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ellënoire: Embracing Curly Hair

Help us create an expanded space to embrace natural beauty with our curly hair salon and in-house handmade bath, body & hair products.

$3,956
pledged of$30,000 goal
35
43Days Left
Fund it
Campaign Ends on January 15, 2021

Project Description

 

Our mission at ellënoire is to offer a luxurious natural curly hair salon & a beautiful shopping experience to everyone in our community and to the world via our online stores. ellënoire stands against oppression in all forms and in particular offers a safe space for women of colour & the LGBTQ2S+ community.

For the last 9 years we have had two hairdressing stations within our beauty boutique, however it is time to expand as the natural hair market continues to grow. We want to provide more appointments for our ever-growing clientele by expanding to four stations and add more features to our space to make our client’s experiences even better. An expanded space will allow us to book more client appointments and provide more social distancing while we continue to work in a world limited by Covid19 risks.

 As you likely know, as a result of the closures due to the Covid19 pandemic  2020 has been a VERY DIFFICULT year for Hair Salons. We lost a lot of time and business during our 3-month salon closure but want to try to regain some lost revenue and take a leap into the future with your help.

 

 ellënoire has two products:

1. A safe curly hair salon space for all people to enjoy. Therefore, we are expanding to accommodate the growing demand for natural hair services.

2. An expansive, unique line of natural skin & hair products. Handmade in-house using locally sourced, natural and organic ingredients our line provides people an opportunity to observe products being created and custom scented right before their eyes.

soap maker cold processed soap

 Quite simply we need more safe spaces for all people, most especially people of colour and the LGBTQ2S+ community. We want to be part of that solution.

By providing an emotionally & physically safe shopping experience, a welcoming salon and a luxurious collection of products we are creating a one stop shop for anyone and everyone to take care of their skin, curly hair or natural product needs.

Capital funding for small businesses is hard to come by in the best of times.  Pitching our idea of a safe curly hair salon and natural bath, body & hair products is not something banks are interested in.  

We need this money to help our female owned, female staffed company expand and provide more people with the opportunity to have a safe space for their hair and beauty needs.

 

 We will spend the money specifically on the renovations involved to expand the salon space.  The monies will go directly into:

  • building permits
  • engineered drawings & site design plan
  • construction materials and labour
  • on site laundry
  • improved hair drying & steaming equipment
  • advanced natural ingredient & curly hair training for our staff
  • the chance to create new Canadian made skin & hair products

 

We could not be prouder of our team.  Noëlle Smith started this business in her living room.  As a proud woman of colour she has had gorgeous thick curly hair her whole life, but has been told to straighten, tame and “control” her hair since childhood.  We want to take the shame away by teaching every child, every woman, every person to embrace their natural beauty.

 

 

Noëlle Smith is our founder, natural product developer & senior curly stylist. Noëlle's specialty is prescribing natural products for your hair & skin issues. "

My favourite thing has been high end customer care, providing the best organic, natural skin & hair products while empowering my clients with the knowledge of how to choose safer products and how to use them. I have self funded every aspect of my company, continuing to be successful through breast cancer, raising a son on my own and through several recessions. Our curly salon needs an upgrade to keep up with the demand and we hope you can help. Thank you for your time considering a donation to our campaign"

Noëlle Smith is our founder, natural product developer & senior curly stylist.

 

 

 Sarah D’Angelo is a senior curly hair specialist and curl coach. Her expertise can help you love your curls for all the years of your life. Ask her anything about curls. 

Sarah says: “Variety is the best part of specializing in natural texture for me. No two people who sit in my chair have the same curl pattern, density or porosity. I love customizing each service to the specific needs and challenges of the beautiful clients I meet everyday”

 

 

          Rachael Dayman is a licensed hair stylist and a curly hair specialist at ellënoire. Her talents have built up a strong clientele and she is a hair colour expert. Rachael says: "Cutting curly hair is more rewarding than cutting hair in the way I was taught in hair school. I love that we help people see their real selves rather than changing their natural hair texture to fit a fake ideal from a famous model in  a magazine photo”

 

 

Quite simply THANK YOU! A journey like this is fully supported by you, our supporters and customers.  To think that starting a curly hair product and skin care company would be this rewarding, challenging, fulfilling, hair wrenching and exciting (with some VERY nervous moments) is an understatement.  Your generous help, wisdom, advice, positive comments and dollars have truly made a massive difference in ours and our clients lives. 

