Skip to main content

Dayvee Sutton, Be On Air Academy

Be the Go-To Guest Expert on TV

20 Years in business

Media exposure can increase a business’ traction and can lead to significant bumps in revenue. Whether you want to be the one producers call to sit in the seat on the TV set or you just want your brand and product to be featured on air, landing broadcast appearances can be the game-changing move that lifts your business up amongst the crowd. Making broadcast segments part of your marketing strategy adds credibility to your brand as an expert in your niche. The problem is getting the attention of the gatekeepers.

Be On Air Academy was founded by multi-Emmy Award-winning national TV correspondent, Dayvee Sutton. Dayvee helps demystify the TV industry and unlocks strategic and proven methods of how to crack the code to build relationships and get on the call list for TV producers.  The courses, workshops, and trainings are led by working TV people - from network executives and booking producers to talent scouts and agents. Get unprecedented access to people who work inside of some of the top newsrooms around the country who will tell you exactly how their industry works (instead of a publicist's point of view from the outside.) Students learn everything from presentation to pitching, and Dayvee can't wait to help put the tools in your hand to help you to start landing your appearances on TV.

Dayvee Sutton is a vetted ServicesX seller on IFundWomen. Learn how ServicesX works

2 day delivery

A Premium WORKSHOP to kickstart your career as a TV Guest Expert. This course gives you the blueprint on exactly what you need to do to get booked as the go-to guest expert on TV, with industry secrets told to you by veteran journalists… View details

Product image
Product image

How to Get On Air Now

$447

A Premium WORKSHOP to kickstart your career as a TV Guest Expert. This course gives you the blueprint on exactly what you need to do to get booked as the go-to guest expert on TV, with industry secrets told to you by veteran journalists who work inside top local and national newsrooms and shows.

Lifetime access to the self-study video lessons with the following sections

  •  Inside the TV Newsroom
  •  Pitching Perfectly
  •  Opportunities to be on TV
  •  Finding the Gatekeepers
  •  When to Send your Pitches
  •  Relationships are the Key

 

Covering the following topics

  • What to say to have producers wanting to book you for their shows.
  •  How to confidently write a pitch that makes key decision-makers want to book you now!
  •  A deep understanding of how the inside of a newsroom works.
  •  How to increase your odds for getting on the biggest shows.
  •  The mindset of national TV producers.
  •  What you should send TV producers.
  •  The most important question you should answer to land a TV appearance.
  •  How to land repeat interviews.

To learn more about this course visit https://beonair.net/guestworkshop/

0 revisions

2 day delivery

15 day delivery

Make it a no-brainer to book you on TV once producers see your media kit and reel. You’ve been putting it off and now you can take this task off your to-do list. Dayvee Sutton and her Be On Air team will work with you to produce a… View details

Product image
Product image

Build An Irresistible Media Kit

$2,497

Make it a no-brainer to book you on TV once producers see your media kit and reel.

You’ve been putting it off and now you can take this task off your to-do list.

Dayvee Sutton and her Be On Air team will work with you to produce a customized high-quality corporate or branding media kit, with a video sizzle reel that tells your story.

This professional media kit package and service is more than a one-sheet. You will also receive a tangible strategy to solidify your authority and credibility in your industry and make it easy for producers to book you as a guest expert!

Yes. Producers do look for your demo reel when considering booking you for the first time on their shows. Be On Air Academy’s team serves businesses across the globe with our broadcast-quality live-streaming software, team of producers, and media trainers to create a winning demo reel that you can showcase on your profile. And your professional video can be done virtually!

We don’t just montage clips of your work together. We produce your story in a compelling way that delivers your message clearly and helps separate you from the crowd.

  • Consultation on your story and message
  • Strategy on how to produce and collect impactful content
  • Custom build your media kit (on a Canva template that you can update as you grow)
  • Broadcast-quality video production filming your key message points
  • Professional edit of customized 3-5 minute demo/sizzle reel

2 revisions

15 day delivery

29 day delivery

This package comes with 2 one-hour sessions. If you want national publicity for your brand, business, book, non-profit, or anything at all, Be On Air Academy, led by Emmy-award-winning TV veteran, Dayvee Sutton, will help you unpack,… View details

Product image
Product image

Private 1:1 Coaching

$1,997

This package comes with 2 one-hour sessions.

If you want national publicity for your brand, business, book, non-profit, or anything at all, Be On Air Academy, led by Emmy-award-winning TV veteran, Dayvee Sutton, will help you unpack, troubleshoot and develop your customized strategy to landing TV appearances and other media features. 

