Purge SLO - Reclaiming Sanctuary
A second pair of hands. Growing to fit the needs of our neighbors and communities.
Project Description
My name is Steffy. I am the principal operator of a housekeeping, organizing and decluttering business, currently serving California and Nevada. At present, I employ 4 professional organizers. Our mission extends well beyond reclaiming personal sanctuary.
We have identified an enormous void in our culture. Much of our work centers around busy parents overwhelmed by raising a family, keeping a home, and working full-time. Parents are consistently living at the very limit of physical and emotional capacity. When career and family take precedent, our homes are the first to suffer. This critically important space should be a sanctuary, but it quickly becomes a source of emotional distress. The result is a feedback loop of endless anxiety. A neurodivergence like ADHD further compounds the challenge.
We seek the resources to rapidly expand region by region. Community support services like PURGE should be a sort of public utility — a second pair of hands — with the express purpose of helping anyone who is overwhelmed recover a sense of control over their busy lives and their homes.
Furthermore, we are dedicated to maintaining a recurring follow-up schedule that ensures positive habit-forming organizational behaviors. We want to keep your world functional, and help you live within your means.
To grow, we will utilize funding for the following:
Capital to expand further into CA and NV
Streamline training program for new organizers
Business vehicle for hauling donations
Equipment
Customer Service
Tools and Technology
Office Space
Expanded Marketing/Branding Budget
Marketing Consultant
Social Media Budget
Better training and support for parents/individuals with ADHD
Eco-Friendly Organizational Product Line
Our goal is to eventually introduce our services to small and mid-size businesses as an employee incentive, with the hope of fostering a more positive, productive work environment. Because we ALL need a second pair of hands!! We all deserve it. And we should all be able to afford it.
A special note about our process at PURGE:
Among my special focuses at Purge SLO—the reason I’m excited to get up in the morning— is for moms and single parents who spend their days in perpetual exhaustion. I am nourished by helping these people reclaim and retain a sense of sanctuary. This is not the glamorous process portrayed on TV. Nor do we wash our hands of our clients after a brief glimpse into their lives.
Purge SLO is an intensive community investment in sifting hereditary traumas, behavioral deprogramming (and spiritual detox). Moreover, the latest element of our work comes thanks to social media posts making us believe that others are leading perfect, tidy lives in their perfect, tidy homes.
At Purge SLO, we counsel that keeping a perfect home... is not about keeping a perfect home. It is about managing a natural ebb and flow. The Purge process untangles (1) unfair expectations (2) undue external influence (3) exhaustion and time management challenges, and (4) past trauma. We occupy the role of community support system in a world increasingly bent on putting up walls and going it alone.
In writing this, I hope to truly convey how it feels to cultivate an enduring relationship with those whose homes and lives we are privileged to enter. As I step foot into a challenged sanctuary, I can quite literally feel the existential weight a client has been unconsciously accumulating. Oppressive, dark corners and soul-sapping heaviness. The closest equivalent should be top-of-mind for anyone who tried to manage productivity and project optimism during the COVID-19 pandemic. Remember that first vaccination? The literal weight coming off the shoulders and the spirit? It was a burden many of us did not even realize we were lugging around.
I think such weight is with us in layers. One yoke comes off, others remain. Balance is about making time to identify the others still weighing us down. Often, peeling back the layers compromising our health starts in the very place that may not feel like the refuge it should be. Bringing light back into this space is my reason for being.
Decluttering is more than unburdening. It is clearing the way for the future. We may find inspiration in spontaneity. But the truth is, this brain between our ears craves a measure of routine and habit. If a river pushes a new path, the water is cloudy at first. Eventually, the river settles, the water clears and nature takes root along new banks. Routine is the brain’s signal that everything is okay—that we are safe. Good routine is the foundation from which chaos can be safely endured.
I want my clients to take comfort in the fact that a bit of chaos is an unavoidable part of the wild human condition; unwanted routine takes its baby steps in the same footprints as our best habits. My business is about keeping mindful of a simple truth: no matter how out-of-hand things feel, we always retain the power to choose a better way forward. And it will never be too late to take a step in a new direction.
Updates
The Campaign FAQs
Frequently Asked Questions:
How long does an average household take to organize?
It depends on size of the home, consumer habits of client, emotional state of clinet and willingness to release and integrate new systems.
Do you only cater to parents? Absolutly not. We work from transitional living to neuro diverse individuals. We all need a second pair of hands.
Do you donate/recyle? Yes. It's a huge focal point for our company. We donate to local shelters/food banks/schools ect. and keep what we can out of the landfill.
What are your hours? Monday-Friday 9am-5pm
How do I inquire for services or a consultation?
Visit www.purgeslo.com
Just Because I Care
Rewards
Just Because I Care