Nails By Neat: #investinwomenfounders Summit
Welcome to Neat’s private campaign for the #investinwomenfounders Summit! Raising funds for our current flagship buildout and more.
Project Description
Neat’s mission has always been to make high quality, customer-focused nail services easier and more accessible. The purpose of this campaign is to further allow Nails By Neat to grow into a full service nail salon by assisting with the buildout costs as well as further connect with folks interested in investing in our future.
Not only have we designed a STUNNING flagship store as our initial brick and mortar, Neat will expand to have 6 nail stations and 4 pedicure stations to now include a bigger staff of hand-picked, talented nail techs to give you the experience you’ve always been looking for!
Something I noticed before I even branched out to start Neat was that there is a serious need for a good nail salon experience here in Indianapolis. When long wait times, minimal customer service and little to no room for creativity are the standard, I said “watch out world! Here I come!” I kept hearing the same thing over and over from my clients; “there’s nowhere to get my nails done! My last experience was horrible! My nails are ruined!” This, and a growing passion for change, is what prompted me to start Neat. Every appointment will include consultation so we know exactly customers are looking for during the time they spend at their appointments. Also included, an option for a quiet service where you can truly check out. We will soon be able to host groups for special occasions, allow you to schedule ahead and offer a next-level experience from start to finish.
After 4 years in business, we now have a wait-list of 300+ people AND GROWING! That is why I am launching our first Flagship brick and mortar location at the corner of 10th and Dorman in a brand new building near the east end of Mass Ave. My driving force behind the trials and hard work leading up to now is getting more nail services to the people!
So far, I have been funding this buildout with my own savings and income. That is rent and utilities on the space since April, the cost of a professional planning group, furniture, merchandise, building materials such as tile and paint. I will be using these funds to put toward the construction costs. This will specifically include my construction manager, painters, electrical work, tile work and a mural guy. This place is going to be epic!
I am incredibly lucky to already have some extraordinary friends and clients to share this journey with. I am even luckier that so many more people want to be a part of it. I have been dreaming of this since January 2020. When getting asked what I’m personally most looking forward to, the answer is just sharing with everyone what I have been pouring my soul into.
Thank you, with all my heart, for caring and wanting to be a part of this thing in our little corner of the city.
The Nails By Neat Future Flagship Store!
Updates
The Campaign FAQs
Frequently Asked Questions:
- Please, replace this example content
Contribute with no reward if you just want to see Neat thrive!
It’s a Nails By Neat Clear Tote full to the brim with Lindsay’s favorite things from around Indy! You’ll get so much Neat swag and one of each of these curated items to gift, or share or keep all to yourself! As one of the rewards in our first campaign, folks pledged to receive a bag so fast that they were all gone in 72 hours! We have reserved one just for this event.
Here’s what’s in the Swag Bag
1. September issue of Indianapolis Monthly - Best Restaurants Issue, literally my favorite month!
2. How to be a Queen, A Leadership Fable by Jennifer Magley - An inspiring little book about claiming your crown by one of my favorite clients.
3. Recess hemp and adaptogen sparking water + Orgaid Organic Sheet Mask from Rooftop Fruit - My absolute favorite shop to browse for unique, well curated items in Fountain Square.
4. Spicy Everything Bagel Seasoning from Sidedoor Bagel - Sharing the love for our (favorite) new neighbors right next to Neat’s new shop!
5. Mama Ochre Handmade Earrings - Mama Ochre is my favorite artist-owned small batch, sustainable clothing and accessories brand. Keep watch for future collabs!
6. 30mg CBD lollipop and lighter from Mona - my favorite place for all things to accessorize our “wavy” time.
7. 4 inch white ceramic pot and plant from Grounded Plant and Floral Co. - so excited to be including a new bb plant in the bag! Who doesn’t need a new cluster of leaves to help you breathe?
8. Handmade Ceramic Magnet from K G Clay Co. -these magnets are stellar! Made by my long time client and favorite high school ceramics teacher, Kass
9. Revival Almond Butter - 1 whole jar of some of the tastiest stuff to spread on a piece of toast (or anything honestly). Catch me snacking on this in between appointments!
- All the Neat merch! I gotta get you decked out with a butter yellow Neat crewneck (exclusive to this package), a “Neat and tidy” orchid tee, a cute little sticker and one of our Stella Chroma cuticle oil pens
Neat has partnered with Trusted Mentors of Indianapolis for this campaign. We find that giving back to the community that supports us is a crucial piece as a small business and a fantastic way for folks to take their investment further.
Trusted mentors is an organization that connects trained volunteer mentors with at-risk adults to help more people stay housed and out of prison. We at Nails By Neat believe that everyone deserves that put-together feeling and we know the power of walking through the world with a fresh manicure.
By selecting this contribution, you can provide services for both a client and their mentor.
Interested in our services? Introducing the Neat Elite Mini package! Designed for existing clients, new clients or as a special gift. This package has some great features that you’re going to love. Here’s what’s included:
- 5 services, exclusively on Lindsay’s schedule, to use whenever you like
- No expiration date! It’s flexible. Use for special occasions when you need your nails to be on fleek! (Are we still using that expression?) or just whenever its convenient for you
- Includes Neat merch. You’ll get a clear tote and a sticker with your pledge of support
- Special service menu. You’ll be able to schedule with ease. Your choices will be
- A gel mani with epic custom nail art
- A solid color gel mani + toe polish change
- A solid color plexigel mani
- A plexigel mani with light nail art
- A spa pedicure
- An express pedicure + express mani (no gel)
*services can be redeemed at the flagship store
As we are wrapping up our buildout just into the new year, Neat is looking to exclusively partner with selected folks for two big events. After our years of building a grassroots stronghold in Indy, our flagship launch is highly anticipated.
