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Wild Lark Books: Bookshop & Publisher

Where Book Lovers Support Book Writers.

$50
pledged of$250,000 goal
1
0Days Left

Project Description

  • What is the mission of your company or project? 

    At Wild Lark Books, we believe the definition of a good book should be up to the reader. We love artists and see that writers experience the most hurdles when facing the enormous task of getting their work into public view. So, Wild Lark Books is dedicated to bringing affordable and accessible publishing packages to writers. While also a nostalgia-inducing, brick-and-mortar bookshop, Wild Lark Books will publish aspiring writers, allow them to retain full rights of their work, earn royalties far greater than industry standard, and fully-scoped marketing support to bolster their endeavors as an author. The marketing support includes a dedicated, personal landing page for their author brand, consultation hours dedicated to optimizing their author brand, a personalized launching plan, and social media plans for the first three months after publication. Plus, their book will have an immediate audience within the Wild Lark Books network, be available in the bookshop and online shop, and our authors will get to be intimately involved in their fan community. 

    The Wild Lark Books Fund is a nonprofit paralleling the vision of Wild Lark Books which lifts voices of those from historically underserved communities who may still find the publishing packages at Wild Lark Books out of reach. Aspiring authors can submit for funds to use towards their publishing packages, bring their book to life, and receive the same benefits as all of our Wild Lark Books authors - including retaining full rights of their work and royalties. 

    Wild Lark Books is a world of bespoken treasures and a place where book lovers support book writers. 

  • Describe the problem you are solving. Traditional publishing is riddled with gate-keeping and often overlooks talented writers and phenomenal books. Wild Lark Books will remove those barriers for writing artists and put literary trend-making into the hands of the readers.
     
  • What is the market size/opportunity? The Lubbock Metro Area serves nearly 350,000 people, but the online store will reach much farther than the immediate area. The SEO built by the author landing pages included in the publishing packages will grow the network well beyond Lubbock, beyond Texas, and even beyond the United States. Wild Lark Books will be the only locally owned bookshop in Lubbock, and the publishing packages will provide self-publishing authors a means to publish with valuable tools to succeed. 
     
  • What is your company/product about and how does it solve the problem? The product is the books published by Wild Lark Books. The control of the artistry remains with the authors, and the artists receive royalties much higher than industry standards if they were traditionally published. Wild Lark Books supports writers from the front end by offering an affordable means to publish and continue to support them by offering networks of success continued success. 
     
  • Why are you seeking funding and how will you spend the funding? I, Brianne van Reenen, am the sole owner of Wild Lark Books, the Wild Lark Books Fund, and Wild Lark Strategies (the marketing company behind the publishing packages). However, I do not have assets or capital for a conventional business loan. The funds would be used to remodel the brick-and-mortar store currently under lease, fill the shelves with initial inventory consisting of traditionally published books, front the funds for the publications of the first author I already have signed up to test the publishing processes I am in place, and support the business during its first months as it becomes profitable.  
     
  • Who is on your team? I am a team of one, for now. I do have a professional editing company who has agreed to provide the services for the Editing Upgrade Options for the publishing packages, and a graphic designer for book cover designs.  I do desire to bring on more team members to manage the shop and a manager for the Wild Lark Books Fund. 
     
  • Thank your backers and make them feel appreciated!
    • Wild Lark Books is a project full of passion, and it is because of fellow underdog supporters like yourself that barriers for art are able to be torn down. Thank you for supporting Wild Lark Books and its dream to help writers bring their visions into reality.  We are book lovers supporting book writers. Thank you.

The Campaign FAQs

Frequently Asked Questions:

  • Will authors retain full rights of their publications? Yes!
  • Will Wild Lark Books just be a bookshop? No. In addition to the bookshop and publishing packages, Wild Lark Books will also have a small meeting space available behind the books to host small events like open mic nights, book launchings, author signing events, private events, art classes, writing workshops, and much more. It will be a place to build community!
  • What inspired the idea of Wild Lark Books? Having been connected in the Dallas Writing Community for nearly five years, Brianne van Reenen has seen many wonderful writers work exhausting lengths of time with little to no recognition for their incredible work. She thought the gatekeeping needed to change, but authors also needed support to properly promote their books and their personal author brands in order to find success and not another exhausting trail of nothingness.
  • Does the owner have experience in running businesses? The owner, Brianne van Reenen, has over a decade of experience in sales and marketing. She has served on executive leadership teams for companies of nearly $10 Million in revenue and has managed small businesses. 
  • Is Wild Lark Strategies connected to Wild Lark Books? How? Yes! Wild Lark Strategies is a marketing consulting company Brianne van Reenen started in 2018. It went dormant when she was asked to sign exclusively with a client in 2019, and she has since left that company and reopened Wild Lark Strategies with the plan to expand it into Wild Lark Books as of August 2021. 
  • Does Wild Lark Books have plans to expand further in the future? Yes. While part of the brand and business model of Wild Lark Books is for it to feel personal and inspiring, Wild Lark Books could expand into a limited number of additional shops around the United Stated. They would be strategically located in areas outside of major metroplex areas.

 

 

Janine Goode
09/24/2021
Book Lover
$50
Monetary Contribution

A person thank you note from me - Brianne van Reenen - because you are a valued part of this endeavor.

0 Supporters
Select this reward
50.00 USD
Book Lover

Boast your support of Wild Lark Books with an exclusive, branded vinyl sticker that won't be available beyond this platform or the Wild Lark Books supporter found here!

299 Left
1 Supporter
Select this reward
250.00 USD
Art Supporter

Keep your love for books close to your heart with a cozy, comfy sweatshirt that has "Support Art, Read Books" over the heart and the Wild Lark Books logo on the back. 

100 Left
0 Supporters
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750.00 USD
Brand Builder

Receive 5 hours of branding consultation (for a personal brand or business brand) and marketing materials to support the consultation.

50 Left
0 Supporters
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5,000.00 USD
Let's Do This - Together

A fully-scoped, 3 month co-marketing campaign between you/your business and Wild Lark Books! 

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0 Supporters
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About the Entrepreneur

Lubbock, TX
Created 1 Campaign

Rewards

Monetary Contribution

A person thank you note from me - Brianne van Reenen - because you are a valued part of this endeavor.

0 Supporters
Select this reward
50.00 USD
Book Lover

Boast your support of Wild Lark Books with an exclusive, branded vinyl sticker that won't be available beyond this platform or the Wild Lark Books supporter found here!

299 Left
1 Supporter
Select this reward
250.00 USD
Art Supporter

Keep your love for books close to your heart with a cozy, comfy sweatshirt that has "Support Art, Read Books" over the heart and the Wild Lark Books logo on the back. 

100 Left
0 Supporters
Select this reward
750.00 USD
Brand Builder

Receive 5 hours of branding consultation (for a personal brand or business brand) and marketing materials to support the consultation.

50 Left
0 Supporters
Select this reward
5,000.00 USD
Let's Do This - Together

A fully-scoped, 3 month co-marketing campaign between you/your business and Wild Lark Books! 

5 Left
0 Supporters
Select this reward