Why you should take this workshop
If you have a website or business, you need Google Analytics–it is the most useful dashboard for women-owned business but still the most under utilized. Due to the lack of educational resources available for small businesses on all things data and tracking, Google Analytics can seem like a daunting and confusing platform. Join IFundWomen's Senior Growth Marketing Manager, Manali Hanamsagar, and get a beginner-friendly breakdown of how to track, analyze, and optimize your crowdfunding campaign data with Google Analytics.
Features
- 45 minutes of course instruction from IFundWomen's Senior Growth Marketing Manager, Manali Hanamsagar
- 15 minutes of LIVE Q&A
- Access to the live replay in the IFundWomen workshop library*
*Must have an IFundWomen Coaching Plan in order to access the library.
You will learn
- Google Analytics basics: what it is and how it can help your business
- How Google Analytics pairs with your IFundWomen campaign
- What metrics you should be looking for
- How to optimize your data to tweak your crowdfunding campaign marketing strategy and general marketing campaign strategy
About the coach
Manali Hanamsagar is a Digital Marketer with 6+ years of experience in growth paid social marketing, programmatic frameworks, and digital strategy creation for agencies and brands. She is currently the Senior Growth Marketing Manager at IFundWomen, the go-to funding marketplace for women-owned businesses and all the people who want to support them, with access to capital, coaching, and connections. It's time to close the funding gap for women entrepreneurs!