As CEO of i-g creative, Cheldin Barlatt Rumer has spent close two decades creating, managing and executing strategic grassroots marketing campaigns for clients within an array of various lifestyle industries. As a seasoned marketing executive, Rumer is committed to communicating on behalf of her clients while aggressively motivating them to share their own enthusiasm for the products and services they represent and/or own.
Rumer continues her commitment to communication and marketing education by telling and sharing entrepreneurial stories as Executive Producer and Host of her daily digital series This is it TV. Through this interactive online program, Rumer connects her growing community to influential trendsetters, promotes new and exciting products and services and shares engaging and inspiring stories. Episodes of This is it TV air LIVE Monday through Friday at 10am EST from the This is it TV Facebook Page.
Most recently, Rumer has developed an effective yet cost-effective online marketing course and program called SCREAM YOUR DREAM. This digital, hands-on, educational tool has been designed specifically to support the needs of small businesses owners, entrepreneurs and independent sales professionals who are looking to take their marketing efforts to the next level while achieving their realistic and measurable on-going business goals. Rumer’s clients and community gathers each day within her online SCREAM YOUR DREAM Facebook Group.
Rumer holds a weekly position as the Entertainment Reporter for SNJ TODAY. Each week she covers the region’s best upcoming events and entertainment. Her self-produced segments are viewed by thousands of Southern New Jersey residents each week as she shares for top five events in and around the area.
As the Marketing Editorial Correspondent for MainSTCEO.com, Rumer lends her marketing expertise to a monthly column which aims to aid small business owners in gaining clever tips and tricks to increase their brand exposure amongst their ideal target market.
In addition to her roles within i-g creative and This is it TV, Rumer is also an Adjunct Professor at Temple University in Philadelphia where she instructs undergraduate students in the art of Interactive Media and Advertising and Personal Branding.
Rumer has recently been appointed to the Board of Directors for The Griffin Gives Foundation. The Griffin Gives Foundation is a philanthropic, not for profit 501(c)(3) foundation dedicated to supporting our military, those affected by debilitating disease and the health and wellness of children.