Cocoa.isms: Funding for New Beauty Brand
We want to provide creative-first beauty experiences for black women that also allows them to fund educational opportunities to black girls.
Project Description
Cocoa.isms, LLC sells DIY beauty kits, hair products, and units that reflect natural textures. 5% of the proceeds from each sale are donated to ‘Black Girls Code.’ We want to provide all of the tools customers need to execute a creative ‘hair vision’. Currently, we are developing natural hair serums for type 4 hairs.
***We are not official partners of BGC but we want to support their work as much as possible***
Over the next 12 months, we have a 4 step plan intended to help us grow our business:
- September 2020: Complete a promo shoot with NYC-based photographer, Sophia Williams (@williamssophia15). Cost $600
- September 2020: Compile back inventory for future orders. At the moment, we invoice the product from our vendor one-at-a-time as customers place their orders. It’s not an efficient way of fulfilling orders. Cost: $10,000
- October 2020: Reach out to local influencers. These influencers would be asked to create sponsored posts that would explain Cocoa.isms’ mission and review our product to their followers. Cost: $5,000
- October 2020: Reach out to local influencers. These influencers would be asked to create sponsored posts that would explain Cocoa.isms’ mission and review our product to their followers. Cost: $5,000
- April 2021: In the meantime, we would like to successfully develop and launch a line of hair dye and hair care products that are specifically branded to Cocoa.isms, LLC and launched in our custom DIY kits. Cost: $2,000 - $4,000
Please join us on our journey to raise $20,000 to support our daily operations. Thank you for your time!
Updates
The Campaign FAQs
Package includes the following items:
- (2) pairs of 3D lash strips
- (1) lash applicator
- (1) Lash scissors
- (1) Lash curler
Please see attached image.
Just Because I Care
This package includes:
- (2) Free pairs of 3D lash strips
This package includes:
- (1) $10 Starbucks gift card
- (1) 10% Coupon code on all Cocoa.isms products*
*Valid for up to 5 months after receipt of code.
Rewards
Package includes the following items:
- (2) pairs of 3D lash strips
- (1) lash applicator
- (1) Lash scissors
- (1) Lash curler
Please see attached image.
Just Because I Care
This package includes:
- (2) Free pairs of 3D lash strips
This package includes:
- (1) $10 Starbucks gift card
- (1) 10% Coupon code on all Cocoa.isms products*
*Valid for up to 5 months after receipt of code.