 

Updates

The Campaign FAQs

Frequently Asked Questions:

Q-I don't have curly hair, may I still come to your salon for a haircut? 

A- Yes! We are all trained in cutting all hair types

Q- I am not a person or colour or lgbtq2S+ may I visit your salon?

A- Yes, we are open to all people, we love you all :-)

Q- I don't live near your salon but want to buy a celebrity hair cut, can I do this? 

A- We can provide a celebrity hair consultation in place of that, including curly hair products for you to use during the consultation and afterwards

Q- I want to support your salon, will you send the perfume or gift basket to me?

A- Yes we will ship anywhere in the World

 

 

 

Amy Bustamam
12/01/2020
Monetary Contribution
$25
Colleen Court
11/27/2020
A year of Haircuts! $146USD-$190 CA$
$146
Maddy Coulter
11/27/2020
Monetary Contribution
$25
McGraceys
11/26/2020
Monetary Contribution
$150
Leah
11/23/2020
A year of Haircuts! $146USD-$190 CA$
$146
Jennifer
11/22/2020
Monetary Contribution
$50
11/21/2020
Monetary Contribution
$50
Patricia Gerrior
11/21/2020
A year of Haircuts! $146USD-$190 CA$
$146
Stacy
11/21/2020
Monetary Contribution
$100
Maureen
11/21/2020
Monetary Contribution
$200
Monetary Contribution

Just Because I Care

14 Supporters
Select this reward
250.00 USD
David Lopez , Celebrity Hair Experience

Celebrity hairstylist David Lopez’s roster of clients is enough to make anyone jealous. After all, Ashley Graham, Chrissy Teigen, Kristen Stewart, Hailey Baldwin, and Tiffani-Amber Thiessen are all on it.

So lets get you in the chair.  Get a Haircut and Style on David's next visit to the Toronto area. 

What a DEAL!

David Lopez , Celebrity Style and Cut -Value $250 USD 

1 Left
1 Supporter
Select this reward
4.75 USD
Pick your Favourite Bath Bomb or Soap

We'll send you gift certificate to grab your favourite soap or bath bomb for your contribution! ($4.75USD- roughly $6.00 CA$)

 

30 Left
0 Supporters
Select this reward
65.00 USD
Haircut and Consult (65USD $85CA$)

Haircut and consult with Sarah Value $85

Haircut and consult with Rachael Value $85

Haircut and consult  with Noelle Value $85

At ellënoire our goal is to make your natural hair texture look the best it can, naturally!

You'll never see us reaching for tools such as combs, brushes and rollers or beat it up with blow-dryers and straightening irons. We are happy to cut, style and colour all hair types, but if you have hair that is anything other than stick straight, that is the texture we will work with and that is the texture you will leave with. If you are at all familiar  “Curly Girl” friendly cutting techniques and products then that is what you can expect from our highly talented Curly Certified team of stylists. 

3 Left
3 Supporters
Select this reward
75.00 USD
ellënoire Spa Basket ($75 USD $100 CA$)

ellënoire Spa Basket ($75 USD $100 CA$)

Wrapped, Ready & Delivered! 

 We'll customize a Natural Home Spa experience in a basket just for you to take home and enjoy! You provide the quiet evening and your beverage of choice and enjoy! 

Different Natural Scent options available:

  • Calm & Relaxing 
  • Invigorating 
  • Unscented 
  • Custom Scented from our large selection of essential oils (we'll email you to discuss options) 

This luxury gift may include: 

Bath or Shower Bombs

Hand, Foot & Body Creams & Balms

Handmade Body Wash, Soap, Lotions, Bath Salts, Body Scrubs, Candles.... 

7 Left
3 Supporters
Select this reward
76.00 USD
Curly Product package ($76USD $100CA$)

You'll receive a private product consult and prescription for your hair and $76USD $100CA$Gift Card to spend on products.  This reward can happen in person, or on the phone. 

1 Left
2 Supporters
Select this reward
115.00 USD
Bespoke Natural Fragrance $115USD $150CA

ellënoire Custom Designed Natural Fragrance blend value  $115USD $150CA$

The ULTIMATE Fashion Statement

An amazing idea for those customers that desire a fragrance that is different from anything they can find on a shelf or website.

This option is perfect for men, women, teenagers, brides and anyone who wants to express themselves with natural fragrance.

