My mission is create unique apparel and merchandise for young adults and teenagers who are "outcasts" in society. Not only is my merchandise and accessories unique, but they are at an affordable price point!
The retail industry of today lacks diversity. Those who aren't "trendy" aren't represented enough in the retail market. And my mission is reverse that and bring a fresh light to the mainstream.
Alternative Misfit is geared towards young adults and teenagers who are different from the societal norm.
With the funds raised from this campaign, I will create this fresh, new merchandise and eventually accessories. My plans for the future includes: hoodies, shirts, sweatshirts, headwear (beanies and hats), makeup bags, backpacks, hair scrunches and handbags.
I am a sole properior, therefore I run my business functions all by myself and by hand.