The first: an exclusive private VIP party with our top-tier contributors from our initial campaign as well as the folks we have already partnered with along the way to bringing this store-front to lift. These are some of Indy’s most affluent individuals whom we consider to be both movers and shakers in this community as well as conscious local consumers.
The second: our public open house. This will be a high traffic, first look at our new space. We anticipate a significant percentage of our existing 5000k+ social media followers, 1000+ email subscribers and over 400 clients in our booking system to pass through our doors on this day.
This would be a fantastic opportunity for another local business to show Neat’s stamp of approval to our loyal followers as well as open the door to future partnership and investment. This would include your logo on the drinking vessels, a custom acrylic sign naming you as our sponsor at the event as well as tagged social media posts before and after the event.
This is for our local interested developers. With Nails by Neat well into opening our initial flagship store within a community-commercial building, we are looking to establish ourselves further into central Indiana.
Nail salon have historically been a strong, reliable anchor tenant. This is an opportunity to have a first look at our subsequent business plan for stores number 2 and 3.
If you are interested in exploring some details on this first-look deal. See our founder, Lindsay Wainscott.
Rewards
Contribute with no reward if you just want to see Neat thrive!
It’s a Nails By Neat Clear Tote full to the brim with Lindsay’s favorite things from around Indy! You’ll get so much Neat swag and one of each of these curated items to gift, or share or keep all to yourself! As one of the rewards in our first campaign, folks pledged to receive a bag so fast that they were all gone in 72 hours! We have reserved one just for this event.
Here’s what’s in the Swag Bag
1. September issue of Indianapolis Monthly - Best Restaurants Issue, literally my favorite month!
2. How to be a Queen, A Leadership Fable by Jennifer Magley - An inspiring little book about claiming your crown by one of my favorite clients.
3. Recess hemp and adaptogen sparking water + Orgaid Organic Sheet Mask from Rooftop Fruit - My absolute favorite shop to browse for unique, well curated items in Fountain Square.
4. Spicy Everything Bagel Seasoning from Sidedoor Bagel - Sharing the love for our (favorite) new neighbors right next to Neat’s new shop!
5. Mama Ochre Handmade Earrings - Mama Ochre is my favorite artist-owned small batch, sustainable clothing and accessories brand. Keep watch for future collabs!
6. 30mg CBD lollipop and lighter from Mona - my favorite place for all things to accessorize our “wavy” time.
7. 4 inch white ceramic pot and plant from Grounded Plant and Floral Co. - so excited to be including a new bb plant in the bag! Who doesn’t need a new cluster of leaves to help you breathe?
8. Handmade Ceramic Magnet from K G Clay Co. -these magnets are stellar! Made by my long time client and favorite high school ceramics teacher, Kass
9. Revival Almond Butter - 1 whole jar of some of the tastiest stuff to spread on a piece of toast (or anything honestly). Catch me snacking on this in between appointments!
- All the Neat merch! I gotta get you decked out with a butter yellow Neat crewneck (exclusive to this package), a “Neat and tidy” orchid tee, a cute little sticker and one of our Stella Chroma cuticle oil pens
Neat has partnered with Trusted Mentors of Indianapolis for this campaign. We find that giving back to the community that supports us is a crucial piece as a small business and a fantastic way for folks to take their investment further.
Trusted mentors is an organization that connects trained volunteer mentors with at-risk adults to help more people stay housed and out of prison. We at Nails By Neat believe that everyone deserves that put-together feeling and we know the power of walking through the world with a fresh manicure.
By selecting this contribution, you can provide services for both a client and their mentor.
Interested in our services? Introducing the Neat Elite Mini package! Designed for existing clients, new clients or as a special gift. This package has some great features that you’re going to love. Here’s what’s included:
- 5 services, exclusively on Lindsay’s schedule, to use whenever you like
- No expiration date! It’s flexible. Use for special occasions when you need your nails to be on fleek! (Are we still using that expression?) or just whenever its convenient for you
- Includes Neat merch. You’ll get a clear tote and a sticker with your pledge of support
- Special service menu. You’ll be able to schedule with ease. Your choices will be
- A gel mani with epic custom nail art
- A solid color gel mani + toe polish change
- A solid color plexigel mani
- A plexigel mani with light nail art
- A spa pedicure
- An express pedicure + express mani (no gel)
*services can be redeemed at the flagship store
As we are wrapping up our buildout just into the new year, Neat is looking to exclusively partner with selected folks for two big events. After our years of building a grassroots stronghold in Indy, our flagship launch is highly anticipated.
The first: an exclusive private VIP party with our top-tier contributors from our initial campaign as well as the folks we have already partnered with along the way to bringing this store-front to lift. These are some of Indy’s most affluent individuals whom we consider to be both movers and shakers in this community as well as conscious local consumers.
The second: our public open house. This will be a high traffic, first look at our new space. We anticipate a significant percentage of our existing 5000k+ social media followers, 1000+ email subscribers and over 400 clients in our booking system to pass through our doors on this day.
This would be a fantastic opportunity for another local business to show Neat’s stamp of approval to our loyal followers as well as open the door to future partnership and investment. This would include your logo on the drinking vessels, a custom acrylic sign naming you as our sponsor at the event as well as tagged social media posts before and after the event.
This is for our local interested developers. With Nails by Neat well into opening our initial flagship store within a community-commercial building, we are looking to establish ourselves further into central Indiana.
Nail salon have historically been a strong, reliable anchor tenant. This is an opportunity to have a first look at our subsequent business plan for stores number 2 and 3.
If you are interested in exploring some details on this first-look deal. See our founder, Lindsay Wainscott.