 

9 Left
1 Supporter
Select this reward
146.00 USD
A year of Haircuts! $146USD-$190 CA$

A year of Haircuts! $146USD-$190 CA$

Get two haircuts and two trims for much less than your usual  price at our super popular curly hair salon! Value $270 CA$

1 Left
11 Supporters
Select this reward
150.00 USD
David Lopez Celebrity Zoom call/consult

David Lopez Celebrity Zoom call/ consult Hair/skin/ makeup Value $150 USD 

Celebrity hairstylist David Lopez’s roster of clients is enough to make anyone jealous. After all, Ashley Graham, Chrissy Teigen, Kristen Stewart, Hailey Baldwin, and Tiffani-Amber Thiessen are all on it.

2 Left
0 Supporters
Select this reward

Rewards

Monetary Contribution

Just Because I Care

14 Supporters
Select this reward
250.00 USD
David Lopez , Celebrity Hair Experience

Celebrity hairstylist David Lopez’s roster of clients is enough to make anyone jealous. After all, Ashley Graham, Chrissy Teigen, Kristen Stewart, Hailey Baldwin, and Tiffani-Amber Thiessen are all on it.

So lets get you in the chair.  Get a Haircut and Style on David's next visit to the Toronto area. 

What a DEAL!

David Lopez , Celebrity Style and Cut -Value $250 USD 

1 Left
1 Supporter
Select this reward
4.75 USD
Pick your Favourite Bath Bomb or Soap

We'll send you gift certificate to grab your favourite soap or bath bomb for your contribution! ($4.75USD- roughly $6.00 CA$)

 

30 Left
0 Supporters
Select this reward
65.00 USD
Haircut and Consult (65USD $85CA$)

Haircut and consult with Sarah Value $85

Haircut and consult with Rachael Value $85

Haircut and consult  with Noelle Value $85

At ellënoire our goal is to make your natural hair texture look the best it can, naturally!

You'll never see us reaching for tools such as combs, brushes and rollers or beat it up with blow-dryers and straightening irons. We are happy to cut, style and colour all hair types, but if you have hair that is anything other than stick straight, that is the texture we will work with and that is the texture you will leave with. If you are at all familiar  “Curly Girl” friendly cutting techniques and products then that is what you can expect from our highly talented Curly Certified team of stylists. 

3 Left
3 Supporters
Select this reward
75.00 USD
ellënoire Spa Basket ($75 USD $100 CA$)

ellënoire Spa Basket ($75 USD $100 CA$)

Wrapped, Ready & Delivered! 

 We'll customize a Natural Home Spa experience in a basket just for you to take home and enjoy! You provide the quiet evening and your beverage of choice and enjoy! 

Different Natural Scent options available:

  • Calm & Relaxing 
  • Invigorating 
  • Unscented 
  • Custom Scented from our large selection of essential oils (we'll email you to discuss options) 

This luxury gift may include: 

Bath or Shower Bombs

Hand, Foot & Body Creams & Balms

Handmade Body Wash, Soap, Lotions, Bath Salts, Body Scrubs, Candles.... 

7 Left
3 Supporters
Select this reward
76.00 USD
Curly Product package ($76USD $100CA$)

You'll receive a private product consult and prescription for your hair and $76USD $100CA$Gift Card to spend on products.  This reward can happen in person, or on the phone. 

1 Left
2 Supporters
Select this reward
115.00 USD
Bespoke Natural Fragrance $115USD $150CA

ellënoire Custom Designed Natural Fragrance blend value  $115USD $150CA$

The ULTIMATE Fashion Statement

An amazing idea for those customers that desire a fragrance that is different from anything they can find on a shelf or website.

This option is perfect for men, women, teenagers, brides and anyone who wants to express themselves with natural fragrance.

 

9 Left
1 Supporter
Select this reward
146.00 USD
A year of Haircuts! $146USD-$190 CA$

A year of Haircuts! $146USD-$190 CA$

Get two haircuts and two trims for much less than your usual  price at our super popular curly hair salon! Value $270 CA$

1 Left
11 Supporters
Select this reward
150.00 USD
David Lopez Celebrity Zoom call/consult

David Lopez Celebrity Zoom call/ consult Hair/skin/ makeup Value $150 USD 

Celebrity hairstylist David Lopez’s roster of clients is enough to make anyone jealous. After all, Ashley Graham, Chrissy Teigen, Kristen Stewart, Hailey Baldwin, and Tiffani-Amber Thiessen are all on it.

2 Left
0 Supporters
Select this reward