Learn how the broadcast industry really works from a working TV journalist. Create a media strategy customized for your brand and business, and save thousands of dollars by becoming your own publicist with proven methods.

Whether you have experience and want to update your strategy or just beginning your publicity campaign planning and want to fast-track the process with an insider, Dayvee will meet you where you are in your journey.
 

2 one-on-one ask-me-anything sessions with Dayvee Sutton. 

But we encourage you to be strategic with your time. So we provide you with a  questions guide with prompts to inspire you on how to get the most from your sessions.
 

Dayvee will help you develop strategy, troubleshoot, and prepare. As an idea, past clients have used their time to

  • Media train and prepare for upcoming booked segments
  • Develop customized pitches and templates
  • Create pitch decks for TV shows
  • Plan strategies to attract talent agents
  • Develop your home studio
  • Presenting broadcast professionally at home 
  • Personalized strategic career planning
  • Materials you need that get you noticed
  • How the TV industry works and how to win at it
  • Where to find representation plus your own opportunities
  • Presenting skills, branding techniques, and more!

0 revisions

29 day delivery

10 day delivery

Your first impression starts before you even meet producers. But, believe me - they are looking. What does your online presence say about you? And when your name is brought up, are they reaching out? You could be missing out on… View details

Product image
Product image

TV Producers Audit Your Brand’s SEO

$897

Your first impression starts before you even meet producers. But, believe me - they are looking.

What does your online presence say about you? And when your name is brought up, are they reaching out?

You could be missing out on opportunities to be featured on TV and other media all because you need better SEO.

SEO for broadcast media is how you appear when producers look you up. Is your expertise and niche clear? Dayvee Sutton and her Be On Air Academy team will help you polish your brand’s SEO to become a no-brainer to book.

We will work diligently to ensure your brand and messaging is on point through an in-depth strategy session. We’ll cover what assets you’ll need to include and how to get them if you’re in need. Also included is feedback from a network producer on how you can position your brand to get their attention and get booked!

  • Audit of your brand’s SEO 
  • Review of existing brand materials (social media, video)
  • Feedback from Dayvee Sutton and from a network producer with the strategy points to increase your pitches’ chance to get booked on TV!

0 revisions

10 day delivery

5 day delivery

As a brand or business owner, speaking to your audience on video is the new standard. But, it’s easier than ever because even professional broadcasting has gone virtual.  Instead of spinning your wheels and WASTING TIME trying to figure… View details

Product image
Product image

The Ultimate DIY Home TV Studio Guide

$27

As a brand or business owner, speaking to your audience on video is the new standard. But, it’s easier than ever because even professional broadcasting has gone virtual. 

Instead of spinning your wheels and WASTING TIME trying to figure out where to film in your home and what gear to use, this guide will walk you through how to set up your at-home set. You’ll walk away knowing how to create a professional-looking set for every situation - for spaces as small as just a dedicated corner in a room to building out a studio in a spare room or basement. Included is an updated tried-and-tested gear list for all budgets, ranging from basic tools and apps to semi-professional equipment. You’ll also learn the perfect travel go kit, so you continue your broadcasting schedule even if you’re on a trip.  

  • The Ultimate DIY Home TV Studio Guide
  • The digital download PDF
  • Access to the resource list

0 revisions

5 day delivery

Not seeing the service you need?

Portfolio

Media
Title
Check out our free course on BeOnAir.net/whatittakes
Media
Title
Learn to be the guest expert that everyone is excited to talk to.
Media
Title
BTS from 30 Rockefeller - Studio 1A
Media
Title
Having broadcast appearances is more accessible than ever before. You don't have to go in-studio!
Media
Title
Being a guest expert is a collaboration of your knowledge with the TV show. When you are their go-to expert, they will trust you and lean on your expertise to guide the segment.

Did you know?

IFundWomen's ServicesX is the business services marketplace that connects vetted, independent business service providers to the entrepreneurs who want to hire them.

How it works!

  1. Discover: Browse ServicesX to find a service that meets your needs, budget, and timeline.
  2. Communicate: Message providers to discuss your service requirements and be clear about your expectations.
  3. Order: Add a service to your cart and check out. Don’t worry, your ServicesX provider won’t be paid until your service has been successfully delivered.
  4. Collaborate: Share materials, schedule calls, and get your task done! Once your service has been delivered, the seller will be paid by IFundWomen.