More Granola

For the kid at heart, who delights in the experience of mealtime, More Granola is a line of dessert inspired, snackable granola chunks that bring the fun back into functional eating.

Picture large, cookie-like pieces of your favourite crunchy granola bar piled high in a resealable bag designed for easy access. Consumers are inspired to get creative with granola chunks big enough to eat in a variety of ways. Having the flexibility to be both a stand-alone snack, and act as part of a larger meal, positions More Granola as an ‘anytime food’ that can be eaten throughout the day.

All of the More Granola flavours are inspired by classic desserts, but made with simple and nutritious ingredients. Having varieties reminiscent of recognizable treats not only allows our consumers to know what flavour profile they can expect from our product, but also inspires a feeling of indulgence during consumption.

We are a freshly baked, oat-based snack that does not use any artificial colours, flavours or preservatives. Unlike most granola brands with chunks, our recipe is free of refined sugars and egg whites and uses only olive oil and natural sweeteners as a binder.

More Granola’s mission is to help change people’s relationship with healthy food, by prompting them to savour nutritious, natural flavours the same way that they would their favourite dessert. Navigating the world of healthy eating can be complicated - we hope to simply things and bring people back to their childhood by introducing a sense of play into mealtime.

A solo-female founder, I'm looking to bolster my marketing efforts, to help spread the word about our delicious granola chunks. 

Thank you so much for taking the time to read this far! I hope you'll join me on this journey, helping people eat MORE of what they love. I appreciate you and all of your support!