Book’d is a luxury stationery & lifestyle brand for Black women that is super stylish and uniquely quirky.
Our brand is located at the intersection between productivity and culture, faith, and entrepreneurship.
Our goal was to create a meaningful representation of who we are as Black women and develop a full experience that exceeded what we saw in the stationery market in terms of value, appeal, and functionality.
Book’d was started by two sorority sisters as we were embarking on our post-collegiate journeys. While it was certainly a passion project to bring excitement and pizazz to a space that we felt was lacking in diversity, the creation of Book'd was also fueled by necessity due to underemployment and discontentment rooted in being undervalued at our respective jobs. We realized that like ourselves, so many other Black women are starting businesses and becoming “sidepreneurs” to fill a financial gap, and we wanted to create a product that would help women organize their lives and hold themselves accountable as they worked toward creating more fulfilling lives for themselves.
We are the perfect people to satisfy this need because we are our own target audience. We too have felt and acted upon the need to take control of our own destinies and we have the knowledge and relatability to convey to our customers that our product can help them reach their goals. We have the authentic life-experiences required to build and promote a lifestyle brand for black women that is fun and playful, but also contains a level of substance that our community needs as we propel forward educationally, career-wise, and entrepreneurially.
Will you be a part of our journey? Thank you for your support as we continue to provide amazing products and experiences to our customers!