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Ouchie

Ouchie is a mobile platform for pain management which helps health care providers help chronic pain patients.

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Project Description

Ouchie is a mobile application that helps health care providers help chronic pain patients through tracking, community and rewards for daily accomplishments.

Ouchie believes that no patient should hurt alone and so we give patients the tools they need to be in control of their pain.

If you're an iPhone user, you can download the 5-star rated app now.

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THE WHY:

There’s no doubt you’ve heard about the opioid epidemic but what you may not know much about is how it impacts chronic pain patients. Of the 110 million Americans who are in chronic pain, 25% of those are in treatment and 50% of those people feel little to no control over their pain. This is in part due to the fact that treating pain can be like throwing things against the wall to see what stick. This situation is made more dire by the fact that one of their treatments options that worked – for better or for worse – is now off the table.

So care providers are struggling –struggling to find non-opioid based solutions that work, and struggling to convince these 13-million Americans that they will.

While desperate for relief, patients like John Lambert, who has been suffering from a failed back surgery and degenerative disc disease, tend to be pessimistic that anything can turn them around. Adherence to treatment regimes is less than 50%. Doctors have to work very hard to prove that sticking with something will show results.

John is not alone. I, too, have experienced the helplessness, hopelessness and isolation caused by chronic pain.

THE WHAT

That’s where Ouchie comes in. It’s a proven platform for pain management created by myself, my technical cofounder and alongside the brightest minds in pain management. It uses tools that empower patients for better outcomes through data, community and rewards for daily accomplishments. 

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Having launched a few months ago, Ouchie has accumulated thousands of users, thousands more data points, the support of the leading U.S. pain advocacy group, doctors from three major medical institutions – Weill Cornell, Stamford Hospital and Englewood Medical Center and a leading physical rehab chain.

HOW WE REACH USERS & GENERATE REVENUE

  • First, there’s our free app which is offered to patients via the app store and is promoted in medical centers, physical therapy offices and through our partnership with the U.S. Pain Foundation, the leading patient-focused non-profit in the country which gives us direct access to their 100k active members, 350k social followers and all their marketing channel. We are their official patient engagement app.
  • We also offer a fully customizable version of the Ouchie platform for use in hospitals, medical practices and by device manufacturers.
  • Lastly, we package the high level data on the qualitative and quantitative impacts of various treatments.
  • In addition to reaching our users via partners, we have thoughtfully-designed and highly-focused social marketing initiatives that yield user acquisition at less than $2.

THE DIFFERENTIATING FACTOR

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Are we alone in this space? No. But we are alone in our holistic approach. There are tracking platforms. There are communities. But few do both, particularly from the patient and provider angle. Lastly, those with a clinical application are expensive and timely to integrate.

We also have the edge when it comes to understanding and serving the chronic patient population without isolating the medical professionals who serve an essential role in recovery.

THE WHO:

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Rachel Trobman, CEO & Co-Founder -- After spending over a decade building digital products and content for Fortune 500 companies and startups alike, Rachel has turned her attention to something personal. A chronic pain sufferer and mobile health advocate, Rachel leads up business development, product growth and strategy at Ouchie.

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Jason Trobman, CTO & Co-Founder -- A technical leader with expertise growing and maintaining remote and in-house engineering teams, Jason is skilled at complex and scalable data-heavy systems. He spearheads the technical components of Ouchie.

Wesley Stuckmeyer, Lead Engineer

Board of Advisors:

Dr. Neel Mehta, Medical Director of Pain Medicine at the Weill-Cornell Pain Medicine Center, and New York Presbyterian Hospital; Fellowship in Managing Health Care Delivery, Harvard Business School

Dr. Ofer Wellisch, Chief of Pain Medicine -- Stamford Hospital; Doximity Fellow; Fellowship in Pain Medicine at Stanford University

Dr. Jeffrey Gudin, Director of Pain Medicine -- Englewood Hospital

Christine Allegro, business development

David Hemenway, angel investor and startup advisor

Mark Van Note, data analytics and marketing in health and wellness

Peter Shankman, customer success and growth

HOW YOU CAN HELP/FUND ALLOCATION

Up to this point, Ouchie has been mainly self funded. Due to demand for an Android version of the platform and to expand the content offerings and product features for everyone, we're turning to our community for help. What we raise on iFundWomen will go toward engineering Ouchie 2.0, which will be available for both Android and iOS users.

