Simple Beauty Boutique is located in Stone Mountain, Georgia (part of the Greater Metro Atlanta area). Simple Beauty is minority owned and female owned. The boutique originally started in 2014 just selling hair extensions online, evolved into a mobile boutique, and became a small specialty beauty supply shop over the years.
Our clients are diverse, most have textured hair, and several do not. As we continue to grow, we have learned that more people are exercising healthy hair rituals by wearing more protective styles utilizing wigs and hair extensions. In addition, we have a number of customers that developed concerns from chemicals such as color, relaxers, perms, etc.
Our mission is to conveniently sell quality hair extensions, lashes and clean products to our clients at a competitive price that will bring them back as repeat customers. Simple Beauty strives to provide: the best hair extensions for our clients that rely on easy protective styles, healthy hair products to assist our customers in practicing nourishing hair care regimens, and a variety of makeup for our clientele that enjoys using cosmetics.
We are proudly shifting into a vegan and organic beauty boutique. Now 90% of our products are vegan and organic. We are slowly doing this with our makeup. Why organic? It is a healthier decision that reduces our exposure to harsh chemicals. Why Vegan? It is a more conscious decision that positively affects the health of our bodies, it is kinder to animals, and is beneficial to society. As we mentioned in our mission statement, our goal is to deliver clean products to our clients.
We still focus on our online community for sales, but we wanted to give our local customers a solid location for a more personable experience. Our market is the same as the salon industry’s market. This opportunity consists of about 43.7 consumers see table below.
Simple Beauty is a team of one, Faith Melton, as of now. I do collaborate with other small businesses and consider them a part of my extended team. I am seeking funding for marketing and growth. My goals are to continue growing using stronger advertising and marketing tactics. I also look forward to hiring an addition to the team.
Thank you for investing a few minutes of your time to read this information. And thank you so much for any and all financial support.