Ethnic District
Authentic African beauty and specialty food items delivered anywhere in the U.S. within days.
Project Description
In less than two years, Ethnic District has become the premier online retailer for authentic African grocery items in the U.S.
With over 700 five-star reviews and partnerships with 100+ brands, you are sure to find your favorite staples and discover some new ones you won't forget!
THE PROBLEM
There are less than 5000 specialty African stores across the U.S. The is merely not enough to satisfy the 3 million Africans in the U.S.
THE SOLUTION
FOR CUSTOMERS: Our user-friendly, e-commerce marketplace allows you to shop a curated selection of thousands of African grocery items that are authentic, affordable, and of the best quality.
FOR BRANDS: We provide marketing and distribution to thousands of U.S. consumers to pilot new products, obtain key customer data, and grow and scale in the U.S. market.
WE PARTNER WITH BRANDS WHO ARE MAKING AN IMPACT!
We source our inventory directly from black-owned, certified fair trade organizations around the world.
2% of every order goes towards a care package full of essential beauty and food items to help African families in need in the Metro-Atlanta area.
WHY WE'RE CROWDFUNDING?
We're crowdfunding to invest in inventory and hire a warehouse assistant to prepare for our busiest time of the year--the holiday shopping season!
THANK YOU!
"Thank you for believing in us and supporting the communities we impact. During this time of uncertainty in our country, it's been important for us to have a platform that inspires curiosity, conversation, cultural diversity, and unity."
- Whitney Osei-Akintaju, Founder & CEO of Ethnic District
The Campaign FAQs
Frequently Asked Questions:
Q: Where are you based?
A: Atlanta, GA but we work with brands from all over the world, especially in underserved communities.
Q: When will I receive my reward?
A: We issue rewards out on a rolling basis as we receive contributions
Q: Can I sell my products on your site?
A: YES! We are always looking for amazing beauty and food brands by underrepresented founders. Visit ethnicdistrict.com/sell to fill out our seller application form, so that we can learn more about you and your brand
Give us what you can to support our mission to make products for people of color more accessible in the U.S.--no reward needed.
We'll send you some love on our social media channels to say, "Thank You!" and let our community know how much we appreciate you!
You will receive all 4 flavors of Berry Bissap African Spiced Hibiscus Tea.
This 4-Pack is not available on our website and can only be purchased together as a set exclusively through our crowdfunding campaign.
What Is Bissap?
Bissap, also know as sorrell, zobolo, or zobo is a spiced tea made from hibiscus flowers and organic Africa spices and fruits. It originates from Senegal and is a staple beverage in most African and Carribean homes.
You'll receive an assortment of 5 of our best-selling beauty products.
This gift box is personally curated by Ethnic District Founder, Whitney Osei-Akintaju, and can only be purchased through this crowdfunding campaign.
You will also receive a Social Media Shoutout!
You'll receive an assortment of our best selling African food items ($150 value).
Spices, Snacks & Beverages from African brands like:
NINA
Bel's Bakery
Orie Peanuts
Berry Bissap
Amazi
Nerrido Foods
Sankofa Snacks
...and more
You'll also receive a Social Media Shout Out!
This reward gives you a $250 Voucher that can be used on any purchase on Ethnic District. You will also receive free shipping on one order.
Purchase this for yourself or as a gift for a loved one.
This voucher is a valid for 12 months from the date it is received.
You'll also receive a Social Media Shout Out!
Rewards
Give us what you can to support our mission to make products for people of color more accessible in the U.S.--no reward needed.
We'll send you some love on our social media channels to say, "Thank You!" and let our community know how much we appreciate you!
You will receive all 4 flavors of Berry Bissap African Spiced Hibiscus Tea.
This 4-Pack is not available on our website and can only be purchased together as a set exclusively through our crowdfunding campaign.
What Is Bissap?
Bissap, also know as sorrell, zobolo, or zobo is a spiced tea made from hibiscus flowers and organic Africa spices and fruits. It originates from Senegal and is a staple beverage in most African and Carribean homes.
You'll receive an assortment of 5 of our best-selling beauty products.
This gift box is personally curated by Ethnic District Founder, Whitney Osei-Akintaju, and can only be purchased through this crowdfunding campaign.
You will also receive a Social Media Shoutout!
You'll receive an assortment of our best selling African food items ($150 value).
Spices, Snacks & Beverages from African brands like:
NINA
Bel's Bakery
Orie Peanuts
Berry Bissap
Amazi
Nerrido Foods
Sankofa Snacks
...and more
You'll also receive a Social Media Shout Out!
This reward gives you a $250 Voucher that can be used on any purchase on Ethnic District. You will also receive free shipping on one order.
Purchase this for yourself or as a gift for a loved one.
This voucher is a valid for 12 months from the date it is received.
You'll also receive a Social Media Shout Out!