Copywriting for Women-Owned Businesses | IFundWomen Skip to main content

Copywriting for Women-Owned Businesses

We're determined to make agency-style support more accessible for the businesses we love.

$2,085
pledged of$25,000 goal
11
61Days Left
Fund it
Campaign Ends on April 30, 2021

Project Description

Little Rebellion Logo


Little Rebellion is here to remove the hurdles that make expert copywriting inaccessible for women-led brands.

Despite representing 40% of all private companies, women-owned businesses only earn 5% of private revenue—you can imagine the resulting gender gap in marketing budgets and agency contracts.

Coupled with the fact that 90% of women businesses owners have no employees, it's easy to see who has the *ahem* manpower to spend hours perfecting their brand with expert help. We know the impact professional copywriting can have on a company's success, and it's time more women reaped the benefits.

Let's start with a range of services à la carte, from website copy to product descriptions and brand taglines—whatever I can take off your plate. The work will always be strong, and the process will always be simple: no confusing contracts, no hourly charges to keep track of, and no invoices to juggle. 

With profits from merchandise sales and digital content, I can keep project rates affordable for businesses at every stage and give each client the expert, in-depth service they deserve. With your support, I can reach the tools I need to turn this into a growing creative studio for women, by women.

 

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IT'S NOT CHARITY. IT'S A BET.


With hundreds of thousands of women driven out of the traditional workforce this year, I'm placing a bet on what happens next: they won't go back to working for the system that failed them. They'll find new avenues to create, sell, and earn for themselves. Before the pandemic, nearly 11.6 million firms were owned by women. Millions will be looking for strategic, creative solutions to bounce back or start fresh. Little Rebellion will be here to help make it a smashing success.

 

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WRITING WELL & RAISING HELL


With a decade of experience in marketing and copywriting—serving clients ranging from wildly expensive motorcycle brands to one-woman gift shops—and 28 years as a human lady with a loud mouth, I'm well-equipped to provide smart, strategic, memorable copy for brands run by broads. 

After working with a handful of businesses within the first few months of launching, each client has happily come back to start something new. There is both widespread interest and a deep need. Now, it's a matter of funding the time and resources required to reach a larger audience and build ongoing momentum. Your contribution will go toward digital advertising, professional web design, product inventory, photography, outreach, and the real backbone of this operation: a steady supply of lemon seltzer.

 

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BIG PREDICTIONS IN PROGRESS


What could the future hold for Little Rebellion? The ultimate vision is one where aspiring copywriters and creatives can join the team as a way to break into (or out of) the notoriously exclusive advertising industry, and build a portfolio of their best work with the women-owned brands they helped shape. It's a future where women's success is reciprocal rather than competitive, and we build an economy that works for us. It's a long shot, but I'm practicing my aim.

 

Your support means the world! I can't thank you enough.
 

- Kelly Moran, Founder

 

Updates

The Campaign FAQs

What's your goal here? 

To use the power of copywriting for good instead of evil and help women-owned businesses get ahead. Because we want to see them in charge. 

 

Okay, but what is copywriting?

So glad you asked.

 

When did you launch? 

Little Rebellion opened its digital doors amidst the dumpster fire known as April 2020.

 

What services do you offer? 

Available projects range from website proofreading to custom brand taglines. Every project is flat-rate—no hourly billing or unpredictable invoices.

 

What will this money go towards? 

Here's what we're looking to invest in to take Little Rebellion to the next level: 

  • Google ads and search engine optimization
  • Professional web design
  • Product packaging & photography
  • Time and space to do the best work possible
  • Online resources for small businesses

 

When will I get my reward? 

If you're receiving a digital background, keep an eye on your inbox! Stickers, mugs, and totes are expected to ship March 2021. 

 

How else can I support you? 

Refer your favorite founders and follow us on Instagram

 

How can I contact you? 

Email hey@littlerebellion.co or leave a message at (503) 208-4691. We'd love to hear from you!

Kait & Brady
01/17/2021
The True Believer
$150
Ashley Willis
01/16/2021
The Fairy Godfunder
$50
Kerstin Todd
01/06/2021
The True Believer
$150
Katie Vaughan
01/05/2021
Monetary Contribution
$20
Benjamin Hawes
12/19/2020
The Fairy Godfunder
$100
Chris Markham
12/01/2020
The True Believer
$250
Shauna Hawes
11/30/2020
The True Believer
$150
Winnie Kerubo
11/30/2020
The Fairy Godfunder
$50
LM
11/30/2020
Monetary Contribution
$1,000
Cristian King
11/30/2020
Monetary Contribution
$115
Monetary Contribution

Choose any amount! 

3 Supporters
Select this reward
10.00 USD
The Big Fan

As a token of our appreciation, we'll list your name as a contributor on our website

0 Supporters
Select this reward
25.00 USD
The Supporter

You'll get your name on the Little Rebellion website and receive a free background image for your phone or desktop. Thanks a million!  

0 Supporters
Select this reward
50.00 USD
The Fairy Godfunder

As a Fairy Godfunder, you'll get your name on the Little Rebellion website, a free background image for your phone or desktop, plus fun stickers in the mail!

4 Supporters
Select this reward

Rewards

Monetary Contribution

Choose any amount! 

3 Supporters
Select this reward
10.00 USD
The Big Fan

As a token of our appreciation, we'll list your name as a contributor on our website

0 Supporters
Select this reward
25.00 USD
The Supporter

You'll get your name on the Little Rebellion website and receive a free background image for your phone or desktop. Thanks a million!  

0 Supporters
Select this reward
50.00 USD
The Fairy Godfunder

As a Fairy Godfunder, you'll get your name on the Little Rebellion website, a free background image for your phone or desktop, plus fun stickers in the mail!

4 Supporters
Select this reward