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Bozrah

For my firecracker grandmother.

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pledged of$20,000 goal
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Project Description

I am the first in my family to open a business, specifically a minority (Black), woman owned one. The original idea was to have an active skincare line but due to being a bit of perfectionist, I did not want to put anything onto the market without it meeting my high standards. So I moved to my second passion of traveling and exploring the world’s beaches. My grandmother was a constant inspiration of seeing different countries and meeting people. Her motto was, “always save room for dessert and always have a swimsuit just in case.” With that in mind, a new idea began to go form of helping fellow women sculpt the “perfect” swimsuit to standout during their travels. My marketing strategy is to appeal directly to that on various social media platforms by showcasing a wider variety of persons. This will entice ages 18-40 demographics. In order to execute that type of commercialization and clientele, the funds will be applied directly to inventory, marketing (with editing), and the testing of products. Due to being a young entrepreneur, the biggest problem for me has been securing the funding for my dreams.

Updates

The Campaign FAQs

Frequently Asked Questions:

  • Where is the money being allocated?

Currently, the funds will be placed into inventory, marketing, research, and design.

  • When is the expected launch date?

We are hoping for an early summer launch. Preferably May or June depending on the current market trends and funds available.

  • What marketing will be done to raise brand awareness?

There will be a 15-30 video clip released on social media platforms (as well as the brand’s website) to raise awareness of the launch. This will happen one to two weeks before so consumers are prepared. There will also be an email list available to sign up. 

 

 

Monetary Contribution

Just Because I Care

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750.00 USD
Ad Campaign

In order to maintain transparency with our clientele, we would like to showcase the “real.” With this contribution, we will send you a swimsuit/loungewear of your choosing to be featured in our ad campaigns throughout the year. Stand wherever you feel the most comfortable and CHEEEESSSEE!

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About the Entrepreneur

Long beach , CA
Created 1 Campaign
Business Services

Rewards

Monetary Contribution

Just Because I Care

0 Supporters
Select this reward
750.00 USD
Ad Campaign

In order to maintain transparency with our clientele, we would like to showcase the “real.” With this contribution, we will send you a swimsuit/loungewear of your choosing to be featured in our ad campaigns throughout the year. Stand wherever you feel the most comfortable and CHEEEESSSEE!

0 Supporters
Select this reward