community members how they think about the issues and to provide coverage on American politics that people can understand.
- Describe the problem you are solving.
There are no current millennial-led news companies covering the Punjabi American community from a first-generation perspective. I am aiming to solve that and break down the barriers that people face when getting the news that people need to make informed decisions on people who get voted into elected office.
- What is the market size/opportunity?
There are only two major Punjabi media channels that do this but they are mostly available on cable and in today's world, we're all online.
- What is your company/product about and how does it solve the problem?
Kaur Republic Media Group is a digital news media site aimed at bringing the news online and into the hands of the people that need to know what is going on and how they can be involved. By tapping into young people who are building a new world, we can make watching the news much more relatable and in sync with how people feel.
- Why are you seeking funding and how will you spend the funding?
I am seeking funding because I do not have the capital needed to initially begin my business but with your support, I can hire experts in their field to help my company succeed.
- Who is on your team?
I am a one-person team right now but I want to use the funding I get to hire more staff from BIPOC communities to help me succeed.
- Thank your backers and make them feel appreciated!
- Thank you so much for your investment in Kaur Republic Media Group. Your investment will go back directly in communities where it is needed the most.
Updates
The Campaign FAQs
Frequently Asked Questions:
- What is Kaur Republic Media Group?
KRMG was created to elevate the voices of the Sikh Punjabi diaspora in the United States. WHile traditional media does a great job of covering our issues, there is simply nothing like community-based news outlets that know the people they cover in addition to their lived experiences. Through KRMG, I aim to tell our story through many mediums such as podcasting, e-commerce, Khareedna [which means buying in Punjabi] our subscription-only business community in the United States and through interviews with political figures.
I also will be breaking into a market that does not account for the disabled community and what sets me apart from my competition is the fact that I will be hiring local sign language interpretation, ensure that we have language justice and translate all our shows from english to punjabi and punjabi to english to ensure that language is not barrier to understanding what is happening in the community.
- About me
I am a 25 year old Sikh Punjabi woman who was the first in my family to study political science and graduate from the City University of New York. My passion for politics and business led me to start Kaur Republic in 2020 at the height of the pandemic to help distribute information about what was happening with Sikh Americans as we navigated this crisis. I want to expand my blog and make it a full-fledged media group and hire journalists and commentators who can help me provide a more nuanced view of politics through a community media lens.
Every dollar you contribute towards this campaign will be directly invested in Sikh American women and their journalistic, artistic and political growth. While we won't be endorsing any candidates, we will be hosting live debates, commentary and help breakdown the political world in time for the midterm elections. Sikh Americans are a fast growing population and we should have media sources that report accurate, unbiased and factual information.
Complimentary access to my groups members only community where business owners can connect with each other. I will normally have a subscription-based model for this but when you invest in my company, I will give you complimentary access, you'll know important updates about our group before everyone else.
Rewards
Complimentary access to my groups members only community where business owners can connect with each other. I will normally have a subscription-based model for this but when you invest in my company, I will give you complimentary access, you'll know important updates about our group before everyone else.