Support Black Women Business Owners
"Makeup Is Art. Let's Get Creative" Whatever You Like. Create Your Own Beauty With Klasee.
Project Description
The Idea: In 2019, Klasee K’toure Cosmetics launched our product line. ( Head over to our website ) Klasee is a black woman-owned cosmetics brand as we all know there are very few successful black women-owned cosmetics brands. I am about to change the dynamics of the cosmetics industry by introducing the world to my creative design, affordability, and quality in my products. You do not need to spend a fortune to look and feel great. What made me start my cosmetics line is the love and passion I have to always feel beautiful & classy. I was raised in the beauty industry under my aunt that owned many beauty salons. Growing up feeling and looking beautiful from head to toe was instilled in me. I strive to teach others learning how to correctly apply makeup, which is a passion for me. Making others feel beautiful & classy is my goal. Klasee K'toure Cosmetics is a diverse opened hearted company that vows to provide the best prices with quality products along with the best professional customer service.
Why It Works: Turning something seen as unsightly into something beautiful can certainly turn heads. Highlighting the beauty of those you don’t normally see in beauty advertisements not only draws attention but allows people to see that your brand can work for anyone. It sends a message that we can all be beautiful.
Why Anyone Can Use It: Any cosmetic brand can find a way to take someone’s so-called flaw and turn it into something beautiful, something to be celebrated. Our motto is MAKEUP IS ART. LET'S GET CREATIVE.
Next Steps: Brainstorm a few ways you can replicate this formula by finding models whose so-called flaws you can accentuate with your cosmetics. Our goal to hire many women of all shades and colors to represent our brand with creativity and beauty.
Updates
The Campaign FAQs
Frequently Asked Questions:
Head over to our website
How do I pick the perfect red lipstick?
Women are always on the prowl for this. Choose cooler "true" red tones with a bit of blue if you have pink in your skin or are super fair-skinned. A warmer orange-red tone works best for olive-skinned women.
How do I contour my face?
Contouring seems like a daunting task if you've never done it. The reality is it's easier than you may think. The simplest way to understand contouring is to imagine a light over your head. The areas of the face that the light will illuminate are the highlights and the areas cast in shadows are the contours. Finding the right products is easy, and may already be in your makeup collection. Use a foundation or concealer one shade darker than your skin tone or a bronzer can do the trick.
Which foundation works best?
Foundation creates the illusion of a flawless complexion. First, you need to determine what type of coverage you want to achieve: sheer, medium, or full. Next, decide on the finish: matte, natural, or dewy. Klasee K’toure has a huge variety, so they're usually my favorite.
Can I wear foundation every day? How do I stop it from slipping off?
You can always wear foundation just make sure to wear PRIMER! You can customize the primer for your skin concern as there are so many different kinds. This is the easiest way to wear a foundation so it stays put.
How do I get rid of wrinkles?
Makeup is magical. It can help conceal imperfections, but it's not the answer to every beauty issue. Being educated on the right skincare routine is important to maintain your skin. Great makeup starts with great skin, so make sure to stock up on moisturizers that contain retinol for anti-aging and hyaluronic acid for intense moisture.
I have 5 minutes to do my makeup—what can I do that would make the most difference?
A little concealer under the eyes is the easiest way to look more awake and bright-eyed. Or sunglasses and a bright lip always do the trick.
What is the one product you can't work without?
Moisturizer! I use it with everything. Apply it to clean skin before your foundation. It makes any makeup look more like real skin.
Just Because I Care
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Just Because I Care