Latricia Wilder is an entrepreneur, investor, marketing and advertising expert, and public speaker, with a passion for spreading positive vibes globally. Through her company, Love Yourself LLC, her mission is to empower individuals to live their best lives by creating opportunities for them to have access to the tools, education, and resources needed to assist in achieving that goal. Her first major endeavor, Vibe Ride Detroit, has combined the upscale equipment, technology, benefits, and presentation of high-end boutique fitness facilities with a price point that enables everyday “working” class individuals to have access. In building a business that is empowering and inclusive, Latricia applies her experience and acumen to purpose, spreading the importance of health and wellness to areas that can, and have been overlooked in the past, and to individuals that deserve quality and excellence in addition to affordability.