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Bodega Makeover

Docu-Reality Web Series About Saving and Improving America's Bodegas!

$3,825
pledged of$3,500 goal
51
0Days Left
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Project Description

Bodega Makeover, similar to Extreme Makeover Home Edition, Hotel Impossible and This Old House, is a docu-reality web series providing store improvements and healthy eating options for local neighborhoods. The host will meet with the business owner to find problems and will act as a consultant. He will bring community health experts and designers in the process.

 

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As a first generation Hispanic, I have witnessed many changes in my community. Growing up in the city of Boston, bodegas (small groceries stores) were the center of our connections--not just to buy groceries, but to share a joke, a recipe, stories from home, or the latest gossip. As a child, I would go to a bodega to get freshly peeled oranges for less than a dollar and the owner would ask me how my family was doing. Today, bodegas are saturated with unhealthy options and broken equipment.

The focus of this web show is to highlight the story of the bodega owners, local community residents, and organizations. Show your support for your community and local bodegas by supporting the Bodega Makeover Project.

With your support, we can shoot a short reel to pitch to sponsors and potential production companies. With the end goal of traveling to all 50 states in search of bodega owners and communities in need.

Join us on the journey to building healthier communities, one bodega at a time!

Updates

The Campaign FAQs

store1

With all the healthy eating craze, Urban farms and rooftop farming that are being built in every city, Bodegas are lagging behind, though they are the heart of the community.

Here are the current issues:

Food Deserts

When you live a mile or more in distance from a supermarket/bodega, and have limited access to fresh produce, meats, and healthy foods. Food deserts contribute to the U.S. obesity epidemic.

About 23.5 million people live in food deserts. Nearly half of them are also low-income. Approximately 2.3 million people (2.2% of all US households) live in low-income, rural areas that are more than 10 miles from a supermarket.

Food Swamp

A place where unhealthy foods are more readily available than healthy foods. This includes foods that are dense in calories, high in sodium, and high in sugar.

Physically transforming the bodega, while also providing the necessary training in areas such as economic development, marketing, and customer service, is the first step to successfully improving the community’s quality of life.

A refurbished bodega can:

  • Attract more customers
  • Increase community engagement
  • Be better equipped to maintain fresh produce
  • Serve as a brand advocate
  • Create more jobs
01/26/2019
Eye Level Sponser
$100
Margot Tracy
10/14/2018
Coupon Savings
$50
James Toussaint
10/09/2018
Coupon Savings
$50
03/03/2018
Monetary Contribution With No Reward
$50
02/21/2018
Coupon Savings
$50
Kit
02/05/2018
Monetary Contribution With No Reward
$25
02/02/2018
Monetary Contribution With No Reward
$40
02/02/2018
Monetary Contribution With No Reward
$15
IFundWomen Pay-It-Forward
02/02/2018
Monetary Contribution With No Reward
$790
02/02/2018
Monetary Contribution With No Reward
$25
Monetary Contribution With No Reward

Thank You!

39 Supporters
Select this reward
camera
25.00 USD
Reward Points

THANK YOU on social media and Bodega Makeover Refrigerator Magnet + sneak peek of show pitch

5 Supporters
Select this reward
Processed with VSCO with c3 preset
50.00 USD
Coupon Savings

Two bags Mi Nina Chips + Previous Perk + Thank you card from the production team

5 Supporters
Select this reward
100.00 USD
Eye Level Sponser

Reusable Shopping Bag + Plus Previous Perk

1 Supporter
Select this reward
book
250.00 USD
Produce Aisle

Bodega Makeover Apron + Healthiest Foods on Earth Book + Plus Previous Perk

0 Supporters
Select this reward
Screen Shot 2017-10-07 at 12.47.23 PM
500.00 USD
Power Meal Plan

Home Chef Phone Consultation with 5 days Meal Plan + Plus Previous Perk + Associate producer credit.

4 Left
0 Supporters
Select this reward
1,000.00 USD
The Full Package

Executive Producer credits + Plus Previous Perk

1 Supporter
None available
2,000.00 USD
Producer Credit

Producer credit - host shout out on reel

0 Supporters
Select this reward

About the Entrepreneur

Boston, MA
Created 2 Campaigns
Social Good

Rewards

Monetary Contribution With No Reward

Thank You!

39 Supporters
Select this reward
camera
25.00 USD
Reward Points

THANK YOU on social media and Bodega Makeover Refrigerator Magnet + sneak peek of show pitch

5 Supporters
Select this reward
Processed with VSCO with c3 preset
50.00 USD
Coupon Savings

Two bags Mi Nina Chips + Previous Perk + Thank you card from the production team

5 Supporters
Select this reward
100.00 USD
Eye Level Sponser

Reusable Shopping Bag + Plus Previous Perk

1 Supporter
Select this reward
book
250.00 USD
Produce Aisle

Bodega Makeover Apron + Healthiest Foods on Earth Book + Plus Previous Perk

0 Supporters
Select this reward
Screen Shot 2017-10-07 at 12.47.23 PM
500.00 USD
Power Meal Plan

Home Chef Phone Consultation with 5 days Meal Plan + Plus Previous Perk + Associate producer credit.

4 Left
0 Supporters
Select this reward
1,000.00 USD
The Full Package

Executive Producer credits + Plus Previous Perk

1 Supporter
None available
2,000.00 USD
Producer Credit

Producer credit - host shout out on reel

0 Supporters
Select this reward