Also, we'd love if you'd help spread the word about Ouchie. If you find it useful, tell your friends, tell your family, tell your doctors and maybe even help out an enemy or two.

 

Updates

The Campaign FAQs

Funding any startup comes with its risks. However, our team, our traction and our market has us poised for success.

02/04/2018
Monetary Contribution With No Reward
$50
01/10/2018
Monetary Contribution With No Reward
$25
01/03/2018
Monetary Contribution With No Reward
$90
Jan
12/14/2017
Ouchie Insider
$50
12/14/2017
Ouchie Super Fan
$100
Adi
12/08/2017
Monetary Contribution With No Reward
$50
12/07/2017
Monetary Contribution With No Reward
$50
12/01/2017
Ouchie Super Fan
$100
11/22/2017
Monetary Contribution With No Reward
$100
11/21/2017
Monetary Contribution With No Reward
$26
Monetary Contribution With No Reward
8 Supporters
Select this reward
25.00 USD
A Hearty Shoutout

Thanks for making us feel loved. We'll make sure you know our gratitude on social media. Share with us your handle.

12 Left
3 Supporters
Select this reward
50.00 USD
Ouchie Insider

Get an invite to the Ouchie platform before the new app goes live.

19 Left
1 Supporter
Select this reward
75.00 USD
Ouchie Fan

Show your Ouchie love with our re-useable laptop stickers.

30 Left
0 Supporters
Select this reward
100.00 USD
Ouchie Super Fan

Land one of our coveted reusable Ouchie ice and heat packs.

18 Left
2 Supporters
Select this reward
200.00 USD
Ouchie Deluxe Fan

As an Ouchie deluxe fan, you get a U.S. Pain Foundation bag, an Ouchie laptop sticker and a re-useable ice and heat pack.

5 Left
0 Supporters
Select this reward
250.00 USD
Get Zen Basket

Unwind with these Ouchie user favorites.

2 Left
0 Supporters
Select this reward
500.00 USD
Get Zen Deluxe

In addition to this basket of Ouchie user favorite relaxation tools, you'll get two sessions of guided meditation. Also, this comes with one-year free of Ouchie Premium.

2 Left
0 Supporters
Select this reward
1,000.00 USD
Get Well Soon Diet

Reduce your inflammation with this meal plan created by a certified dietician. Also, this comes with two years of Ouchie Premium.

2 Left
0 Supporters
Select this reward
1,500.00 USD
Get Fit

A certified personal trainer will come up with a gentle routine that will improve your aches and pains. Also, you'll also get 2 years of Ouchie premium.

2 Left
0 Supporters
Select this reward

About the Entrepreneur

New Jersey
Created 1 Campaign
Health + Science

Rewards

Monetary Contribution With No Reward
8 Supporters
Select this reward
25.00 USD
A Hearty Shoutout

Thanks for making us feel loved. We'll make sure you know our gratitude on social media. Share with us your handle.

12 Left
3 Supporters
Select this reward
50.00 USD
Ouchie Insider

Get an invite to the Ouchie platform before the new app goes live.

19 Left
1 Supporter
Select this reward
75.00 USD
Ouchie Fan

Show your Ouchie love with our re-useable laptop stickers.

30 Left
0 Supporters
Select this reward
100.00 USD
Ouchie Super Fan

Land one of our coveted reusable Ouchie ice and heat packs.

18 Left
2 Supporters
Select this reward
200.00 USD
Ouchie Deluxe Fan

As an Ouchie deluxe fan, you get a U.S. Pain Foundation bag, an Ouchie laptop sticker and a re-useable ice and heat pack.

5 Left
0 Supporters
Select this reward
250.00 USD
Get Zen Basket

Unwind with these Ouchie user favorites.

2 Left
0 Supporters
Select this reward
500.00 USD
Get Zen Deluxe

In addition to this basket of Ouchie user favorite relaxation tools, you'll get two sessions of guided meditation. Also, this comes with one-year free of Ouchie Premium.

2 Left
0 Supporters
Select this reward
1,000.00 USD
Get Well Soon Diet

Reduce your inflammation with this meal plan created by a certified dietician. Also, this comes with two years of Ouchie Premium.

2 Left
0 Supporters
Select this reward
1,500.00 USD
Get Fit

A certified personal trainer will come up with a gentle routine that will improve your aches and pains. Also, you'll also get 2 years of Ouchie premium.

2 Left
0 Supporters
Select this reward